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What Is Attention Insight?

Attention Insight - predictive heatmaps generated by AI enables you to make user-centric, data-driven decisions about your designs, without the labor-heavy process of data collection.

Who Uses Attention Insight?

Marketing agencies, web development, and design agencies. Marketers, product managers, and web/UX designers, looking to assess design element visibility and make data-driven decisions.

Attention Insight Software - 1
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Attention Insight Software - 5

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Reviews of Attention Insight

Average score

Overall
4.8
Ease of Use
4.9
Customer Service
4.9
Features
4.4
Value for Money
4.9

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
87%
4
9%
3
4%
Jherriel
Jherriel
Tech Consultant in Philippines
Verified LinkedIn User
Information Technology & Services, Self Employed
Used the Software for: 1-5 months
Reviewer Source

Get AI-generated analytics to validate the performance of your ideas.

5.0 3 years ago

Pros:

I have noticed that one of the most important element missing in the design stage is attention analytics. I had been struggling with how to get a better idea of how my users would interact with my product/ads/landing pages. I love this product so far! It's been super useful in helping me to understand what my target audience cares about the most. It's been a real-time saver for me and I'm looking forward to using it more. I now have the data I need in order to make changes to my design that will lead to a higher conversion rate. Here are the benefits of using Attention Insight: • Make informed design decisions and uncover genuine insight about your users • Visualize where your users click, scroll and scroll to next • See patterns and predict user behavior • Save time, money, and resources

Cons:

• Slow in generating reports • Report can only generate 1 section of your landing page

Attention Insight Response

3 years ago

Hi Jherriel, Thank you for your feedback. Our dev team is working on report generation. It's already way faster and full landing page reports are being tested as well.

Atour
Analyst in US
Research, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

A good strategy for me to approach a prospect is through attention insight.

5.0 2 years ago

Comments: It simply functions by connecting a website to their app.

Pros:

This tool is essential for anyone who creates or assesses landing sites, emails, social media posts, flyers, or any other marketing collateral for oneself or clients. The capability of monitoring a website before it goes live. This tool can assist us in determining whether something was poorly planned. such as CTA buttons and heatmaps. With no inserted code in the head element of each page, it is really simple to utilize.

Cons:

Making their video suggestions automatic would help, in my opinion.I would like to see more features added in the future to help us make the reports better.It can be a quicker method of creating the heatmap.

Michael
Executive Director in US
Broadcast Media, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Somewhat helpful for user design experience purposes

3.0 3 years ago

Comments: Overall, I found this to be a somewhat helpful software for user experience tweaks. Some of it is more common sense, but to us, it really comes in handy with showing a client why we designed the site the way we did and it gives an extra "cherry on top" to the website we sold a client. They can then have greater confidence in the website we created for them. On the downside, the reports are branded to AI unless you get a higher-tiered product.

Pros:

The best thing about this software in my opinion is that it is a useful way to show clients why you're designing a site in a certain way. It has a colorful heat map that is easy to read by color code showing you where someone's attention is drawn first. I did make some changes based on this to one of our sites, realizing that some of the structure needed changing based on the heat map. But overall, I feel like this has been the most beneficial to clients who may be more data driven and want to see evidence why the site is designed in a certain way. The heat map also breaks down the percentage of attention each area receives.

Cons:

Some things aren't as intuitive with Attention Insight as I would like my first go around or two, but it seems like they have made some improvements with it becoming more user-friendly. My biggest issues: I've used heat maps that are more in-depth than Attention Insight's and two, the downloaded reports come with the Attention Insight's branding, so when I send it over to my clients, it's branded to another company. That's enough to really throw a client off and confuse them as it isn't branded to our company. I could have paid more for a plan to have it to have our own banding, but I knew I wouldn't use enough analyses to make it worth the money. I wish it came without branding in general.

Uxio
CEO in Spain
Banking, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Amazing tool

5.0 3 years ago

Comments: Attentioninsight is an amazing tool that is extremely powerful. Gives more data and a more accurate picture of the data than other heatmapping tools I've tested. Thank you so much for help me to improve my sales. Your amazing guys!!

Pros:

I really love the heatmaps and clarity score!

Cons:

Nothing. All is working fine and easy to use it

Attention Insight Response

3 years ago

Hi Uxio, We are glad Attention Insight was beneficial in your sales process. Website audit for potential clients is one of the use cases of our tool since you don't need access to the website in order to paste a mouse tracking snippet. Attention heatmaps also show where users people look versus where they hover their mouse. Thanks for your response once again!

Alex
Web Designer in UK
Marketing & Advertising, Self Employed
Used the Software for: 1-5 months
Reviewer Source

Easy to use, but limited functions

5.0 3 years ago

Comments: Super easy to use, and is a great visual representation to show clients about the improvement made, or what could be done to improve their site graphically,

Pros:

The Ui has recently had a revamp, so its nice and clean and easy to understand - as you would expect for a company which is based on clean Ui design.

Cons:

It does what it says on the can, and it does that very well - but it does not do much else. With that said, it has some interesting upcoming features on the roadmap, including Ai analysis of social media posts, which sounds amazing,

Attention Insight Response

3 years ago

Hi Alex, Thanks for your honest feedback. Appreciate it. For others that are interested, here's the link to our public roadmap: https://trello.com/b/eOZOO7oG/attention-insight-product-roadmap We are constantly in contact with our most active users to gather such feedback and working hard to offer the best pre-launch design analytics in the market. Thank you once again!