--- description: Learn more about DealerCenter pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: DealerCenter Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Auto Dealer Management Software](/directory/20005/auto-dealer/software) > [DealerCenter](/software/71935/dealercenter) # DealerCenter Canonical: https://www.capterra.ca/software/71935/dealercenter Page: 1 / 60\ Next: [Next page](https://www.capterra.ca/software/71935/dealercenter?page=2) > DealerCenter is auto dealer software that offers inventory management, payment processing, and customer management tools. > > Verdict: Rated **4.9/5** by 1480 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses DealerCenter? DealerCenter is used by independent auto dealers, buy here pay here dealerships, franchise dealerships, used car dealers, and automotive sales professionals. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.9/5** | 1480 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support Software | 4.9/5 | Based on overall reviews | | Value for Money | 4.8/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 100% | (10/10 Likelihood to recommend) | ## About the vendor - **Company**: Nowcom Corporation - **Location**: Los Angeles, US - **Founded**: 1996 ## Commercial Context - **Starting Price**: US$99.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Monthly priced subscription packages include: Dealer Management System (DMS): FAST DMS = $60.00 CRM = $65.00 Buy Here Pay Here = $ 50.00 Quickbooks = $40.00 (RouteOne and Dealertrack included with DMS) Online Marketing: Dealer Website = $75.00 Online Ad Post = $25.00 Booking Services: NADA = $40.00 Kelley Blue Book (KBB) = $40.00 Black Book (BB) = $40.00 Pay-Per-Use products are also available, see website for full pricing details. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) - **Supported Languages**: English - **Available Countries**: United States ## Features - Accounting Software - Contact Database - Customer Database - Document Management Software - Financial Management Software - Financing Management - For Automotive Dealerships - Interaction Tracking - Inventory Management Software - Lead Capture Software - Lead Management Software - Reporting/Analytics - Sales Floor Management - Sales Pipeline Management - Third-Party Integrations ## Integrations (1 total) - QuickBooks Online Advanced ## Support Options - Email/Help Desk - Phone Support - Chat ## Category - [Auto Dealer Management Software](https://www.capterra.ca/directory/20005/auto-dealer/software) ## Related Categories - [Auto Dealer Management Software](https://www.capterra.ca/directory/20005/auto-dealer/software) - [Accounting Software](https://www.capterra.ca/directory/1/accounting/software) - [Sales Tracking Software](https://www.capterra.ca/directory/32744/sales-tracking/software) - [Auto Dealer Accounting Software](https://www.capterra.ca/directory/31296/auto-dealer-accounting/software) ## Alternatives 1. [Odoo](https://www.capterra.ca/software/135618/odoo) — 4.2/5 (1295 reviews) 2. [NetSuite](https://www.capterra.ca/software/135757/netsuite) — 4.2/5 (2003 reviews) 3. [Carsforsale.com](https://www.capterra.ca/software/178449/carsforsale) — 4.6/5 (2363 reviews) 4. [AutoManager](https://www.capterra.ca/software/2058/deskmanager) — 4.9/5 (238 reviews) 5. [Dynamics 365](https://www.capterra.ca/software/157279/dynamics-365) — 4.4/5 (5812 reviews) ## Reviews ### "The most trusted dealer management system on the market." — 5.0/5 > **Bria** | *August 11, 2024* | Business Supplies & Equipment | Recommendation rating: 10.0/10 > > **Pros**: It puts it's users in command of all our customer activity and internet lead management process. With automation, alerts and built-in communication with SMS and emails. Helps it's users to create an online shopping experience which their customers are expecting. Safe and secure software which helps us analyze customer data and marketing. > > **Cons**: Its a bit difficult for new employees to work with. > > Dealer center helps in creating custom dashboards and reports to know every aspect of the performance of your dealership. An amazing software indeed. ----- ### "All-In-One Solution" — 5.0/5 > **Ellen** | *February 24, 2026* | Automotive | Recommendation rating: 9.0/10 > > **Pros**: multiple modules, all in one solution. constantly putting out new updates and features that are relevant to business. great value for monthly cost. > > **Cons**: slow support team responses, some functionality is rolled out that isnt properly working yet. some customization is limited. > > fairly positive. we just fully migrated all our systems to dealercenter and have been happy with the platform for inventory and deal management. ----- ### "Game Changer" — 5.0/5 > **Jay** | *September 11, 2025* | Automotive | Recommendation rating: 9.0/10 > > **Pros**: I am getting so much more customer interaction with DealerCenter. I'm closing more deals now than ever. And any questions that I have are answered almost immediately by my reps. Even if they don't know the answer right away they get back to me quickly. And adding Deal Driver to my account has changed everything\! As soon as I added it my CRM blew up\! > > **Cons**: There's a bit of a learning curve, but that's to be expected I think when switching software companies. > > Switching from our old system to DealerCenter has been a game changer for our dealership. The CRM alone has already produced more customer response and engagement than we ever saw with our previous setup. Their training is clear, practical, and top-notch, and the support team is truly next level — quick, knowledgeable, and always willing to go the extra mile. I especially want to highlight our reps, \[sensitive content hidden\], who have been outstanding. They're always available when I have a question, incredibly helpful, and make the entire process smooth. DealerCenter has exceeded every expectation. ----- ### "DECENT FOR THE MONEY BUT THERE ARE BETTER OPTIONS" — 3.0/5 > **JOSH** | *November 27, 2024* | Automotive | Recommendation rating: 5.0/10 > > **Pros**: ROBUST SYSTEM FOR THE PRICE. EASY INTEGRATIONS. > > **Cons**: IT'S UPDATED REGULARLY AND THINGS CHANGE TO MAKE IT "BETTER" BUT IT'S LESS AND LESS USER FRIENDLY. IT GETS MORE BUGS IN IT AND OPERATES SLOWER. AS THEY TRY TO IMPROVE IT, THE USABILITY AND FUNCTIONALITY DECREASES ----- ### "Onboarding with Tom T BHPH" — 5.0/5 > **Amanda** | *April 8, 2026* | Automotive | Recommendation rating: 8.0/10 > > **Pros**: BHPH is easy to use and I love the automated payment functions for customers and the ability to use the payment portal and paybylink. > > **Cons**: Can't think of anything right now but will amend if necessary. NOt really sure why I have to include this ? > > \[sensitive content hidden\] with the BHPH dept helped me set up my BHPH seamlessly and efficiently. He also assisted with NOWPAY so our customers can make payments with ease. THANKS \[sensitive content hidden\] -GoJo Auto ----- Page: 1 / 60\ Next: [Next page](https://www.capterra.ca/software/71935/dealercenter?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/71935/dealercenter) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data