15 years helping Canadian businesses
choose better software

What Is SAS Customer Intelligence 360?

SAS Customer Intelligence 360 (CI 360) is an enterprise marketing solution focusing on intelligent, purpose driven marketing. Using dynamic data collection, CI 360 enables marketers to gain a holistic view of all components of the customer journey. With SAS CI 360, marketers can use owned data to identify key customer insights and convert this knowledge into more relevant, targeted, and individualized communications on all marketing channels- both digital and direct.

Who Uses SAS Customer Intelligence 360?

SAS Customer Intelligence 360 anticipates the needs of companies across all geographies, primarily serving chief marketing officers, digital transformation officers, and customers experience leaders.

Where can SAS Customer Intelligence 360 be deployed?

Cloud-based
On-premise

About the vendor

  • SAS Institute
  • Founded in 1976

SAS Customer Intelligence 360 support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Albania, Algeria, Angola, Anguilla, Antigua and Barbuda and 117 others

Languages

Arabic, Brazilian Portuguese, Chinese, Croatian, Czech and 25 others

SAS Customer Intelligence 360 pricing

Starting Price:

US$8,000.00/year
  • Yes, has free trial
  • No free version

SAS Customer Intelligence 360 does not have a free version but does offer a free trial. SAS Customer Intelligence 360 paid version starts at US$8,000.00/year.

About the vendor

  • SAS Institute
  • Founded in 1976

SAS Customer Intelligence 360 support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Albania, Algeria, Angola, Anguilla, Antigua and Barbuda and 117 others

Languages

Arabic, Brazilian Portuguese, Chinese, Croatian, Czech and 25 others

SAS Customer Intelligence 360 videos and images

SAS Customer Intelligence 360 Software - Activity Map AKA Customer Journey
SAS Customer Intelligence 360 Software - Calendar Gannt
SAS Customer Intelligence 360 Software - Asset Home
SAS Customer Intelligence 360 Software - Segments
SAS Customer Intelligence 360 Software - Decision Builder
View 6 more
SAS Customer Intelligence 360 video
SAS Customer Intelligence 360 Software - Activity Map AKA Customer Journey
SAS Customer Intelligence 360 Software - Calendar Gannt
SAS Customer Intelligence 360 Software - Asset Home
SAS Customer Intelligence 360 Software - Segments
SAS Customer Intelligence 360 Software - Decision Builder

Features of SAS Customer Intelligence 360

  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Planning
  • Activity Tracking
  • Ad Inventory Management
  • Ad Optimization
  • Ad hoc Query
  • Ad hoc Reporting
  • Address Book
  • Advertising Management
  • Artwork Management
  • Asset Categorization
  • Asset Library
  • Asset Sharing
  • Attribution Modeling
  • Audience Targeting
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Brand Guidelines
  • Budgeting/Forecasting
  • CAN SPAM Compliance
  • CRM Software
  • Calendar Management
  • Calendar Sync
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Change Management Software
  • Channel Management Software
  • Click Tracking
  • Collaboration Tools
  • Color Codes/Icons
  • Contact Database
  • Contact Management Software
  • Content Management System (CMS) Software
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Activity Tracking
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Dashboard
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard Creation
  • Dashboard Software
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Connectors
  • Data Import/Export
  • Data Management Software
  • Data Mapping
  • Data Visualization Software
  • Digital Asset Management Software
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Marketing Software
  • Email Templates
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • Fulfillment Distribution
  • Funnel Analysis
  • Goal Setting/Tracking
  • Heatmaps
  • Historical Reporting
  • KPI Monitoring
  • Landing Pages/Web Forms
  • Lead Capture Software
  • Lead Management Software
  • Lead Qualification
  • List Management
  • Live Results Sharing
  • Marketing Automation Software
  • Marketing Calendar
  • Media Planning
  • Metadata Management
  • Mobile Access
  • Mobile Alerts
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Touch Attribution
  • Multiple Data Sources
  • Performance Metrics
  • Personalization Software
  • Predictive Analytics Software
  • Prioritization
  • Project Management Software
  • Push Notifications Software
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Data Collection
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • Scheduled/Automated Reports
  • Scheduling Software
  • Search/Filter
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Spend Management Software
  • Strategic Planning Software
  • Subscriber Management
  • Tagging
  • Task Management Software
  • Template Management
  • Third Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • User Interaction Tracking
  • Version Control
  • Visual Analytics
  • Visual Discovery
  • Visualization
  • WYSIWYG Editor
  • Web Traffic Reporting
  • Website Analytics
  • Website Visitor Tracking
  • Workflow Management Software

Alternatives to SAS Customer Intelligence 360

GPSInsight makes vehicle tracking as easy and flexible as possible with clear visibility into critical areas of your fleet.
eSUB Cloud is the only field-focused project management platform built for specifically for subcontractors.
An omnichannel CRM life sciences platform built on Microsoft Cloud for healthcare.
Points Bank & Loyalty Rules Engine microservices SaaS platform for enterprise partners. Easy Integration by API. No CapEx.
Tithely provides the tools you need to engage with your church online, stay connected, increase generosity, and more.
Build journeys that drive revenue. Your customer data, marketing automation & analytics, together.
Low code integration / ETL platform. Features include deep ETL without code, audit/security, and amazingly fast integration.
TRACK Hospitality Software - CRM, Contact Center, and Property Management Solutions for Hotels, Resorts and Vacation Rental Managers.
A powerful all-in-one work management solution for mid to large sized marketing, agency and professional services teams.

Reviews of SAS Customer Intelligence 360

Average score

Overall
4.7
Ease of Use
4.7
Customer Service
4.5
Features
4.7
Value for Money
5.0

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
67%
4
33%
Verified Reviewer
Verified LinkedIn User
Computer Software, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

best company for optimize your marketing

5.0 last year

Comments: the overall experience with SAS Customer Intelligence 360 is very incredible and it's very productive for the entreprises

Pros:

if you search a companie for optimize and ameliorate the marketing of your entreprise , choose this company

Cons:

the price is very too expensive , try to review your price

Seddik
Data Analyst in Tunisia
Computer Software, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source
Source: SoftwareAdvice

SAS Customer Intelligence

4.0 5 years ago

Pros:

•Open data model •Dynamic data collection •Post-data-collection contextualization •Anonymous behavior capture •Predictive models, forecasting and goal-seeking routines •Dynamic content placement

Cons:

Pricy for medium and small firms. Tough to learn. Not user friendly. Can have better visualizations.

Eduardo
CMO Founder in Spain
Automotive, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Buena opción

5.0 10 months ago

Pros:

Es justo lo que buscaba, ha cumplidi mis expectativas y es sencillo en su uso y configuración incicial

Cons:

Por ahora no le he encontrado nada negativo