---
description: Learn more about Trustpilot pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Trustpilot Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Review Management Software](/directory/31024/review-management/software) > [Trustpilot](/software/169618/trustpilot)

# Trustpilot

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> A customer review management tool that brings businesses and consumers together through reviews.
> 
> Verdict: Rated **4.5/5** by 1205 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Trustpilot?

Trustpilot serves all of the Internet economy.&#10;&#10;- Ecommerce&#10;- Retail&#10;- Financial services&#10;- Consumer services&#10;- Consumer goods&#10;- Insurance&#10;- Healthcare&#10;- Auto&#10;- Travel

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 1205 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.2/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Trustpilot
- **Founded**: 2007

## Commercial Context

- **Starting Price**: US$299.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Free: $0 per month&#10;&#10;Plus: $299 per month&#10;&#10;Premium: $629 per month&#10;&#10;Advanced: $1,099 per month&#10;&#10;Enterprise: Contact Vendor for pricing.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Danish, Dutch, English, French, German, Italian, Spanish, Swedish
- **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, Denmark, France, Germany, Ireland, Italy, Lithuania, Netherlands, New Zealand, Spain, Sweden, Switzerland, United Kingdom, United States

## Features

- Anonymous Feedback
- Campaign Management Software
- Complaint Monitoring
- Customer Experience Management
- Dashboard Software
- Data Visualization Software
- Engagement Tracking
- Feedback Management
- Mobile Survey
- Multi-Channel Data Collection
- Negative Feedback Management
- Reporting/Analytics
- Response Management
- Review Monitoring
- Review Notification
- Review Request
- SEO Management
- Sentiment Analysis
- Social Media Integration
- Social Promotion
- Social Sharing
- Survey/Poll Management
- Surveys & Feedback
- Text Analysis Software
- Third-Party Integrations
- Trend Analysis
- Visual Analytics

## Integrations (36 total)

- Adestra
- Adobe Commerce
- BigCommerce
- Chattermill
- Flowbox
- Fresh Relevance
- Gnatta
- Gorgias
- Hootsuite
- Klaviyo
- Mailchimp
- Meta for Business
- Movable Ink
- Nosto
- OpenCart

... and 21 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Phone Support
- Chat

## Category

- [Review Management Software](https://www.capterra.ca/directory/31024/review-management/software)

## Related Categories

- [Review Management Software](https://www.capterra.ca/directory/31024/review-management/software)
- [Customer Satisfaction Software](https://www.capterra.ca/directory/30541/customer-satisfaction/software)
- [Customer Experience Software](https://www.capterra.ca/directory/30671/customer-experience/software)
- [Customer Loyalty Software](https://www.capterra.ca/directory/10031/customer-loyalty/software)
- [NPS Software](https://www.capterra.ca/directory/32075/nps/software)

## Alternatives

1. [Weave](https://www.capterra.ca/software/141842/weave) — 4.3/5 (669 reviews)
2. [LiveAgent](https://www.capterra.ca/software/102188/liveagent) — 4.7/5 (1786 reviews)
3. [SurveyMonkey](https://www.capterra.ca/software/32728/surveymonkey) — 4.6/5 (10458 reviews)
4. [Broadly](https://www.capterra.ca/software/161326/broadly-reviews) — 4.8/5 (336 reviews)
5. [Experience.com](https://www.capterra.ca/software/178112/socialsurvey) — 4.7/5 (89 reviews)

