--- description: Learn more about MoEngage pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: MoEngage Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [MoEngage](/software/164687/sherpa) # MoEngage Canonical: https://www.capterra.ca/software/164687/sherpa Page: 1 / 4\ Next: [Next page](https://www.capterra.ca/software/164687/sherpa?page=2) > MoEngage is an insights-led customer engagement platform that empowers marketers and product owners with AI-driven insights. > > Verdict: Rated **4.3/5** by 58 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses MoEngage? Consumer Internet businesses, Enterprise customers as well Small and Medium Business who are looking to proactively engage their users through the right channel, at the right time. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.3/5** | 58 Reviews | | Ease of Use | 4.3/5 | Based on overall reviews | | Customer Support Software | 4.6/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: MoEngage - **Location**: San Francisco, US - **Founded**: 2014 ## Commercial Context - **Pricing model**: Usage Based (Free version available) (Free Trial) - **Pricing Details**: Starter: Free Premium and Enterprise plans: Contact MoEngage for pricing information. More Details: https://www.moengage.com/pricing/ - **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Bahrain, Bangladesh, Brazil, Chile, Colombia, Egypt, Germany, Hong Kong SAR China, India, Indonesia, Ireland, Israel, Japan, Kuwait, Malaysia, Mexico, Netherlands, New Zealand, Pakistan and 11 more ## Features - A/B Testing - Activity Dashboard - Alerts/Notifications - App Notifications - Behavior Tracking - CRM Software - Campaign Analytics - Campaign Management Software - Campaign Tracking - Churn Management - Cohort Analysis - Communication Management - Contact Management Software - Conversion Tracking - Customer Engagement Software - Customer Experience Management - Customer History - Customer Journey Mapping - Customer Segmentation - Customizable Templates - Dashboard Software - Data Visualization Software - Drip Campaigns - Email Marketing Software - Engagement Tracking - Funnel Analysis - In-App Events Tracking - KPI Monitoring - Landing Pages/Web Forms - Lead Management Software - Marketing Automation Software - Multi-Channel Attribution - Multi-Channel Communication - Multi-Channel Marketing - Performance Metrics - Personalization Software - Push Notifications Software - ROI Tracking - Reporting/Analytics - Retention Tracking - SMS Marketing - SMS Notifications - Segmentation - Template Management - Third-Party Integrations - Visual Analytics - Web Notifications - Website Visitor Tracking ## Integrations (12 total) - AB Tasty - Adjust - Amplitude - AppsFlyer - Branch - Gupshup - Infobip - Mixpanel - Segment - Talon.One - Tealium Customer Data Hub - mParticle ## Support Options - Email/Help Desk - Knowledge Base Software - Phone Support - 24/7 (Live rep) - Chat ## Category - [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software) ## Related Categories - [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software) - [Mobile Analytics Software](https://www.capterra.ca/directory/30936/mobile-analytics/software) - [Push Notifications Software](https://www.capterra.ca/directory/30969/push-notifications/software) - [Customer Engagement Software](https://www.capterra.ca/directory/30906/customer-engagement/software) - [Marketing Analytics Software](https://www.capterra.ca/directory/31018/marketing-analytics/software) ## Alternatives 1. [CleverTap](https://www.capterra.ca/software/155737/clevertap) — 4.4/5 (59 reviews) 2. [Marketo Engage](https://www.capterra.ca/software/75130/marketo-lead-management) — 4.3/5 (710 reviews) 3. [WebEngage](https://www.capterra.ca/software/143401/webengage) — 4.5/5 (32 reviews) 4. [Salesforce Marketing Cloud](https://www.capterra.ca/software/7723/salesforce-marketing-cloud) — 4.2/5 (526 reviews) 5. [SAS Customer Intelligence 360](https://www.capterra.ca/software/78209/sas-customer-intelligence-360) — 4.9/5 (8 reviews) ## Reviews ### "Great platform for Integrated Marketing Communications management" — 5.0/5 > **Anirban** | *December 27, 2023* | Education Management | Recommendation rating: 9.0/10 > > **Pros**: MoEngage offers the functionality of creating segments and user journeys based on event triggers that are directly mapped to the company database. This helps to identify the most realistic targetable segments and also their Reachability across various communication channels. Also, we can get live data from all the communication channels in a consolidated format within the MoEngage panel, which helps to measure campaign performance and goals achievement levels. > > **Cons**: MoEngage does not allow setting event criteria having periods more than 180 days, and this becomes a problem when we create a segment where we intend to target very old inactive users. Moreover, some flows do not work perfectly with filters due to the absence of Live-segmentation. > > While MoEngage serves most of our problems very effectively, there are some points of improvement in terms of Live-Segment feature introduction for flows, more accurate Reachability figures and data storage beyond 180 days. ----- ### "CRM 360 - One Platform Complete CRM Solution" — 4.0/5 > **Prashant** | *January 23, 2020* | Internet | Recommendation rating: 9.0/10 > > **Pros**: Ease of Use and a simplified UI. Specific tabs/groups as per the requirement of the firm. A/B testing ease with seamless campaign creation via duplicating the existing variation. One click non-personalized fallback template creation reduces the time to create the campaign. Segmented targeting basis affinity/engagement and various attributes. API integration is effective and seamless. Analytics provide a complete picture of the campaign/retention and engagement thereby assisting the decision making process. In a nutshell this tool handles every aspect of CRM and is a must have tool. > > **Cons**: Limited Templates. Static Content Elements (can't customize). > > One of the platforms which offers a complete CRM Solution with an Analytical View of Campaign and User Behavior. Complimented by strong tech support for API Integrations different push formats like Flows/Smart Trigger Campaigns and In-App notifications which almost covers every requirement for a seamless campaign. A/B Testing/ Segments and Controlled Group along with control levers on a granular level also supplements the package. ----- ### "MoEngage a platform for Customer engagement and retention" — 3.0/5 > **Deepa** | *September 17, 2022* | Information Technology & Services | Recommendation rating: 7.0/10 > > **Pros**: In one place you are able to manage email newsletters, push notification (App and Web) SMS and digital campaigns at one place. This platform is a revolution in mobile engagement. This tool helps us to build our own user journey to retail the user easily. > > **Cons**: The process of using creating segments are relatively slow and the delivery rate is poor. The Analytics shows limited data. Control group analysis not available in the tool. ----- ### "Best automation tool" — 5.0/5 > **Amanda** | *June 19, 2023* | Entertainment | Recommendation rating: 9.0/10 > > **Pros**: With moengage I was able to build workflows for push notifications and email marketing, which has helped me a lot to optimize my time > > **Cons**: When creating email marketing I would notice that the templates would not be loyal to what I have created. They would look different on the phone. ----- ### "Great product that has the best in class features and services" — 5.0/5 > **Ahsan** | *February 18, 2020* | Online Media | Recommendation rating: 9.0/10 > > **Pros**: The number of metrics, data accuracy, wide variety of notification sending options that MoEngage provides is industry leading. Also Push Amplification+ is something which totally sets MoEngage apart from others. > > **Cons**: There are some areas where it can be more customizable to provide more features and functionality that can make notification sending process a lot faster. > > Right from Sales team to customer support team everyone is very supportive, enthusiastic about providing quality of service while at the same time delivering quality of service. ----- Page: 1 / 4\ Next: [Next page](https://www.capterra.ca/software/164687/sherpa?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/164687/sherpa) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ko | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data