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Mobile business (or m-business) refers to business models that support the buying and selling of goods or the exchange of information via mobile and wireless technologies. These technologies include smartphones, Bluetooth, e-purses, and WAP. M-business offers even greater mobility than eCommerce, allowing consumers to engage with organizations from a mobile or wireless device wherever they are in the world.

What Small and Midsize Businesses Need to Know About M-business

M-business can help SMBs target customers who use mobile and wireless technologies to access information, products, and services. For example, a small business can create a mobile app that allows consumers to purchase products on their smartphone with money loaded into an e-purse.

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