--- description: Learn more about CoAd pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: CoAd Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Payroll Software](/directory/30202/payroll/software) > [CoAd](/software/156904/primepay) # CoAd Canonical: https://www.capterra.ca/software/156904/primepay Page: 1 / 17\ Next: [Next page](https://www.capterra.ca/software/156904/primepay?page=2) > HR and Payroll that's built for you. > > Verdict: Rated **4.0/5** by 381 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses CoAd? CoAd creates a more connected experience for businesses looking to simplify payroll, HR, benefits, compliance, and workforce management. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.0/5** | 381 Reviews | | Ease of Use | 3.9/5 | Based on overall reviews | | Customer Support Software | 3.8/5 | Based on overall reviews | | Value for Money | 3.9/5 | Based on overall reviews | | Features | 3.8/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: PrimePay - **Location**: West Chester, US - **Founded**: 1986 ## Commercial Context - **Pricing Details**: Please contact a CoAd sales reps for more information about pricing. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - 360 Degree Feedback Software - Applicant Tracking Software - Approval Process Control - Attendance Tracking Software - Benefits Management - Biometric Recognition - Check Printing - Compensation Management Software - Customizable Templates - Dashboard Software - Direct Deposit - Employee Database - Employee Management - Employee Portal - Employee Scheduling Software - Mobile Access - Onboarding Software - Overtime Calculation - Payroll Management - Payroll Reporting - Self Service Portal - Tax Compliance - Time & Attendance - Time Tracking Software - Timesheet Management - Training Management - Vacation/Leave Tracking - W-2 Preparation ## Integrations (2 total) - QuickBooks Online - Sage Intacct ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - Chat ## Category - [Payroll Software](https://www.capterra.ca/directory/30202/payroll/software) ## Related Categories - [Payroll Software](https://www.capterra.ca/directory/30202/payroll/software) - [Time Clock Software](https://www.capterra.ca/directory/30001/time-clock/software) - [Human Resources Software](https://www.capterra.ca/directory/5/human-resource/software) - [Direct Deposit Payroll Software](https://www.capterra.ca/directory/32598/direct-deposit-payroll/software) - [Performance Management & Appraisal Software](https://www.capterra.ca/directory/30061/performance-appraisal/software) ## Alternatives 1. [Deel](https://www.capterra.ca/software/205015/deel) — 4.8/5 (4322 reviews) 2. [Rippling](https://www.capterra.ca/software/172127/rippling) — 4.9/5 (4886 reviews) 3. [RUN Powered by ADP](https://www.capterra.ca/software/185859/run) — 4.6/5 (1587 reviews) 4. [Paylocity](https://www.capterra.ca/software/86714/webpay) — 4.3/5 (1983 reviews) 5. [ADP Workforce Now](https://www.capterra.ca/software/155895/workforcenow) — 4.4/5 (7295 reviews) ## Reviews ### "I LOVE PRIORITY SUPPORT" — 5.0/5 > **ENID** | *February 4, 2025* | Wholesale | Recommendation rating: 10.0/10 > > **Pros**: I love having priority support now because before 1 yr ago it was a nightmare calling, holding over 1 hr and getting disconnected. It wasn't until \[sensitive content hidden\] called me and saved my life with priority support because we were ready to leave primepay. Everytime I call i get the assistance I need. Today I spoke to \[sensitive content hidden\] and he was very helpful. ----- ### "Don't trust your contract with them." — 2.0/5 > **Greg** | *May 5, 2025* | Sports | Recommendation rating: 0.0/10 > > **Pros**: I was comfortable using the system and it was easy to configure the software. My franchise forces me to use Profitkeeper on the same site, so that made it easy to come to one place. > > **Cons**: The people are shysters. They put in a clause that says we can update the contract at any time and they do that without being upfront. > > Not a good experience. They'll make everything on their terms to be beneficial. ----- ### "Customer support is great\!" — 5.0/5 > **Liz** | *January 17, 2025* | Security & Investigations | Recommendation rating: 9.0/10 > > **Pros**: We always receive a quick response to any question we have. > > **Cons**: I prefer to have a payroll specialist assigned to my account so that if I have questions I always speak to the same specialist. Therefore, it is a more personalized experience. > > The fast response from the specialists at Primepay is great\! We just submitted our 3rd party sick pay and received our amendments the very next morning. ----- ### "Good Software, Good Tech Experts" — 5.0/5 > **SAM** | *January 22, 2025* | Real Estate | Recommendation rating: 9.0/10 > > **Pros**: Highly Professional. Were able to solve the problems quickly > > **Cons**: None. Missed the Direct Deposits once but quickly turned around and solved the problem > > Excellent. Got very good support from the Tech staff ----- ### "PrimePay Made Our Benefits Rollout a Success" — 5.0/5 > **Leslie** | *August 27, 2025* | Aviation & Aerospace | Recommendation rating: 8.0/10 > > **Pros**: I recently completed the implementation of a newly structured benefits program for Open Enrollment using PrimePay as our HRIS, and the experience was excellent. Our benefits consultant, \[sensitive content hidden\], was outstanding throughout the entire process. He was extremely knowledgeable about the system and benefit plan structures, which gave me confidence at every step. He consistently delivered his work on time, communicated clearly, and always made himself available for questions or guidance. Beyond his professionalism, he was friendly, approachable, and truly a pleasure to collaborate with. I would highly recommend him to anyone implementing a benefits program, and I would absolutely welcome the opportunity to work with him again in the future. > > **Cons**: One area of improvement is around branding clarity. There can be some ambiguity in how PrimePay and SyncHR are marketed and presented, which at times makes it difficult to distinguish the two platforms and understand their positioning. Clearer, more consistent branding would help avoid confusion. > > My experience with PrimePay has been excellent. The platform made our Open Enrollment and new benefits program implementation smooth and efficient. Our consultant was knowledgeable, professional, and easy to work with—always meeting deadlines and communicating clearly. Overall, PrimePay provided the right tools and support to ensure a successful rollout, and I would highly recommend them. ----- Page: 1 / 17\ Next: [Next page](https://www.capterra.ca/software/156904/primepay?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/156904/primepay) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data