---
description: Learn more about TruRating pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: TruRating Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Customer Experience Software](/directory/30671/customer-experience/software) > [TruRating](/software/190965/trurating)

# TruRating

Canonical: https://www.capterra.ca/software/190965/trurating

> TruRating turns everyday feedback into consumer intelligence by connecting experience, behavior, and spend.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

-----

## Overview

### Who Uses TruRating?

Retail, Hospitality, Apparel and Footwear, Grocery, Discount Retailers, QSR, Pharmacy, Home, Luxury, Restaurants and Department stores.

## About the vendor

- **Company**: TruRating

## Commercial Context

- **Pricing model**: Per Feature
- **Target Audience**: 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French
- **Available Countries**: Australia, Canada, New Zealand, United Kingdom, United States

## Features

- Activity Dashboard
- Anonymous Feedback
- Customer Experience Management
- Dashboard Software
- Data Visualization Software
- Engagement Tracking
- Multi-Channel Data Collection
- NPS Survey Structure
- Question Library
- Reporting/Analytics
- Survey/Poll Management
- Surveys & Feedback
- Text Analysis Software
- Third-Party Integrations
- Visual Analytics

## Integrations (7 total)

- Adyen
- Linkly
- NCR Voyix
- Tyro
- Worldpay for Business
- Worldpay for Enterprise
- Zipline

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support

## Category

- [Customer Experience Software](https://www.capterra.ca/directory/30671/customer-experience/software)

## Related Categories

- [Customer Experience Software](https://www.capterra.ca/directory/30671/customer-experience/software)
- [Survey Tools](https://www.capterra.ca/directory/30092/survey/software)
- [NPS Software](https://www.capterra.ca/directory/32075/nps/software)
- [Customer Engagement Software](https://www.capterra.ca/directory/30906/customer-engagement/software)
- [Customer Loyalty Software](https://www.capterra.ca/directory/10031/customer-loyalty/software)

## Alternatives

1. [Typeform](https://www.capterra.ca/software/137289/typeform) — 4.7/5 (974 reviews)
2. [ReviewInc](https://www.capterra.ca/software/141023/reviewinc) — 4.8/5 (35 reviews)
3. [Hotjar](https://www.capterra.ca/software/163516/hotjar) — 4.6/5 (545 reviews)
4. [Alchemer](https://www.capterra.ca/software/72549/alchemer) — 4.5/5 (393 reviews)
5. [Survicate](https://www.capterra.ca/software/132914/survicate) — 4.6/5 (99 reviews)

## Links

- [View on Capterra](https://www.capterra.ca/software/190965/trurating)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/190965/TruRating/> |
| en-AE | <https://www.capterra.ae/software/190965/trurating> |
| en-AU | <https://www.capterra.com.au/software/190965/trurating> |
| en-CA | <https://www.capterra.ca/software/190965/trurating> |
| en-GB | <https://www.capterra.co.uk/software/190965/trurating> |
| en-IE | <https://www.capterra.ie/software/190965/trurating> |
| en-IL | <https://www.capterra.co.il/software/190965/trurating> |
| en-IN | <https://www.capterra.in/software/190965/trurating> |
| en-NZ | <https://www.capterra.co.nz/software/190965/trurating> |
| en-SG | <https://www.capterra.com.sg/software/190965/trurating> |
| en-ZA | <https://www.capterra.co.za/software/190965/trurating> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Canada","address":{"@type":"PostalAddress","addressLocality":"Toronto","addressRegion":"ON","postalCode":"M2N 7E9","streetAddress":"5000 Yonge Street 14th Floor, Suite 1402 Toronto ON M2N 7E9"},"description":"Capterra Canada helps millions of people find the best business software. With software reviews, ratings, infographics and a comprehensive list of business software.","email":"info@capterra.ca","url":"https://www.capterra.ca/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.ca/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/Capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra/","https://www.instagram.com/capterra/","https://www.youtube.com/channel/UCyUw9-HIkKiYcTqcFDUcxPA"]},{"name":"TruRating","description":"TruRating helps retailers, restaurant leaders and operators turn real-time customer feedback into consumer intelligence, hearing from an average of 84% of customers in-store through our patented point-of-payment technology and 43% online through seamless digital integrations.\n \nWith over one billion ratings collected worldwide, our AI-powered platform transforms genuine shopper sentiment into the clarity leaders need to improve experiences, measure performance, and drive growth across every channel.\n \nEach rating contributes to a more transparent world of customer feedback, streamed to public profiles so shoppers and businesses alike can trust what they see. And with every question answered, we donate to children’s charities across our markets.\n \nWe are a global multi-award-winning company with teams in the UK, North America and Australia, partnering with many of the world’s most loved brands across grocery, fashion, QSR, luxury and beyond.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/41cfa755-9e47-4b9d-ad23-055f3ef2a949.png","url":"https://www.capterra.ca/software/190965/trurating","@id":"https://www.capterra.ca/software/190965/trurating#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.ca/#organization"},"applicationCategory":"BusinessApplication","operatingSystem":"Cloud"},{"@id":"https://www.capterra.ca/software/190965/trurating#faqs","@type":"FAQPage","mainEntity":[{"name":"What Is TruRating?","@type":"Question","acceptedAnswer":{"text":"TruRating helps retailers, restaurant leaders and operators turn real-time customer feedback into consumer intelligence, hearing from an average of 84% of customers in-store through our patented point-of-payment technology and 43% online through seamless digital integrations. With over one billion ratings collected worldwide, our AI-powered platform transforms genuine shopper sentiment into the clarity leaders need to improve experiences, measure performance, and drive growth across every channel. Each rating contributes to a more transparent world of customer feedback, streamed to public profiles so shoppers and businesses alike can trust what they see. And with every question answered, we donate to children’s charities across our markets. We are a global multi-award-winning company with teams in the UK, North America and Australia, partnering with many of the world’s most loved brands across grocery, fashion, QSR, luxury and beyond.","@type":"Answer"}},{"name":"Who Uses TruRating?","@type":"Question","acceptedAnswer":{"text":"Retail, Hospitality, Apparel and Footwear, Grocery, Discount Retailers, QSR, Pharmacy, Home, Luxury, Restaurants and Department stores.","@type":"Answer"}}]},{"@id":"https://www.capterra.ca/software/190965/trurating#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Experience Software","position":2,"item":"/directory/30671/customer-experience/software","@type":"ListItem"},{"name":"TruRating","position":3,"item":"/software/190965/trurating","@type":"ListItem"}]}]}
</script>