---
description: Learn more about SAS Customer Intelligence 360 pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: SAS Customer Intelligence 360 Pricing, Reviews & Features - Capterra Canada 2026
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# SAS Customer Intelligence 360

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> SAS Customer Intelligence uses analytically driven contextual personalization to help marketers elevate the customer experience.
> 
> Verdict: Rated **4.9/5** by 8 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses SAS Customer Intelligence 360?

SAS Customer Intelligence 360 anticipates the needs of companies across all geographies, primarily serving chief marketing officers, digital transformation officers, and customers experience leaders.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 8 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.9/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.9/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: SAS Institute
- **Founded**: 1976

## Commercial Context

- **Starting Price**: US$8,000.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: o SaaS – continuous monthly release
o Flat Rate Annual Fee / Consumption based
o 12-month minimum, but support multi-year
o Module pricing is metric based 
o Costs vary by module, start as low as 8k/year
o SAS has hard costs associated with the service
o Usage is metered \& supports bursting / overages
o Pricing is by module, selling is by capability
o ”Pay as You Go” option in process
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Arabic, Brazilian Portuguese, Chinese, Croatian, Czech, Danish, Dutch, English, European Portuguese, French, German, Greek, Hebrew, Hungarian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Serbian, Serbian, Slovak, Slovenian, Spanish, Swedish, Thai, Traditional Chinese, Turkish
- **Available Countries**: Albania, Algeria, Angola, Anguilla, Antigua and Barbuda, Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Barbados, Belgium, Benin, Bosnia and Herzegovina, Botswana, Brazil, British Virgin Islands, Burkina Faso, Cameroon and 102 more

## Features

- A/B Testing
- Activity Dashboard
- Activity Planning
- Activity Tracking
- Ad Inventory Management
- Ad Optimization
- Ad hoc Query
- Advertising Management
- Asset Categorization
- Budgeting/Forecasting
- CRM Software
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Campaign Tracking
- Channel Management Software
- Collaboration Tools
- Content Management System (CMS) Software
- Conversion Tracking
- Cross Channel Attribution
- Customer Experience Management
- Customer Journey Mapping
- Customizable Dashboard
- Customizable Reports
- Customizable Templates
- Data Analysis Tools
- Data Connectors
- Data Import/Export
- Data Management Software
- Data Visualization Software
- Drag & Drop
- Email Tracking Software
- Engagement Tracking
- Goal Setting/Tracking
- ML Algorithm Library
- Marketing Automation Software
- Mobile Optimization
- Model Training
- Multi-Campaign
- Multi-Channel Campaigns
- Multi-Touch Attribution
- Performance Metrics
- Personalization Software
- Real-Time Analytics
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Strategic Planning Software
- Third-Party Integrations

... and 66 more features

## Integrations (84 total)

- AWS Amplify
- AWS AppSync
- AWS Cloud Map
- AWS Cloud9
- AWS CloudFormation
- AWS CloudTrail
- AWS CodeCommit
- AWS CodeDeploy
- AWS CodePipeline
- AWS Config
- AWS Control Tower
- AWS Cost Explorer
- AWS Device Farm
- AWS Direct Connect
- AWS Elastic Beanstalk

... and 69 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)

## Related Categories

- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)
- [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)
- [MRM Software](https://www.capterra.ca/directory/31020/mrm/software)
- [Marketing Analytics Software](https://www.capterra.ca/directory/31018/marketing-analytics/software)
- [Content Marketing Software](https://www.capterra.ca/directory/30796/content-marketing/software)

## Alternatives

1. [Salesforce Marketing Cloud](https://www.capterra.ca/software/7723/salesforce-marketing-cloud) — 4.2/5 (530 reviews)
2. [Looker](https://www.capterra.ca/software/169053/looker) — 4.5/5 (282 reviews)
3. [Reportei](https://www.capterra.ca/software/180418/reportei) — 4.7/5 (241 reviews)
4. [Adobe Analytics](https://www.capterra.ca/software/169942/adobe-analytics) — 4.5/5 (237 reviews)
5. [monday.com AI Work Platform](https://www.capterra.ca/software/147657/monday-com) — 4.6/5 (6073 reviews)

