17 years helping Canadian businesses
choose better software

What Is Boulevard?

An industry first, Boulevard offers full payment facilitation. Help reduce chargebacks and elevate your checkout with Boulevard Payments and Boulevard Duo—our sleek EMV card reader and modern point of sale purpose-built for self-care services. Take advantage of Boulevard Offset and share credit card processing fees with your clients. Plus, encourage higher tips for your staff with our one-tap tipping feature.

Who Uses Boulevard?

Self-care businesses wanting a fully-integrated business management platform that handles everything from scheduling to point of sale - helping businesses boost revenue and increase client retention.

Boulevard Software - Powerful Data with Actionable Insights
Boulevard Software - Front Desk Management
Boulevard Software - Increase Engagement with Convenient Two-Way Communication
Boulevard Software - Take Payments Effortlessly Through Boulevard's All-in-one Payments Platform
Boulevard Software - Scheduling Made Easy with Boulevard

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Reviews of Boulevard

Average score

Overall
4.6
Ease of Use
4.6
Customer Service
4.7
Features
4.4
Value for Money
4.5

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Chris
Chris
Owner in US
Verified LinkedIn User
Consumer Services, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Top-tier salon management solution that continues to improve

5.0 4 years ago

Comments: We are very happy with our switch to Boulevard. Migration went very smoothly, we got up and running with minimal problems, support has been great since day 1. The only issues we've had have been or are currently being actively worked on in product cycles. Our day-to-day is much smoother than previous solutions, we love being on Boulevard!

Pros:

Intelligent booking and client-specific service timing has saved us countless hours at the front desk and increased our service revenue 10%+. The calendar and schedule are very easy to use, our new front desk staff is trained up in half the time as previous software. The integrated booking widget that lives on our site is wonderful for preserving a fluid brand experience for clients booking online.

Cons:

Add-ons for advanced features can start to add up on top of an already higher base price, and the cost to migrate from an another product can get very high (though if you are good with Excel you can prep migration sheets yourself and save a lot like we did). Reporting was initially a weak spot but has been continuously improved over the past year and is nearly at parity with our previous solution.

Morgan
Stylist and Assistant Manager in US
Consumer Services, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Great quality software

5.0 2 months ago

Pros:

Very user friendly and always making great updates

Cons:

Wish there were more options on the phone app version

Harry
Managin Member in US
Retail, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Not for you if you need to integrate with Quickbooks, or like to see detailed appointment metric reports

3.0 last year

Comments: I would change back to Mindbody in a second. Other than the online booking features MB has a flawless integration with Quickbooks (through flexbooks)

Pros:

Online booking and clean calendar and client history (including appointments, payments, and services).

Cons:

Quickbooks integration is terrible, time consuming and confusing and you have to do it on your own. Appointment metric reports are sub par. If you offer inhouse financing, you will not be able to input payment plans into BLVD. You will have to run payments manually each day which is time consuming. Onboarding people will tell you you can manage this via memberships, but this is not accurate because BLVD will take any membership payments as a new sale, so this will mess up your accounting.

Boulevard Labs Response

last year

"Thank you for taking the time to leave a review. We're sorry to hear that you had a hard time with the QuickBooks integration. We are already working on some improvements, and our product team will be reaching out to better understand your feedback.

Alex
Manager in US
Health, Wellness & Fitness, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

BLVD is the best!

5.0 2 months ago

Comments: LOVE Blvd. It’s been a game changer for our business when it comes to marketing and client experience.

Pros:

Very user friendly and love the marketing options to reach out to clients!

Cons:

The differences between the app and desktop sight. Would love to be able to text clients from the app and see ALL appointments and client details from the app.

Bekki
RN, CANS in US
Medical Practice, Self Employed
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

I couldn’t be happier!

5.0 2 months ago

Comments: Learning it was so much easier than other platforms I’ve used . Clients are giving me great feedback. Customer service is above and beyond.

Pros:

User friendly. Great customer service and support.

Cons:

Higher fees for credit card transactions.

Patricia
APRN in US
Cosmetics, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Super happy with this EMR system

5.0 2 months ago

Comments: Great! Customer service is quick and efficient. System is easy to use!

Pros:

Very client friendly and provider friendly!

Cons:

I don’t like that I have to do a service add on for every injectable service at checkout.

