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Digital Disruption

Digital disruption occurs when new, digital methods for conducting business and personal life require changes in beliefs, habits, expectations, and behaviors. Business owners and managers are challenged to keep up with changes or risk loss of business and revenue. Digital disruption can be a positive change that creates new opportunities to transform traditional methods for conducting business.

What Small and Midsize Businesses Need to Know About Digital Disruption

SMBs can benefit from digital disruption by embracing new technologies and using them to improve products, create better marketing techniques, and increase customer satisfaction. Offering online purchases is just one way that many SMBs have turned digital disruption into an opportunity. Building a social media presence and maintaining awareness of trends in technology can also be beneficial.

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