15 years helping Canadian businesses
choose better software

What Is Wix?

Wix is an industry-leading web creation and business management platform with everything needed to manage and grow an online presence. Craft a seamless user experience with intuitive design features and speedy web performance. Fall back on reliable infrastructure and enterprise-grade security to safeguard visitor data and keep your site running. Expand your reach with marketing campaigns and SEO tools, plus leverage analytics to drive informed decision-making for your business’s success.

Who Uses Wix?

Anyone looking to build and grow their online presence. Whether you’re a self-creator, small business or large organization, you can do it all with Wix.

Wix Software - Templates
Wix Software - Dashboard
Wix Software - Coding abilities
Wix Software - Analytics
Wix Software - Wix manage bookings

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Reviews of Wix

Average score

Overall
4.4
Ease of Use
4.4
Customer Service
4.2
Features
4.2
Value for Money
4.3

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Frank
Frank
Web Developer in Ghana
Verified LinkedIn User
Information Technology & Services, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

The only way to be a full stack developer without coding.

5.0 3 years ago

Comments: If you want to become a Full Stack web developer without learning HTML, CSS, PHP and JavaScript then WIX is the best CMS for you to choose. I've introduced a lot of friends to use WIX and they really enjoy it. I am now part of the WIX family.

Pros:

After some few years in the web development world, I wanted the best CMS with more features that can help me design my websites without stressing on too much coding. Wix was there to rescue me. With Wix I can develop tons of websites within a week without CODING. This is so far the best CMS for every web developer. It is also easy for everyone to learn, customer and use.

Cons:

I need more feature in Wix CMS because I'm stack and I won't use any CMS except. I don't have any problem with the price. It is very cool.

Jeena
Founder in US
Apparel & Fashion, Self Employed
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Customer support was timely and effective!

5.0 last month New

Pros:

Two things: 1. Straightforward and delightful to set up - I've enjoyed the product-led growth model with which Wix has led my onboarding and activation. I can see fellow entrepreneurs being able to set up and launch quickly with their websites with the modular and customized userflows. Thank you! 2. Superb Customer Support - I was having issues setting up my payment profile, and opted to chat with Customer Support late in the day (after 6pm PST). [sensitive content hidden] was so helpful in helping me understand the issue and putting into effect a resolution for my issue. Plus she gave me a tip that would be very useful to set up my store 'while you wait for the internal team to get the issue sorted'

Cons:

The template/store theme I'm currently using is quite slow in performance. But it's not terrible, just that the overall performance/speed of the pages slow down when I'm editing. I'll be more worried if the performance issues exist after I've published the site.

Andrea
Andrea
Copywriter + web designer in Canada
Design, Self Employed
Used the Software for: 6-12 months
Reviewer Source

Wix: Not as good as WordPress... arguably better than SquareSpace (that's right. I said it!)

3.0 5 years ago

Comments: I have designed two websites with Wix. I am extremely pleased with how one website looks and with the email campaigns that have been super easy to set up and send out. That client needed a beautiful site and email functionality. Wix was cost effective for this purpose and she is able to make minor changes even though she is not tech-savvy. My other client needed shopping cart functionality and already had his site made at Wix. I made the site look nicer and loaded all of his items into the cart... but Wix could not handle the size of the store. The site works and looks great, but he had to use Shopify for his purposes. Overall, I choose WordPress because, as a designer, I need 100% functionality and the ability to do anything my clients need. Out of the box, Wix can't do some of these custom things. But I have no problem recommending Wix as the CMS to use when you are not a designer and you can't afford SquareSpace (nor should you use Squarespace because, despite SqSp marketing, a developer is required for simple changes). I am not a fan of Squarespace. So! Use Wix if WordPress is too big of a beast. :)

Pros:

Wix is easy to use. It is a WYSIWYG CMS that handles everything from design to email campaigns to shopping carts. It features a number of different styles of photo galleries and offers a large range of word processor-style copy options (compared to Squarespace). Dragging padding is easy, searching for high-quality photos and videos (provided by Wix) is easy. Font options are plenty. Wix allows you to upload your own photos, which are stored in an image gallery for easy selection throughout the design process (Squarespace does not have an image gallery which means you have to upload the same image multiple times whenever you need it which is extremely slow and frustrating). Changes can be made per item per section allowing 100% customization (Squarespace applies changes globally and code is required for per-item changes). Wix is closer to WordPress than SquareSpace when it comes to being able to do whatever you want to do to get things exactly as you want them without using code. Wix uses plugins for added functionality (Squarespace does not have plugins available). For a beginner, Wix is a great CMS.

Cons:

Wix is not WordPress. It is designed for beginners to make all of the basic things anyone needs as easy as drop and drag. But WordPress + Divi theme is the best choice if you aren't afraid of a little learning curve. Wix's shopping cart functionality is not powerful. I made a store with a few dozen choices that had a handful of options each. This crashed the cart. If you have a handful of items to sell, Wix would be fine. Otherwise, use Shopify.

Carol M
Director in US
Design, Self Employed
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Why I Love using Wix

5.0 4 months ago

Comments: solving the issue of bring my ideas in my head to design reality - encouraging

Pros:

your patience - very encouraging - ability to add apps as needs be and could afford. you have been storing my stuff for yearsyou work well with Google and Vista print

Cons:

unlike square - your product platform does not allow me to gather and download the info for tax purposes.I would suggest you screen your web builders partners - and then pair us yourself - that experience was discouraging.

Tichaona Redemptor
Tichaona Redemptor
Graphic designer in South Africa
Verified LinkedIn User
Graphic Design Software, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

The best website and content management software of 2024

4.0 last month New

Comments: Excellent i am very happy with the drag and drop

Pros:

You can also customize the design and display of your posts to match your site. Post Management is important because it allows you to keep your blog organized and up to date, which can help you attract more visitors and keep them engaged with your content.

Cons:

It has great features but most of them needs you to learn for a duration of time.