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What Is lemlist?

lemlist is the go-to tool for cold outreach, enabling direct inbox access and encouraging replies. If finding interested buyers is a challenge, consider lemlist for building a lead list with verified emails, crafting personalized messages, and sending cold emails that convert into customers.

Key features include:

✓ A 14-day free trial, no credit card required, with 100 free leads and spam prevention features.
✓ Access an accurate database of 450 million leads to find buyer-ready prospects.
✓ Discover verified email addresses for your LinkedIn leads directly within lemlist.
✓ Use advanced AI for creating highly personalized multichannel campaigns.
✓ Personalize emails at scale with custom intro lines, images, dynamic landing pages, and more.
✓ Avoid spam folders with a sophisticated warm-up and deliverability booster.

Who Uses lemlist?

Sales teams of all sizes, startups, lead generation agencies, entrepreneurs, and founders use lemlist to grow profitable businesses and increase revenue.

lemlist Software - Access lemlist's AI-powered B2B database of 450 million+ contacts and reach out to highly relevant leads with just 1 click.
lemlist Software - Discover valid email addresses for any contact directly in lemlist and scale your outreach without the need for an entire operations team.
lemlist Software - Personalize at scale with custom intro lines, images, dynamic landing pages, text variables and stand out in your prospect’s inbox.
lemlist Software - Found your ideal buyer? Generate highly-converting multichannel sequences with AI and accelerate your sales process like never before.
lemlist Software - With lemlist, you can tailor your outreach process at scale to automatically respond to each prospect's interaction with your campaign in a human way for higher conversions.

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Reviews of lemlist

Average score

Overall
4.6
Ease of Use
4.5
Customer Service
4.6
Features
4.4
Value for Money
4.6

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Brent
Brent
Owner in US
Verified LinkedIn User
Used the Software for: 1-5 months
Reviewer Source

Lemlist makes cold emailing into a personal and fluid experience

5.0 7 years ago

Comments: I have been able to save time on my cold email outreach because of the streamlined process that Lemlist offers. It does everything needed for cold emails, and doesn't try to be everything to everyone. Instead of finding a "jack of all trades" tool, Lemlist has been my "Master of cold email" tool.

Pros:

I love the simplicity. The "dashboard" is broken down into sections, and each section isn't littered with menus and filters. It's just organized easy from the beginning so the need for the extra complexities is eliminated. That doesn't mean Lemlist is basic in functionality. It just means they have thought it through so you don't have to "figure out" how to use it. The support has also been very responsive, and features have been added regularly since I have been using Lemlist. You can tell that Lemlist is a love for them, which is awesome. I love that you can personalize your emails, and they even let you personalize meme images to include. Though this isn't a feature I'll be using much, it's a great new way of interacting with certain types of contacts. And it adds some personality to cold emails, which are usually, well, pretty cold feeling. Ultimately, Lemlist simplifies and personalizes the cold email process, and doesn't bog you down with the process. It's the easiest cold email outreach tool I've seen, and while it doesn't have every feature in the book, it benefits from having the specifically targeted and streamlined features it does contain.

Cons:

I would like to see the ability to connect to an SMTP server instead of just Gmail, but with Gmail aliases, I can use any email I want. So I can get around it. But would love to see direct support for SMTP My only wish would be that I wish there were more options for sending followup drip emails. Right now, you can choose a time period to lapse between emails, and you can select whether to end a campaign if somebody clicks. But I would like the ability to send a different email if they click on a link, and a different email if they do nothing. So some branching would be good to see. Or only end a campaign if they click a specific link, or visit a specific page on my site, etc. But other than that, Lemlist does exactly what it is supposed to.

Dave
Director in US
Design, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Fantastic outreach tool with the power of personalized images

4.0 5 years ago

Comments: I picked Lemlist up via Lifetime deal site, and wasn’t expecting to use it much. I have been pleasantly surprised on how useful it is and how the product is developing.

Pros:

The email outreach space is filled with half baked products, but Lemlist really stands out. They were the first that I know of to implement image templates that could be personalized at scale. A few other features that I really love about Lemlist: - Very active in sharing tips with their community. - Rapidly developing the platform and have added some impressive features including personalized landing pages. - Great collection of premade templates. - Zapier access - Calendly integration Highly recommend!

Cons:

Not much that I don’t like. Lemlist does its job and does it well. My main complaint is a lack of native integrations. I would to have a direct connection with my CRM. Right now Lemlist does offer Zapier access, but that can get expensive quickly.

Wil
Creative Director in US
Media Production, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Not fairly priced, yet the backbone is old technology (agency user with 10+ seats)

2.0 2 years ago

Comments: Due to how often they continually update the platform--and you would expect this to actually be a good thing but it's not--the UI will change and functionality you began to rely on working fast suddenly slows down considerably. They update their platform multiple times a week on the backend. It's like, just build it right the first time and let. it. be. It's not even adding new features it's just busy work. If you run more than 2 email addresses, you're an agency or you have 3 or more users, I suggest using a different platform, you'll get better functionality out of something like woodpecker.co or market.to then Lemlist and for a much more reasonable price. They don't even offer a discount on their $60/seat rate until you have had at least 20 seats.

Pros:

I liked that it was fairly quick to actually queue new campaigns on lemlist. I could duplicate a campaign, keep the settings and then just put in the sender and associate a list to it. As an agency using it, I found that was effective, though actually getting the settings I'd put in to take often required a lot of server lag.

Cons:

This was fixed but it took about 4 months to do it: how LONG it takes list changes to go into affect. If you for instance had 1k contacts you wanted to remove from a campaign, it would take 20-30 minutes for those to be removed. How poorly they integrated with HubSpot and Salesforce. Sure there was some integration but it required I learn ALOT about the platform to make it work as an agency. I had to make changes on HubSpot to tailor it to work with Lemlist and there is absolutely no automation interaction unless you use a third party software and even then Lemlist doesn't offer many triggers on zapier. Lemlist will throttle you into the ground as an agency if one of your domains has low deliverability the algorithm will stop them all I started sending 150-200 emails per day from each seat and before long it became 50 at most. Their pricing model is pretty insane really. Comparable software goes for half the price of Lemlist with better features and cross platform multi-channel integration. Support wasn't very helpful and very pushy for positive reviews of their support. I often was told whatever issue I had wasn't their responsibility to resolve or wasn't understood so my support requests would get escalated to their dev team who responded 3-4 business days later through the tech, not directly and the answer only rarely was actually salient to my issue so another message would have to be sent by me to clarify which took another 3-4 days.

Royan
Founder & CEO in Philippines
Outsourcing/Offshoring, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Customer service at it's finest

5.0 2 years ago

Comments: Lemlist is my go to cold email outreach software

Pros:

It's simplicity to help you generate leads through cold email outreach

Cons:

The inconvenience caused when lemwarm and lemlist was separated

Ezekiel
President and CEO in Canada
Internet, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Lemlist Reviw

5.0 3 years ago

Comments: Lemlist has been a very effective and essential tool for our business

Pros:

Integrating Lemlist and adding it to the list of tools we use help us warm our email inbox to run run various email marketing campaigns - we found it essential and helpful.

Cons:

Lemist like other similar service providers comes at a relatively high cost especially as services are priced per user it doesn't take long for the total cost to add up and becomes quite an expensive tool to use.