17 years helping Canadian businesses
choose better software
Benchmark Email
What Is Benchmark Email?
Ignite customer relationships with our easy-to-use email marketing and marketing automation platform. Quickly build eye-catching emails with our drag & drop email builder, and make sure every send is optimized for delivery with our email marketing checklist. Landing pages, forms and surveys make it simple to grow your subscriber list. Building email campaigns that convert was never easier.
- 100+ employees in 15 countries
- 9 Supported languages
- Devoted Support 24/7
Who Uses Benchmark Email?
Benchmark Email serves small to medium-sized businesses all the way to enterprise in any industry that uses email marketing to engage subscribers and grow a customer base.
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Benchmark Email
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Reviews of Benchmark Email
Alternatives Considered:
A good option, but not the best option
Comments: I provide consultancy as a freelancer for the implementation and operation of IT and marketing services for self-employed professionals and small retailers, such as lawyers, dentists and real estate agencies. In order to find a tool to use as a standard for mail marketing, I recently tested Benchmark mail, but I decided not to stick with it.
Pros:
Clean, intuitive interface, user doesn't need to learn anything. Just log in and start using. For what it offers, it has a lower monthly price than competitors of the same level.
Cons:
I needed customer service support and my issue took days to get answered and resolved. Furthermore, although it is possible to create campaigns, newsletters and customer journeys through automation, on other platforms this can be done in a much more intuitive way.
Alternatives Considered:
Happy customer
Comments: Overall I enjoy using it very much.
Pros:
Unlike other email programs, benchmark allows me to send as many emails as I need without having to pay extra. I think benchmark is one of the only platforms that allows me to pay on the basis of the number of records and add the number of emails that I send.
Cons:
Sometimes there is massive delays in receiving test emails.
Polaris Software Response
5 years ago
Hello Michael, Thank you for your review. Please don't doubt to chat with us if you're encountering issues with our test emails. We'll be glad to help. - Benchmark Team
Using Benchmark for last 8-9 years
Comments:
Excellent - till a year back
Poor - since the last few months (just unacceptable)
Unless there is restoration of Benchmark used to be, we will stop using the platform
Pros:
Ease of use ... pro-active helpdesk This has been reason that we have been using the platform for so many years
Cons:
There has been a serious deterioration in the quality of the platform. Delivery rates have dropped upto by about 90-95% of what it used to be. Frivolous checks have been introduced that even your helpdesk is helpless to explain. Currently the platform as good as useless for us and already we have started working parallel to other platforms where are getting similar results that we used to get using Benchmark. All our emails through your platform is directed only to our clients or prospective clients who have signed with us to receive communication from us.
Polaris Software Response
5 years ago
Hi Ranjan, We're sorry to hear that you feel this way. Email is a constantly evolving medium and we work hard to keep our processes up-to-date with best practices to ensure deliverability. While I don't have the information I need to identify your account and speak to the issues at hand, if you would contact our support team via phone, chat and email, we can review your account to see where we may be able to help. - Benchmark Team
Alternatives Considered:
Easy to use email marketing software
Comments: Excellent customer service right from the get go
Pros:
I like that Benchmark is clean looking and easy to navigate. You can create an email in no time. I like the email templates.
Cons:
I don't like that I have to create a segment to email a few people in my list. Also my current website doesn't integrate with Benchmark to save emails. They said they were working on that feature, however. So not Benchmark issue.
Great Software!
Comments: With Benchmark I'm able to communicate with all of my clients, inform them about new deals, and work to promote my business well. Not only that, but Benchmark also provides us with valuable statistics about how our well our email was received.
Pros:
This software is extremely organized and user friendly. I am able to navigate my emailed newsletters with ease and convey everything in one place.
Cons:
There isn't much I don't enjoy about this product. I will admit there is a bit of a learning curve to the formatting; however, once you get the hang of it it is smooth sailing.