## Reviews

### "Powerful Marketing Analytics Tool with a Learning Curve" — 5.0/5

> **Verified Reviewer** | *March 5, 2026* | Apparel & Fashion | Recommendation rating: 10.0/10
> 
> **Pros**: Strong analytics and campaign tools. Easy to segment audiences. Good automation features. Helps personalize marketing across channels.
> 
> **Cons**: Interface feels a bit complex at first. Setup can take time. Some features need technical knowledge. Documentation could be clearer.
> 
> Overall a solid marketing platform. Powerful data insights and targeting. Takes some learning early, but very useful once configured.

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### "SAS Customer intelligence 360 Review" — 5.0/5

> **Karen** | *August 25, 2025* | Biotechnology | Recommendation rating: 9.0/10
> 
> **Pros**: Keeping up to date on the best ways to get my work done.  I can always depend upon SAS Customer intelligence 360.
> 
> **Cons**: There's an atmosphere; I've noticed of... perhaps some utilities  not being available for the long haul.  Perhaps not true.  SAS has been around for a long time and is still the best option for my work.
> 
> They are the best.  Even when it comes to questions about new stuff.  I asked about Artificial Intelligence and was able to understand "prompting" Copilot because of SAS Customer Intelligence.

-----

### "Great MarTech solution to manage marketing related data, build segments and audiences, and orchestrate personalized comms." — 5.0/5

> **Verified Reviewer** | *August 19, 2025* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: It's a great solution to manage data for marketing purposes, build segments and audiences, and orchestrate communications.
It works very well with both on-prem and cloud databases without the need to copy data, just pulling metadata. It also integrates with other channels like Salesforce or Brazr.
> 
> **Cons**: The interface is probably not the best. It could be improved to be more intuitive and friendly. I've seen improvements, which is great because you can see it's a solution that gets constant enhancements, but it still has areas of opportunity.

-----

### "SAS Customer Intelligence" — 4.0/5

> **Seddik** | *March 29, 2018* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: •Open data model
•Dynamic data collection
•Post-data-collection contextualization
•Anonymous behavior capture
•Predictive models, forecasting and goal-seeking routines
•Dynamic content placement
> 
> **Cons**: Pricy for medium and small firms.
Tough to learn.
Not user friendly.
Can have better visualizations.

-----

### "SAS Customer Intelligence 360 Review" — 5.0/5

> **Anna** | *June 18, 2024* | Leisure, Travel & Tourism | Recommendation rating: 10.0/10
> 
> **Pros**: Their customer service is very good and they'll try their utmost best too do the job right to please their clients, even if the employees have to work overtime.
> 
> **Cons**: Honestly, I do not find any fault with SAS Customer Intelligence 360.
> 
> At SAS Customer Intelligence 360 you can count on them to organize and assist your business to progress by the necessary ways such as designing, advertising and  more for your business.

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## Links

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## This page is available in the following languages

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| en-AE | <https://www.capterra.ae/software/78209/sas-customer-intelligence-360> |
| en-AU | <https://www.capterra.com.au/software/78209/sas-customer-intelligence-360> |
| en-CA | <https://www.capterra.ca/software/78209/sas-customer-intelligence-360> |
| en-GB | <https://www.capterra.co.uk/software/78209/sas-customer-intelligence-360> |
| en-IE | <https://www.capterra.ie/software/78209/sas-customer-intelligence-360> |
| en-IL | <https://www.capterra.co.il/software/78209/sas-customer-intelligence-360> |
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| en-NZ | <https://www.capterra.co.nz/software/78209/sas-customer-intelligence-360> |
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| fr | <https://www.capterra.fr/software/78209/sas-customer-intelligence-360> |
| fr-BE | <https://fr.capterra.be/software/78209/sas-customer-intelligence-360> |
| fr-CA | <https://fr.capterra.ca/software/78209/sas-customer-intelligence-360> |
| fr-LU | <https://www.capterra.lu/software/78209/sas-customer-intelligence-360> |

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