---
description: Learn more about Bento pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Bento Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Bento](/software/209927/bento)

# Bento

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> Bento is an email marketing and automation software that helps growing businesses connect with customers through targeted campaigns.
> 
> Verdict: Rated **5.0/5** by 66 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Bento?

Small to midsize businesses, ecommerce companies, marketing agencies, and marketers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 66 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.9/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 4.9/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Bento

## Commercial Context

- **Starting Price**: A$30.00
- **Pricing model**: Usage Based (Free Trial)
- **Pricing Details**: Pricing scales per contact (known visitor) in the database.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Australia, United States

## Features

- A/B Testing
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Scheduling
- Contact Management Software
- Customer Segmentation
- Customizable Fields
- Email Tracking Software
- Event Triggered Actions
- Landing Pages/Web Forms
- Mobile Optimization
- Reporting/Analytics
- Subscriber Management
- WYSIWYG Editor

## Integrations (6 total)

- Make
- OptinMonster
- RightMessage
- Shopify
- Stripe
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software)

## Alternatives

1. [Gmail](https://www.capterra.ca/software/202338/gmail) — 4.8/5 (13519 reviews)
2. [Brevo](https://www.capterra.ca/software/132996/brevo) — 4.6/5 (3512 reviews)
3. [Mailchimp](https://www.capterra.ca/software/110228/mailchimp) — 4.5/5 (17676 reviews)
4. [MailerLite](https://www.capterra.ca/software/136603/mailerlite) — 4.7/5 (2322 reviews)
5. [Success.ai](https://www.capterra.ca/software/1055401/success-ai) — 4.8/5 (417 reviews)

## Reviews

### "Best for Small Business" — 5.0/5

> **Baron** | *December 28, 2024* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: Super easy and user intuitive - they focus on HOW the software works and how users understand instead of focusing entirely on UX that doesn't matter.
> 
> **Cons**: The site and app are slower than other competitors. Emails aren't sent out as quick and even preview-emails can have a 5-10 min delay. They also continue to integrate new features which introduces the inevitable 'product creep'.
> 
> Very positive, glad I found Bento as an email marketing provider and they have streamlined our marketing needs into one app, and are more affordable (considerably) than other providers.

-----

### "Really cool for SAAS" — 5.0/5

> **Igor** | *January 18, 2026* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: Email deliverability: my emails don’t end up coming from banned IPs\! I’m still struggling a bit with email HTML/layout, but much less than before, and their new AI features do help. The product is genuinely evolving, and you can actually influence the roadmap. With the proper event-based approach and a clear focus on SaaS, I honestly don’t see any real alternatives to them (at least for now).
> 
> **Cons**: What I liked the least was their .NET SDK, but I extended/fixed it myself and now everything’s fine.
> 
> I’ve worked with several email marketing platforms, and this one is the most flexible and most sensible. It still doesn’t have everything I need yet, but the team already has it on their roadmap - and I still haven’t explored all the system’s features myself.

-----

### "Easy email software for the detail obsessed\!" — 5.0/5

> **Aaron** | *August 7, 2026* | Information Services | Recommendation rating: 10.0/10
> 
> **Pros**: The API and MCP, basically you can connect it to your Codex/Cursor and manage it 100% from there. Including the set up and DNS records. &#10;Another thing I really like is the flow capabilities. You can set Slack notifications, special triggers for user behavior etc etc
> 
> **Cons**: Navigation can get a bit complex, I will be working in the app and suddenly find myself somewhere and not exactly sure how I got there (eg: Inspecting emails in a sequence)
> 
> Really like it, team is great. The actual software works really well and it's a fun dashboard to work on. I like the attention to detail, you can see it was built with love

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### "Early success" — 5.0/5

> **James** | *March 19, 2026* | Computer Software | Recommendation rating: 2.0/10
> 
> **Pros**: We love the simple interface and logical steps for creating automated email flows and campaigns. Having a deep integration with our application makes segmenting audiences simple.
> 
> **Cons**: The AI integration can sometimes be hard to convey our wants to. It can mid-understand our desired outcome.
> 
> We have only been using Bento for a short while but have already made the decision to integrate with our application. The support has been fantastic\!

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### "Finally, an email platform that feels built for the future" — 5.0/5

> **Tom** | *June 11, 2026* | E-Learning | Recommendation rating: 10.0/10
> 
> **Pros**: Moving to Bento felt like stepping out of the past and into something built from the ground up for where things are headed. The deliverability has been noticeably better, and the value for what I'm paying is hard to argue with.&#10;But the thing that really won me over... the AI flow builder is fantastic. It's the kind of tool that makes you rethink what an automation platform can be. It doesn't feel bolted on. It feels native to the whole experience.&#10;And then there's the support, which was honestly the best I've ever had. It doesn't feel like dealing with a giant publicly traded company. It feels like the kind of company I run myself, with an \[sensitive content hidden\] who cares as much as I do. I care a lot about my subscribers and the people I'm trying to help... and Bento gives me that same warm feeling, like I'm part of something, and that the \[sensitive content hidden\] care just as much. That's a rare thing to find these days, and it makes me feel good about being here. I'm excited for where it's going to grow from here, even though it's already at an amazing place.
> 
> **Cons**: Nothing major, honestly. I went in fully expecting the usual migration headaches you get when switching platforms, and I just didn't hit them. If I'm reaching for something, I'm still getting my head wrapped around the new approach... but it's well worth the investment in time, because it'll pay off big time in the long run.
> 
> Switching platforms is never something you take lightly, especially when your whole business runs through it. Bento made it feel easy, and more than that, it made me feel like I'd found the right home. Five stars, and I mean it.

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## Links

- [View on Capterra](https://www.capterra.ca/software/209927/bento)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/209927/Bento/> |
| en-AE | <https://www.capterra.ae/software/209927/bento> |
| en-AU | <https://www.capterra.com.au/software/209927/bento> |
| en-CA | <https://www.capterra.ca/software/209927/bento> |
| en-GB | <https://www.capterra.co.uk/software/209927/bento> |
| en-IE | <https://www.capterra.ie/software/209927/bento> |
| en-IL | <https://www.capterra.co.il/software/209927/bento> |
| en-IN | <https://www.capterra.in/software/209927/bento> |
| en-NZ | <https://www.capterra.co.nz/software/209927/bento> |
| en-SG | <https://www.capterra.com.sg/software/209927/bento> |
| en-ZA | <https://www.capterra.co.za/software/209927/bento> |
| fr | <https://www.capterra.fr/software/209927/bento> |
| fr-BE | <https://fr.capterra.be/software/209927/bento> |
| fr-CA | <https://fr.capterra.ca/software/209927/bento> |
| fr-LU | <https://www.capterra.lu/software/209927/bento> |

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