---
description: Learn more about Metricool pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Metricool Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Social Media Analytics Tools Software](/directory/31655/social-media-analytics-tools/software) > [Metricool](/software/203702/metricool)

# Metricool

Canonical: https://www.capterra.ca/software/203702/metricool

Page: 1 / 5\
Next: [Next page](https://www.capterra.ca/software/203702/metricool?page=2)

> Manage your social networks like a pro and with less stress&#10;Save time daily by scheduling, analyzing, and measuring your social media.
> 
> Verdict: Rated **4.4/5** by 97 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Metricool?

Social media professionals, small business and agencies.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 97 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support Software | 4.0/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Metricool
- **Founded**: 2015

## Commercial Context

- **Starting Price**: US$12.00
- **Pricing model**: Other (Free version available)
- **Pricing Details**: One-brand account free for life.&#10;PRO Plan: from $12/month (annual payment)&#10;TEAM Plan: from $35/month (annual payment)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Catalan, English, French, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- Activity Dashboard
- Campaign Analytics
- Competitor Monitoring
- Content Management System (CMS) Software
- Customer Engagement Software
- Customizable Reports
- Dashboard Software
- Engagement Tracking
- Multi-Account Management
- Multi-Channel Data Collection
- Performance Metrics
- Post Scheduling
- Reporting & Statistics
- Reporting/Analytics
- Sentiment Analysis
- Social Media Monitoring Software
- Visual Analytics

## Integrations (1 total)

- Instagram

## Support Options

- Chat

## Category

- [Social Media Analytics Tools Software](https://www.capterra.ca/directory/31655/social-media-analytics-tools/software)

## Related Categories

- [Social Media Analytics Tools Software](https://www.capterra.ca/directory/31655/social-media-analytics-tools/software)
- [Social Media Marketing Software](https://www.capterra.ca/directory/30781/social-media-marketing/software)
- [Social Media Monitoring Software](https://www.capterra.ca/directory/31028/social-media-monitoring/software)
- [Social Media Management Tools](https://www.capterra.ca/directory/30939/social-media-management/software)

## Alternatives

1. [Vista Social](https://www.capterra.ca/software/1021619/vista-social) — 4.9/5 (894 reviews)
2. [Publer](https://www.capterra.ca/software/177145/publer) — 4.8/5 (920 reviews)
3. [Instagram](https://www.capterra.ca/software/210721/instagram) — 4.7/5 (5170 reviews)
4. [Hootsuite](https://www.capterra.ca/software/121701/hootsuite) — 4.4/5 (3796 reviews)
5. [Zoho Social](https://www.capterra.ca/software/159351/zoho-social) — 4.7/5 (3420 reviews)

## Reviews

### "Metricool is Cool With Me" — 5.0/5

> **Kelly** | *March 27, 2026* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: I have had to use the customer support and they were very helpful.  It's easy to learn how to use Metricool.  I haven't had any security concerns with it.  I am able to manage accounts successfully.  95 percent of the time my posts go through when scheduled.
> 
> **Cons**: Cons are the free version you can only have two accounts and engagement insights are limited with the free plan.   I really don't have anything else negative to say.
> 
> Overall it has been a good experience.  I like that they notify you when you're getting close to the amount of posts allowed on the free account.

-----

### "The best social media management platform\!" — 5.0/5

> **Prerna** | *March 11, 2025* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I love the approval and analytics w feature of this software\! Metricool provides the most in depth information about my progress on social media and ads. Absolutely LOVE\!
> 
> **Cons**: No complaints\! I love everything about this platform. It would be great if music could be added to the reels/tiktoks from the platform but I understand there are rules against doing so. Otherwise, absolutely no complaints\!\!
> 
> I love this platform\! I’ve tried so many other scheduling tools and they were not as good as Metricool. If you want to use a platform that gives you wholistic knowledge about your brand(s) Metricool is for you.

-----

### "Scheduling Social media made easy" — 4.0/5

> **Ricki** | *October 30, 2025* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: I like the ability to easily schedule content, along with the ability to schedule the first comment too.
> 
> **Cons**: I dislike that you need to pay if you wish to connect your LinkedIn page. It would be nice to have this included.
> 
> Overall, I am happy with Metricool. It's been a great tool for me to use to batch create social media content when I have time.

-----

### "Metricool works great" — 5.0/5

> **Paula** | *May 14, 2025* | Entertainment | Recommendation rating: 10.0/10
> 
> **Pros**: The flexibility and ease of use is unmatched in a free/reasonably priced social media scheduling app. I just discovered Autolist, which could make it even more convenient to continuously schedule social posts without spending a huge amount of time.
> 
> **Cons**: None\! I wish I could afford the paid features like send for review and a couple of the others, but overall, I can't think of a better social media scheduling app.
> 
> It's been great\! Metricool works well with a ton of platforms and they are constantly making updates to the app.

