15 years helping Canadian businesses
choose better software

What Is Viafoura?

Viafoura is a digital experience company that helps brands activate their audiences through a suite of engagement and personalization solutions, maximizing conversions of unknown to known users.

We work with brands to build direct relationships with their audiences, creating the foundation for a scalable first-party data strategy while reducing dependency on social media. In fact, our socially immersive tools — including topic and author follows, real-time conversations, an on-site community

Who Uses Viafoura?

Media Publishers, Local & National News, OTT, Broadcasters, Lifestyle Sites, and major Brands Our community platform is best suited for publisher sites with over 10 million monthly page views.

Viafoura Software - Our commenting widgets
Viafoura Software - Monetize comments with new ad units
Viafoura Software - Showcase best performing content with carousals
Viafoura Software - Increase Average User Attention Time
Viafoura Software - Increase Number of Pages Read by Registered Users

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Reviews of Viafoura

Average score

Overall
4.8
Ease of Use
4.8
Customer Service
4.8
Features
4.6
Value for Money
4.1

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
78%
4
22%
Richard
Richard
Director, Digital Services in US
Verified LinkedIn User
Media Production, 201–500 Employees
Used the Software for: 6-12 months
Reviewer Source

Supercharged user engagement

5.0 3 years ago

Comments: My experience with Viafoura has been overwhelmingly positive. Their account reps and managers reach out to us regularly to help us with challenges or show us new ways to use their products. I highly recommend their products to any publisher hoping to add community engagement to their sites.

Pros:

The implementation of this product, as well as the moderation features, make Viafoura a wonderful solution for reintroducing user conversations on our Web sites. We are a local media provider and publish scores of stories every day. We had given up on commenting and live chats because of limited time available to moderate those conversations, but the AI and human moderation offered by Viafoura has made this a viable option for us again. We still review the user comments each day but without this proactive moderation offered by Viafoura, we wouldn't have moved forward. Also, the AI seems to become smarter over time as we manually override its choices.

Cons:

Early in the deployment the AI moderation was still learning and more local moderation was needed. But in the past few months we have been able to scale back the time we devote to moderation. A production-ready mobile app SDK would be great as well!

Mike
Product Manager in Canada
Sports, 5,001–10,000 Employees
Used the Software for: 2+ years
Reviewer Source

Two minutes for Roughing!

5.0 3 years ago

Comments: Viafoura help us ensure things are always running smoothly within Sportsnet.ca's commenting community, a place which -- given the naturally polarizing nature of the subject matter -- can be quite, er, "spirited" at times. Their moderation workflow allows us to see where some users may be stepping over the line and in need of a few minutes in the penalty box, to see the sports metaphor through. Beyond that, the customer support is top-notch and the roadmap of new features we can benefit from in the future is very robust.

Pros:

Although we thankfully don't utilize it as much as other sites may need to, the incremental ban functionality is extremely valuable and helps us maintain decorum within the comment threads on our news articles.

Cons:

Haven't come across anything that feels truly lacking or problematic.

Fran
Project manager in Spain
Marketing & Advertising, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Viafoura fits to our business

4.0 5 years ago

Comments: In our case, we need to offer users a ratings and comments platform in a large number of pages (more than 3 million pages) , administrator moderation, integration with a third party identity management platform, business owners could manager their comments, etc...

Pros:

It is a flexible and configurable software, it makes easy the integration in different ways (frontend, api,...) and the offer a good customer service.

Cons:

Maybe the administration application could be structured in a more usable way, but in general the software covers all the expected funcionalities with quality.

Kattia
Digital Editor in Costa Rica
Newspapers, 501–1,000 Employees
Used the Software for: 1+ year
Reviewer Source

The best tool to moderate comments

5.0 5 years ago

Comments: The ViaFoura moderation system helps to build a loyal digital community that interacts, thinks and discusses without offenses.

Pros:

ViaFoura adds value to our subscription-based business model. This tool allows us to increase engagement, subscriptions and retention rates of readers. ViaFoura makes it easy to eliminate offensive and defamatory comments. It allows us to keep a community of readers away from xenophobia, discrimination based on gender or origin because we can moderate comments and avoid inappropriate words.

Cons:

I haven`t negative observations about this software.

Viafoura Response

5 years ago

Thank you so much Kattia!

Niels
Product Owner in Netherlands
Newspapers, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

ViaFoura

4.0 3 years ago

Pros:

Easy to use as a user and provides a lot of insights as a product manager.

Cons:

For us the migrating to V3 was hard because of the custom features we've build in.