--- description: Learn more about Lead Forensics pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Lead Forensics Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Lead Management Software](/directory/30017/lead-management/software) > [Lead Forensics](/software/156889/lead-forensics) # Lead Forensics Canonical: https://www.capterra.ca/software/156889/lead-forensics Page: 1 / 12\ Next: [Next page](https://www.capterra.ca/software/156889/lead-forensics?page=2) > Lead Forensics is the world's \#1 B2B website visitor identification software. > > Verdict: Rated **4.5/5** by 257 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Lead Forensics? Designed for B2B organizations of all sizes - gain exceptional insight into your website visitors, transfer that insight over to your sales, marketing, and account management teams in real-time. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 257 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support Software | 4.7/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Lead Forensics - **Location**: London, UK - **Founded**: 2009 ## Commercial Context - **Starting Price**: US$0.01 - **Pricing model**: Per Feature (Free Trial) - **Pricing Details**: Lead Forensics is priced on a customer-by-customer basis and is based upon on how much traffic is generated on the website. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United Kingdom ## Features - CRM Software - Campaign Management Software - Contact Management Software - Data Import/Export - Interaction Tracking - Lead Capture Software - Lead Distribution - Lead Generation Software - Lead Management Software - Lead Notifications - Lead Nurturing Software - Lead Qualification - Lead Segmentation - Pipeline Management - Predictive Analytics Software - Reporting & Statistics ## Integrations (21 total) - AWeber - Basecamp - Buffer - Campaign Monitor by Marigold - Chatwork - Dynamics 365 - Gmail - Google Docs - Google Drive - Harvest - HubSpot CRM - LionDesk - Mailchimp - Microsoft Outlook - OneDrive ... and 6 more integrations ## Support Options - Email/Help Desk - Knowledge Base Software - Phone Support - Chat ## Category - [Lead Management Software](https://www.capterra.ca/directory/30017/lead-management/software) ## Related Categories - [Lead Management Software](https://www.capterra.ca/directory/30017/lead-management/software) - [Lead Generation Software](https://www.capterra.ca/directory/30963/lead-generation/software) - [Lead Capture Software](https://www.capterra.ca/directory/31017/lead-capture/software) - [Predictive Lead Scoring Software](https://www.capterra.ca/directory/32276/predictive-lead-scoring/software) - [Buyer Intent Software](https://www.capterra.ca/directory/32055/buyer-intent/software) ## Alternatives 1. [HubSpot Marketing Hub](https://www.capterra.ca/software/171840/hubspot-marketing) — 4.5/5 (6251 reviews) 2. [Seamless](https://www.capterra.ca/software/207295/seamless-ai) — 4.5/5 (572 reviews) 3. [useArtemis](https://www.capterra.ca/software/1035603/useartemis) — 4.7/5 (171 reviews) 4. [Dripify](https://www.capterra.ca/software/215082/dripify) — 4.7/5 (477 reviews) 5. [ActiveCampaign](https://www.capterra.ca/software/79367/activecampaign) — 4.6/5 (2568 reviews) ## Reviews ### "Strong Platform for B2B Lead Identification" — 5.0/5 > **Islam** | *July 10, 2026* | Machinery | Recommendation rating: 10.0/10 > > **Pros**: Lead Forensics has given our sales team valuable insight into companies visiting our website that we would not have identified otherwise. The platform is easy to use, provides useful company information, and helps us prioritize outreach by identifying engaged prospects. The support team has also been responsive and helpful throughout implementation. > > **Cons**: The initial setup and configuration required some time to tailor the data to our sales process, particularly filtering visitors and assigning leads by territory. Additional customization options for reporting and data filtering would make the platform even more effective. > > