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What Is OneSignal?

OneSignal is the most widely used customer engagement platform, enabling you to increase retention and revenue through lightning-fast, personalized messaging, no matter the size of your company. OneSignal supports push notifications, email, in-app messaging, SMS, Apple's Live Activities, and other channels via Webhooks, allowing you to engage your customers via their preferred channels. OneSignal push notifications reach users in near real time, for when speed matters. The platform has a quick setup time that requires minimal developer time, and empowers marketers and product teams to send messages with developer support. In addition to offering integrations, OneSignal also features an open API to allow greater flexibility.

Who Uses OneSignal?

OneSignal empowers over 2M users at mobile-first companies of all sizes to drive retention and revenue growth through a modern omnichannel customer engagement platform.

Where can OneSignal be deployed?

Cloud-based
On-premise

About the vendor

  • OneSignal
  • Located in Mountain View, US
  • Founded in 2015

OneSignal support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Afghanistan, Albania, Andorra, Armenia, Austria and 98 others

Languages

English

OneSignal pricing

Starting Price:

US$9.00/month
  • No free trial
  • Yes, has free version

OneSignal has a free version and does not offer a free trial. OneSignal paid version starts at US$9.00/month.

Pricing plans get a free trial

About the vendor

  • OneSignal
  • Located in Mountain View, US
  • Founded in 2015

OneSignal support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Afghanistan, Albania, Andorra, Armenia, Austria and 98 others

Languages

English

OneSignal videos and images

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Features of OneSignal

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
  • App Notifications
  • CAN-SPAM Compliance
  • CRM Software
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Scheduling
  • Communication Management
  • Contact Management Software
  • Conversion Tracking
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customizable Fields
  • Customizable Templates
  • Drip Campaigns
  • Email Management Software
  • Email Marketing Software
  • Email Tracking Software
  • Engagement Tracking
  • Event Triggered Actions
  • Interaction Tracking
  • Marketing Automation Software
  • Mass Texting
  • Message Personalization
  • Mobile Optimization
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Personalization Software
  • Push Notifications Software
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • SMS Notifications
  • Scheduled Messaging
  • Segmentation
  • Subscriber Management
  • Template Management
  • Third-Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Notifications
  • Workflow Management Software

Alternatives to OneSignal

Firebase Cloud Messaging is a free Google service that sends notifications to iOS, Android, and web apps.
Avada is an ecommerce marketing automation software that helps online businesses nurture leads, drive repeat sales & increase revenue.
Cloud-based lead management solution that helps businesses track website visitors, manage campaigns, generate leads, and more.
Twilio is a trusted and reliable partner for businesses looking to improve their communication capabilities. Learn more about Twilio
Tableau is the world’s leading AI-powered analytics and business intelligence platform. Learn More! Learn more about Tableau
Web & app push notification platform to drive user engagement and conversions. Omnichannel messaging is at your service too! Learn more about Pushwoosh
Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution. Learn more about Zoho CRM
We help you to boost the ROI of your in-person/online & hybrid events, focused on networking, sponsor revenue and the X-factor.
Freshchat is a modern messaging software built for customer engagement teams to talk to customers across channels.

Reviews of OneSignal

Average score

Overall
4.7
Ease of Use
4.5
Customer Service
4.5
Features
4.6
Value for Money
4.5

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
73%
4
25%
3
1%
2
1%
Tomás
Tomás
Senior Software Developer in Canada
Verified LinkedIn User
Computer Software, Self Employed
Used the Software for: 2+ years
Reviewer Source

Push notification central

5.0 3 weeks ago New

Comments: Excellent; I would recommend that any developer considering using and integrating web, mobile, SMS, or email notifications in their projects look at this platform. You would certainly have your preferred environment covered by their SDK, and the flexibility of the pricing makes it a no-brainer.