Ashley
Nurse in US
Medical Practice, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Love Boulevard!!! Easy to learn and use!

5.0 2 months ago

Comments: Great overall experience with navigating

Pros:

The ease of use for the client to book their appointments is amazing! And I love texting my clients directly from the app!

Cons:

No way to get client card for cancelling

Bryanha
Esthetician in US
Retail, Self Employed
Used the Software for: 6-12 months
Reviewer Source

Great job boulevard

5.0 2 months ago

Comments: Pretty great experience . I wouldn’t change anything

Pros:

Easy to navigate. It was easy to learn and work with

Cons:

no dislikes really. It helped with my business

Kyle
Owner in US
Consumer Services, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Boulevard has been great!

5.0 2 months ago

Comments: It has been positive including support and the transition.

Pros:

How detailed the options are and how responsive the team has been.

Cons:

The transition from square to boulevard.

Trinity
Esthetician in US
Cosmetics, 501–1,000 Employees
Used the Software for: 6-12 months
Reviewer Source

Boulevard review

5.0 2 months ago

Comments: I haven’t had any issues with boulevard in my experience it has been good

Pros:

Boulevard is easy to use and makes my job as an esthetician more smooth

Cons:

I am not completely satisfied with the look of the new update

Shelby
Manager in US
Cosmetics, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Shelby from FBE & Facebar

5.0 2 years ago

Comments: Overall I'm THRILLED with Boulevard. From the speedy customer service, to the easy to understand layout. I'm so lucky we found Boulevard for our business!!

Pros:

I like how customizable everything is. With running a medical spa & a facial bar we have a lot of specific times / treatments. It’s so easy to create and edit everything! I also love that there is a place to submit requests for changes and new ideas!

Cons:

The only thing I wish I could change is to make the appointment service modifiers assignable to employees! This is such a specific, weird request and it's in no way affecting how we operate on a day to day basis so I don't really care that much!

Megan
Office Manager in US
Consumer Services, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Boulevard is amazing!

4.0 2 years ago

Comments: Overall has been a positive experience!

Pros:

We really enjoy how user friendly Boulevard is. We needed a software that our team could be easily trained on and simple to use. They provide so many tools for learning the system in the beginning and that helped us a lot! Their customer service is also one of the best we have come across. They are always quick to respond to questions and help solve problems. Big thumbs up!

Cons:

I wish that they had some modern software features like a client faced portal; with custom info for them to see past, present, and future appointments and custom appointment text reminders (this is a biggie, as most people don't check their email anymore).

Isabel
Client Experience Coordinator in US
Medical Practice, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Organized and Interactive!

5.0 2 years ago

Pros:

The pre-booking feature makes scheduling future appointments extremely easy! Also, separate tabs for customer's history with services, transactions, and product purchases make it easy to help clients find what they are looking for.

Cons:

The integration of packages from our previous booking system did not transfer correctly, which is the only issue we ran into.

Anna
Owner in US
Consumer Services, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

So happy we switched to Boulevard

4.0 2 years ago

Comments: Very good

Pros:

Boulevard has a great onboarding team and customer service. Learning the program was easy because its intuitive and the support page is very helpful.

Cons:

It is missing some things in the app for owners.

Kinsey
Wellness Coordinator in US
Health, Wellness & Fitness, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

User friendly service

5.0 8 months ago

Pros:

I like how fast and efficient Boulevard is. I use Boulevard every day to book appointments, process sales and so much more. Boulevard really does it all. What i like most about it is how easy it is to use and how responsive their customer service is if you have any questions that need to be resolved. Boulevard is customizable to use for your business. I find it easy to keep track of appointments, and clients find it easy as well, since boulevard can send them confirmation email and texts. Overall, I find Boulevard to be such a helpful resource to the business i work at.

Cons:

I dont have many critiques for Boulevard, my only critique would be for the Boulevard app interface, it does not have all the same options that the website does.

Angel
Patient Care Coordinator in Philippines
Medical Practice, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

HAPPY USER

5.0 2 months ago

Comments: Boulevard helps maximize my time , allows me to do all my task in a very timely manner. Very helpful and user friendly

Pros:

Very user friendly, It makes every task easy

Cons:

None so far. I never had a problem with it

cemiya
Stylist in US
Cosmetics, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

I am in LOVE!!