## Reviews

### "A Well‑Known Review Platform That Supports Transparency" — 5.0/5

> **Radha** | *April 27, 2026* | Legal Services | Recommendation rating: 10.0/10
> 
> **Pros**: What I liked most about Trustpilot was its transparency and credibility as a review platform. It provides a trusted space for customers to share genuine feedback while helping businesses understand their reputation and identify areas for improvement. I also appreciated how easy it is to collect, manage, and respond to reviews, as well as the visibility Trustpilot offers to build consumer trust and brand credibility.
> 
> **Cons**: What I liked least about Trustpilot was the limited control businesses have over negative or misleading reviews. While transparency is important, disputing or removing reviews that appear inaccurate or unfair can be challenging and time‑consuming. Additionally, some of the more useful features—such as advanced analytics, customization, and review management tools—are locked behind paid plans, which can make the platform feel somewhat pay‑to‑play for businesses trying to actively manage their reputation.
> 
> Overall, my experience with Trustpilot was generally positive. The platform is effective at building transparency and trust by giving customers a space to share authentic feedback while allowing businesses to engage publicly with reviews. I found it valuable for understanding customer sentiment, monitoring brand reputation, and demonstrating accountability through responses to both positive and negative reviews.&#10;However, managing reviews can sometimes be challenging, particularly when dealing with feedback that feels misleading or unfair. Dispute processes can be time‑consuming, and many advanced features—such as deeper analytics and customization—are tied to paid plans. Despite this, Trustpilot remains a strong and widely recognized review platform, especially useful for businesses focused on credibility, visibility, and customer trust.

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### "Price is insanely high." — 1.0/5

> **Eric** | *May 20, 2025* | Financial Services Software | Recommendation rating: 0.0/10
> 
> **Pros**: The website widget helps build trust. They offer a lot of other "features" that are mostly not helpful.
> 
> **Cons**: Cost is insane, renewal happens with a massive price increasse and customer support just says it is what it is. Very disappointing.
> 
> We were paying TrustPilot $70/month, then our bill suddenly jumped to $380/month for the same service. When we contacted them about it (and escalated it), they said, Well, we sent you an email about renewing at the new price. They refuse to cancel our service until the "contract" that auto-renewed at a new price expires. Sorry, I don't read every one of the many emails they send... so, now I'm stuck with a huge bill for a year that I can't afford... and I only use 5% of the services they offer :(&#10;Buyers beware.

-----

### "Trustpilot" — 4.0/5

> **Joanne** | *December 13, 2025* | Pharmaceuticals | Recommendation rating: 7.0/10
> 
> **Pros**: There is a small Learning curve but it quite simple to use and get use too. Reviews&#10;Are great for feedback with Trustpilot.
> 
> **Cons**: Not always sure if the reviews were genuine. Also only the reviewer has power to remove a review even if you request for&#10;Trustpilot
> 
> It was simple and easy to use. I didn’t use for too long as eventually when to Google Reviews as it felt better.

-----

### "trustpilot review" — 2.0/5

> **Michal** | *July 11, 2025* | Accounting Software | Recommendation rating: 0.0/10
> 
> **Pros**: You can leave reviews, and ask for them to be removed as well. This functionality means that you can be in complete control of the rating.
> 
> **Cons**: It seems that users who do not get the paid version have a completly different experience then users who do. This seems in-genuine.

-----

### "Waters of Customer Feedback" — 5.0/5

> **Ashish** | *June 21, 2024* | Warehousing | Recommendation rating: 10.0/10
> 
> **Pros**: User-Friendly Interface: The website is easy to navigate, making it simple for users to submit reviews.
> 
> **Cons**: Potential for Biased Reviews: While most reviews are genuine, there is a possibility of biased or fake reviews which can mislead consumers.

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## Links

- [View on Capterra](https://www.capterra.ca/software/169618/trustpilot)

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| en | <https://www.capterra.com/p/169618/Trustpilot/> |
| en-AE | <https://www.capterra.ae/software/169618/trustpilot> |
| en-AU | <https://www.capterra.com.au/software/169618/trustpilot> |
| en-CA | <https://www.capterra.ca/software/169618/trustpilot> |
| en-GB | <https://www.capterra.co.uk/software/169618/trustpilot> |
| en-IE | <https://www.capterra.ie/software/169618/trustpilot> |
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| ja | <https://www.capterra.jp/software/169618/trustpilot> |
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