-----

### "Misleading" — 1.0/5

> **Dayna** | *May 26, 2025* | Construction | Recommendation rating: 0.0/10
> 
> **Pros**: We chose Metricool to manage Instagram posts collaboratively across a team, but discovered — far too late — that manual push notifications for Stories, Reels, or videos only go to the account owner, no matter how many team members are added or how thoroughly they configure their devices.
> 
> **Cons**: Misleading Team Functionality — Manual Post Notifications Only Go to Account Owner.This is a critical limitation for any business or agency working with multiple stakeholders.
> 
> Despite the platform offering team access and role management, it fails where it matters most: execution. There’s no way to assign a post to a teammate for manual publication. If the owner is unavailable, the post doesn't go out. Period.&#10;&#10;Worse, this limitation is not disclosed in any of their help docs, setup guides, or marketing pages. Their site advertises team workflows and collaboration features, but buries the fact that only owners get notifications until you hit a wall and ask support.&#10;&#10;The only "solution" offered is to transfer brand ownership to the person publishing the content — which we had to do mid-campaign, completely breaking our internal roles. Support confirmed this is "just how it works."&#10;&#10;We’ve swapped brand ownership to keep our schedule intact, but are now actively looking at competitors who understand how real-world teams function.&#10;&#10;If you're a solo creator, Metricool might work for you. But for any professional team or agency, this tool is a liability unless they overhaul how notifications work and stop misrepresenting what the platform can do.

-----

Page: 1 / 5\
Next: [Next page](https://www.capterra.ca/software/203702/metricool?page=2)

## Links

- [View on Capterra](https://www.capterra.ca/software/203702/metricool)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/203702/metricool> |
| de-AT | <https://www.capterra.at/software/203702/metricool> |
| de-CH | <https://www.capterra.ch/software/203702/metricool> |
| en | <https://www.capterra.com/p/203702/Metricool/> |
| en-AE | <https://www.capterra.ae/software/203702/metricool> |
| en-AU | <https://www.capterra.com.au/software/203702/metricool> |
| en-CA | <https://www.capterra.ca/software/203702/metricool> |
| en-GB | <https://www.capterra.co.uk/software/203702/metricool> |
| en-IE | <https://www.capterra.ie/software/203702/metricool> |
| en-IL | <https://www.capterra.co.il/software/203702/metricool> |
| en-IN | <https://www.capterra.in/software/203702/metricool> |
| en-NZ | <https://www.capterra.co.nz/software/203702/metricool> |
| en-SG | <https://www.capterra.com.sg/software/203702/metricool> |
| en-ZA | <https://www.capterra.co.za/software/203702/metricool> |
| es | <https://www.capterra.es/software/203702/metricool> |
| es-AR | <https://www.capterra.com.ar/software/203702/metricool> |
| es-CL | <https://www.capterra.cl/software/203702/metricool> |
| es-CO | <https://www.capterra.co/software/203702/metricool> |
| es-CR | <https://www.capterra.co.cr/software/203702/metricool> |
| es-DO | <https://www.capterra.do/software/203702/metricool> |
| es-EC | <https://www.capterra.ec/software/203702/metricool> |
| es-MX | <https://www.capterra.mx/software/203702/metricool> |
| es-PA | <https://www.capterra.com.pa/software/203702/metricool> |
| es-PE | <https://www.capterra.pe/software/203702/metricool> |
| fr | <https://www.capterra.fr/software/203702/metricool> |
| fr-BE | <https://fr.capterra.be/software/203702/metricool> |
| fr-CA | <https://fr.capterra.ca/software/203702/metricool> |
| fr-LU | <https://www.capterra.lu/software/203702/metricool> |
| it | <https://www.capterra.it/software/203702/metricool> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Canada","address":{"@type":"PostalAddress","addressLocality":"Toronto","addressRegion":"ON","postalCode":"M2N 7E9","streetAddress":"5000 Yonge Street 14th Floor, Suite 1402 Toronto ON M2N 7E9"},"description":"Capterra Canada helps millions of people find the best business software. With software reviews, ratings, infographics and a comprehensive list of business software.","email":"info@capterra.ca","url":"https://www.capterra.ca/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.ca/#organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/Capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra/","https://www.instagram.com/capterra/","https://www.youtube.com/channel/UCyUw9-HIkKiYcTqcFDUcxPA"]},{"name":"Metricool","description":"Metricool is a platform that allows you to analyze, schedule, and manage your social networks like a real pro.\nThe tool designed to take your social networks to the moon. Schedule your posts, analyze the data that matters and create a winning strategy. From PC or mobile device.\n\nSave time daily by scheduling, analyzing, and measuring your social media work with Metricool.\n\nOver 1 million people, agencies, and brands use Metricool as their social media and digital ads management hub\nevery day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/b8008a0d-cba7-4204-98d5-671000f663fc.png","url":"https://www.capterra.ca/software/203702/metricool","@type":"SoftwareApplication","@id":"https://www.capterra.ca/software/203702/metricool#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":97,"ratingValue":4.4},"offers":{"price":"12","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@type":"FAQPage","@id":"https://www.capterra.ca/software/203702/metricool#faqs","mainEntity":[{"name":"What Is Metricool?","@type":"Question","acceptedAnswer":{"text":"Metricool is a platform that allows you to analyze, schedule, and manage your social networks like a real pro.The tool designed to take your social networks to the moon. Schedule your posts, analyze the data that matters and create a winning strategy. From PC or mobile device.Save time daily by scheduling, analyzing, and measuring your social media work with Metricool.Over 1 million people, agencies, and brands use Metricool as their social media and digital ads management hubevery day.","@type":"Answer"}},{"name":"Who Uses Metricool?","@type":"Question","acceptedAnswer":{"text":"Social media professionals, small business and agencies.","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Social Media Analytics Tools Software","position":2,"item":"/directory/31655/social-media-analytics-tools/software","@type":"ListItem"},{"name":"Metricool","position":3,"item":"/software/203702/metricool","@type":"ListItem"}],"@id":"https://www.capterra.ca/software/203702/metricool#breadcrumblist"}]}
</script>
