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What Is Swydo?

Reporting and monitoring platform for Online Marketers for customized and automated reporting. Use Swydo multiple integrations like Google Ads, Google Analytics, Facebook Ads and more, to build comprehensive reports and dashboards.

Include third party data by uploading your csv files to Google Sheets and pull that data into Swydo.

Who Uses Swydo?

Digital marketing agencies, Franchisors and Inhouse Marketers (Brands).

Swydo Software - Swydo, reporting and monitoring platform for online marketers
Swydo Software - Integrations
Swydo Software - Brand Template
Swydo Software - Example report
Swydo Software - Report Scheduling

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Reviews of Swydo

Average score

Overall
4.5
Ease of Use
4.5
Customer Service
4.4
Features
4.2
Value for Money
4.3

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
George
George
COO in US
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

My Go-To Reporting Solution That Clients Love

5.0 6 months ago

Comments: I love the company, but am fickle enough to invest in multiple solutions if they make my life easier, and I can't find any in its class that Swydo doesn't equal or better. I would absolutely run a second solution alongside Swydo, but I don't because no one else is close. Instead, I'll get the data myself and do the analysis if that's what is required. I can't imagine leaving Swydo for any reason.

Pros:

The ease of use rivals anything on the market. Most people will use a point & click interface that is far simpler than Looker Studio or other involved solutions. The data connectors work every time, cost only a few dollars per month, and there's enough customization to address 80% of my needs. When I have questions or suggestions, the service team is one of the best I work with. They're really good.

Cons:

There are a couple of minor features they can't replicate, but they're truly minor. One example: Facebook Ads allow for multiple filters of the same type (e.g., two campaign name filters). Swydo hasn't matched that or a couple of others yet, but that's a minor issue that only comes up every few months.

Gemma
Head Of Paid Media in UK
Marketing & Advertising, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Unparalleled Service & Software

5.0 3 years ago

Comments: The support team is on hand via email, live chat, and even LinkedIn to help whenever we find an issue.

Pros:

Super easy reporting dashboards for our clients. Saves days of time each month in client and account manager contact.

Cons:

It could be made more visual. Facebook / Google Ad Previews arent the best.

Derek
Owner in Australia
Marketing & Advertising, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Just Don't... They Have Very Shady Practices and Ask for "Nice" Reviews in order to Cancel Your Account

1.0 2 weeks ago New

Comments: Running a digital marketing business requires reliable tools for reporting and analytics. I thought Swydo would meet these needs, but my experience was disappointing. Here’s what happened and why I wouldn’t recommend Swydo. When I first signed up, the advertised price was $49 a month, which seemed fair. However, my costs suddenly jumped to $364 without any notice. The problem was Swydo’s pricing model. They charge based on data sources rather than data connections. I thought I was within my plan because I had nine data connections. But they charged me based on the data sources within those connections. There were no notifications or warnings when my plan went from $49 to $329 and then to $364. When I noticed the billing issue, I decided to cancel the service. This process was far from easy. Despite cancelling just one day into a new billing period, Swydo refused to adjust the next month’s billing, saying they bill in arrears. This meant I had to pay the same high fee for another month. To make matters worse, during the cancellation process, Swydo offered to waive the next bill if I left a positive review on Capterra. This felt manipulative and only increased my frustration with the company. It made me wonder how often they’ve done this to other customers. Transparency is crucial. Customers should be informed of any billing changes or price increases. My experience with Swydo was a reminder of this. Because of unclear pricing, unexpected cost increases, difficulties with cancellation, and manipulative tactics, I can’t recommend Swydo. If you value transparency and fairness, I suggest looking for other options for your reporting and analytics needs.

Pros:

It is a easy system to add data connections and the reports are easy to make.

Cons:

Running my digital marketing business requires dependable reporting tools, but my experience with Swydo was disappointing. The advertised $49 monthly fee quickly escalated to $364 without warning, due to a confusing pricing model. Cancelling the service was difficult, as they refused to adjust billing even after prompt cancellation. They even offered to waive the next bill in exchange for a positive review, which felt manipulative. If you value transparency and fairness, I recommend exploring other options.

Jay
Jay
Founder, CEO in US
Verified LinkedIn User
Law Practice, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

We have been very happy with Swydo

5.0 3 months ago

Comments: We have been very happy with Swydo, it is easy to set up a report, change the dates each month and see the data in charts and graphs.

Pros:

Once you get a template report set up in Swydo it is really easy to copy that report for multiple clients and there is 1-click access into Google Analytics.

Cons:

Nothing negative to say it has been great

Johannes
Managing Partner in Austria
Venture Capital & Private Equity, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Best reporting software on the market

5.0 3 years ago

Comments: Everything perfect: They helped us in every stage of the setup and even improved their software based on some requests we had.

Pros:

Swydo provides outstanding customer support (which is not needed because of the easy setup and the nice user interface). It gives us a leverage when reporting to clients – the reports look high professional (even though they are automatized) and can be sent automatically via email.

Cons:

Right now, we just miss the feature of having the data in a nice dashboard for live reporting, so we use a second software here to show it on a TV screen.