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Google Analytics 360
What Is Google Analytics 360?
Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identify effective content. The platform centralized dashboard displays simplified overviews and reports. The system connects with other applications, such as CRMs and POS systems, to provide detailed overviews of customer behaviors.
Google Analytics 360 uses machine learning to discover customer trends and patterns in the data. It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display & Video 360, AdSense, AdMob, and AdWords.
Who Uses Google Analytics 360?
Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.
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Reviews of Google Analytics 360
Google Analytics 360 is best....
Pros:
What I like most about Google Analytics 360 is its advanced data analysis capabilities and integration with other Google products. The enhanced reporting and data visualization tools provide deep insights into user behavior, enabling more informed decision-making. The platform's scalability and support for large datasets make it indispensable for optimizing marketing strategies and improving overall business performance.
Cons:
I like everything about Google Analytics 360,
Easily the best Web Analytics and Tracking platform.
Comments: My overall experience with Google Analytics 360 was really good and easy to use.
Pros:
That is was really easy to use and The best Analytics platform without a doubt.
Cons:
That is was pretty poor customer support but it did a job.
The best in business
Comments: With Google Analytics 360 I can do a lot of things for my business. For example, I can check key metrics in built-in reports, I can monitor real-time data, I can compare data ranges and apply filters, save any reports to my dashboard so I can easily come back to them.
Pros:
I like that I never lose sight of my website and app performance.
Cons:
I don’t like that doesn’t exist an filter that have as a default 24 hours data.
Alternatives Considered:
Effective Analytics with ease of setup.
Comments: Google Analytics have been generally effective to provide insights about your websites and the users and visitors. It is an instrument to identify what needs to be changed and improved on your website.
Pros:
Ease of setup. Insight generation. Free of charge. Real time traffic information
Cons:
You only have information about users region and not the main area. No access to raw data. No customer support
A thorough but overwhelming web analytics platform
Pros:
What I like most is the breadth of available reports and dashboards. There are also endless opportunities to customize those reports.
Cons:
What I like most is also what I like least. Unless you really know what you're doing and have significant experience with GA, it's not user-friendly and is very hard for a marketing novice to get up and running.