Pros:

I found One Signal to be the best option for getting started with push notifications. They provide an excellent, documented SDK for almost any programming language and platform where your project is running. New features were always in place to provide more functionality, and any adjustments needed during the setup process were both easy and valuable.

Cons:

For Latin American markets, using WhatsApp is necessary when communicating with your clients. It is a very competitive channel, and the users are often more oriented to be notified and contacted regarding sales and promotions through this channel. This integration is not easy to use in One Singal, even thought they are working to keep up with the competition.

Alternatives Considered: Twilio

Reasons for Switching to OneSignal: While Twilio provided WhatsApp messaging, One Signal proved to be easier to implement with their REST API endpoints in a mobile application project.

Shaikh Rayyan
Self Employed in India
Computer Software, Self Employed
Used the Software for: 2+ years
Reviewer Source

OneSignal Best Review

4.0 5 months ago

Comments: OneSignal helps me track my daily users and growth.
It helps to engage more users and they are helping us growing our audience.
They provide a very easy way to communicate to our users and provide them updates and up sell products.
They help us making revenue by engaging our customers and keep them uptodate with their in app messege and notofocation services.

Pros:

the best thing that i love about one signal is their dashboard and tools, They provide flexibility for implementation of apis and reach users while they are navigating into our apps. OneSignal's dashboard help us a lot tto keep our users engaged and send them all the updates about our products. They are getting better and better in Analytics and product insights. Also i really like their customer support than any other platform.

Cons:

One thing that annoys me is i would like to have flexibility in their languages, as our platform is multilangual so multi language will be a great thing to use also a more comprehencive API would be quite benificial for us as i may provide greater flexibility.

Alternatives Considered: MoEngage

Reasons for Switching to OneSignal: OneSignal helps me track my daily users and growth. It helps to engage more users and they are helping us growing our audience. They provide a very easy way to communicate to our users and provide them updates and up sell products. They help us making revenue by engaging our customers and keep them uptodate with their in app messege and notofocation services.

Sonu
Admin in India
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Onesignal - The Popular Among All

3.0 3 years ago

Comments: Initially, it was good, i integrated one signal with App and web but when they announce it's not free things got very difficult and I moved to Truepush

Pros:

Onesignal has wide support to almost all kind of platforms, So if you want to use Onesignal for App/Website at the same time this is the best option because they have SDK for every platform and the detailed documentation will help you to implement is quick, They have a WordPress plugin to make your task easy if you are a blogger

Cons:

They promised that it will be free for lifetime when I started using OneSignal. It was I think 2016 and since then I gained 70K subscribers then they set the limit of 3)K and then 10K so it just they offered fake promise I guess, If I move to any other platform I lose 70K users otherwise pay for it.

Julien
CTO in France
Hospitality, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Great push notification service !

5.0 3 months ago

Pros:

Using OneSignal simplify the implementation of push notifications inside a mobile app as you only need to implement one sdk and then use one API to send your push

Cons:

The stats are basically useless, you need to track push performance elsewhere

Alternatives Considered: Batch

Reasons for Switching to OneSignal: It's free for our usage and works like a charm !

Janie
Deputy editor of growth, audience in US
Newspapers, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

Longtime heavy user, company just switched to another vendor

4.0 7 months ago

Comments: They were quick, helpful. Good platform but I didn't know what others were capable of, too. The deployment was reliable to different segments. And the carry-over due to new vendor's back-end was a flop. OneSignal was more stable. But the AI auto-fill, A/N test ease and Web alert CTA "button" are nice. Also I had a real vendor onboarding with new vendor. But that might be on my company, not OS fault, at time of onboarding.

Pros:

Ability to send to segments and know it will deploy. Setting / using segments is wonky with new vendor.

Cons:

Our new vendor lets you enter the link and it will pull in image address, headline and blurb that you can just tweak. Much faster. Also A/B testing is easier too. Does not need some turn-on from OneSignal. Also, I could never maneuver our audience segments to adjust, combine, audit. Maybe that's across all vendors.