5.0 2 months ago

Comments: I feel like it has been a great experience, I don’t think I would be able to get used to any other booking system. I have used a few different systems and I think that boulevard has been the easiest to understand.

Pros:

i love how user friendly it is, i feel like it would be easy for anyone to use it! especially if you are just joining a salon.

Cons:

I do think that the mobile app could be a bit easier to navigate. There are a few glitches and it is just overall harder to get used to.

Jackie
Client coordinator in US
Cosmetics, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Great for spas

5.0 8 months ago

Pros:

The simplicity/quickness to book clients out 2,4,6 weeks with the quick rebook option at checkout, the visibility of calendars, the check in process

Cons:

Wish the texts could stay open as you’re looking for dates/other things within Boulevard instead of having to go back and retype a reply

Ellie
Esthetician in US
Retail, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Boulevard!

4.0 8 months ago

Pros:

Very easy to navigate. The way we can detail clients charts

Cons:

Sometimes can be slow. Lots of updates that we have to catch up on

Marisa
Assistant Manager in US
Cosmetics, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Superior customer service with a fully integrated system

4.0 2 years ago

Comments: Overall Boulevard has been an upgrade for our salon in both the interface and customer service aspects. There are many features which allow for a smooth and seamless experience, with only a few clunkier features (mentioned above) that would make for an overall excellent experience if adjusted.

Pros:

Boulevard is a very user friendly platform which has enabled a smooth and seamless transition over from our previous booking system. Their integrated FAQ's help with nearly every question you may have, and if there isn't an answer within their pages the live help desk is always available and ready to assist you.

Cons:

There are a few features which are a little clunky and could use some upgrades. The most noticeable is the "add on" feature which only allows you to adjust the last appointment booked within a string of multiple appointments for one client. This forces you to cancel off all appointments within one block and re-book if clients want to upgrade an add on last minute. The other feature that could use some work is when multiple appointments are booked under one name, but two separate clients want to split the cost of the appointments. There is no feature which allows you to separate the booking into two transactions, so the only option is to remove the service and re-book it under another name. This makes for a clunkier client experience. The last feature that could use some work is from the client interface via the online booking platform. All clients have an integrated profile both internally and externally, but we have received many complaints that there is not a way for clients to go in an adjust, cancel, or check upcoming appointments externally. We are always happy to help clients on our end, but most clients would prefer to have more access to their booked appointments during our non operating hours.

Viktoriia
Esthetician in US
Health, Wellness & Fitness, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Best app for estheticians

5.0 7 months ago

Pros:

Easy to use, user friendly interface, quick updates

Cons:

N/a.

Grace
Licensed Massage therapist in US
Alternative Medicine, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Amazing app for spa services

5.0 2 years ago

Pros:

The layout and easy side menu make it straightforward to see my own bookings or get an overall view of the day, week, or month at the spa. The newly added access to documents and forms and the ability to update SOAP notes on the app is incredibly helpful and time saving.

Cons:

I can’t think of any shortcomings of this app! I love that I can text the spa via the designated number to communicate with front desk, that all the paperwork I need to view is handy from the app now, and that I get text alerts with new booking information. Best scheduling app I’ve used so far

Mary
General Manager in US
Consumer Services, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Boulevard

5.0 2 years ago

Comments: 100% happy with software

Pros:

easy to book appointments, POS, many useful reports, great customer support

Cons:

down side to customer support is that texting is only option

Jacqueline
Esthetician in US
Health, Wellness & Fitness, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Blvd

4.0 2 years ago

Comments: Overall it has been good. It is relatively easy to use and I like the ability to customize to our needs

Pros:

Easy of scheduling, texting, being able to book a resource

Cons:

Reports could use some work. I also wish we could search a transaction by the service provider

luz mary
luz mary
teacher in US
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: Free Trial
Reviewer Source

My transformative experience.

4.0 last year

Comments: I have been delighted from the first moment, it has been very easy for me to familiarize myself with all the functions and tools that it offers me.

Pros:

It's great it allows me to manage everything from scheduling appointments to the point of sale, very efficiently and without complications.

Cons:

Well sometimes it has been a bit slow or not very responsive in solving my problems but there is always room for improvement.