What Is Bloomreach?

Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering a leading CDP and marketing automation solutions.

Who Uses Bloomreach?

Multi-channel content delivery system that helps e-commerce businesses in retail, manufacturing, distribution, hospitality, transportation and other industries create, manage, share, and edit content.

Bloomreach Software - 1
Bloomreach Software - 2
Bloomreach Software - 3
Bloomreach Software - 4
Bloomreach Software - 5

Not sure about Bloomreach? Compare with a popular alternative

Bloomreach

Bloomreach

4.7 (42)
No pricing found
Free version
Free trial
323
54
4.4 (42)
4.5 (42)
4.7 (42)
VS.
Starting Price
Pricing Options
Features
Integrations
Ease of Use
Value for Money
Customer Service
No pricing found
Free version
Free trial
205
26
4.0 (17,670)
4.0 (17,670)
4.1 (17,670)

Other great alternatives to Bloomreach

Salesforce Sales Cloud
Top rated features
Client Tracking
Customer Database
Pipeline Management
SAS Customer Intelligence 360
Top rated features
Campaign Analytics
Campaign Planning
Conversion Tracking
EQUP
Top rated features
Contact Database
Email Campaign Management
Payment Processing Software
monday.com
Top rated features
Dashboard Software
Multi-Campaign
Sales Pipeline Management
Mailchimp
Top rated features
Email Campaign Management
Email Management Software
Email Marketing Software
Redeye DMS
Top rated features
No features have been rated by reviewers for this product.
Centralpoint
Top rated features
No features have been rated by reviewers for this product.
Marketing 360
Top rated features
Behavior Analytics
Social Media Monitoring Software
Workflow Management Software
SimpleCRM
Top rated features
Contact Management Software
Lead Generation Software
Lead Management Software

Reviews of Bloomreach

Average score

Overall
4.7
Ease of Use
4.4
Customer Service
4.7
Features
4.4
Value for Money
4.5

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
76%
4
17%
3
5%
2
2%
Branislav
Branislav
Partner in
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source
Source: GetApp

Exponea

5.0 7 years ago

Comments: With Exponea we are able to introduce to our customer their each individual consumer with its unique digital behavior, explore the real performance of Marketing Campaigns investments and use Automation to understand and drive unexplored sales potential. Using various analytical functions (segmentation, attribution, funnels and retention analysis) we are able to understand "what is happening in real time" and what needs to be done trough communication channels (SMS, email, layers…) to improve the sales performance for our customer.

Rebecca
Senior CRM Executive in UK
Retail, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Bloomreach has been a great tool in getting us improving our system

5.0 2 months ago New

Comments: I am really enjoying it as a daily user, it makes my job a whole lot easier and I have learned a lot through it.

Pros:

I like the ease of use of the asset builder and the email builder. Scenarios as well are logically laid out and I have throughly enjoyed the course I have taken through Bloomreach Academy

Cons:

We currently have a data implementation issue, but I am not letting it get in the way of using the tool as much as I possibly can whilst it gets fixed in the background

Kristin
Content Coordinator in US
Leisure, Travel & Tourism, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

I am a user who works in Hippo daily.

3.0 6 years ago

Pros:

I enjoy the ease of use that Hippo offers. Prior to my current position I had never used a CMS before and I picked up Hippo within a week. I also appreciate the dedicated customer service that we have received so far.

Cons:

We are currently using Hippo 10 and we have a constant problem with the CMS freezing. In addition, this version of the program seems pretty limited in terms of templates.

Megha
Marketing Automation Specialist in Denmark
Health, Wellness & Fitness, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

A digital experience platform that helps businesses create and deliver personalized experiences.

5.0 3 weeks ago New

Comments: Bloomreach is a powerful platform that provides businesses with the tools they need to deliver personalized experiences across multiple channels. Its AI-powered personalization, multichannel support, content management capabilities, analytics and reporting, and e-commerce integrations make it a popular choice among businesses.

Pros:

AI-powered personalization: Bloomreach leverages artificial intelligence and machine learning algorithms to deliver personalized experiences to customers, including personalized product recommendations and search results.Multichannel support: Bloomreach supports multiple channels, including web, mobile, and social media, making it easy for businesses to create and deliver consistent experiences across all touchpoints.Analytics and reporting: Bloomreach provides comprehensive analytics and reporting capabilities, allowing businesses to track their website and digital channel performance and make data-driven decisions.

Cons:

Complex implementation: Implementing Bloomreach can be complex, requiring significant technical expertise and resources.Cost: Bloomreach is a premium platform and may be cost-prohibitive for some businesses, particularly smaller ones.

Sławomir
Sławomir
Head of CRM in Poland
Verified LinkedIn User
Retail, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Great platform for demanding users

5.0 2 months ago

Comments: I've been using Bloomreach platform for the last 3 years in a high scale business (retail, 20+ markets) and it proved both on Bloomreach company and platform side to be reliable partner that helps a lot to develop business and drive revenue and customer retention.

Pros:

(+) platform stability and reliability(+) pretty easy to integrate(+) helpful, fast support(+) powerful scenario handling including omnichannel communication(+) first-party data collection and analytical possibilities(+) ease to work with product recommendations and on-site formats(+) personalization possibilities thanks to jinja language(+) Bloomreach academy(+) AB testing capabilities

Cons:

(-) there is not predefined templates for use cases so you have to do all on your own (but it's planned to change very soon with plug & play library)(-) Single Customer View card is very simple, not very informative in terms of customer value summary (i.e. CLV, probability to buy, recommended products)(-) there could be more educational or how-to materials, webinars (there is Academy but it's paid) to learn more how to take full advantage of the platform(-) experiments module is not scalable - can't run one test on multiple pages i.e. PDPs (each page is separate test)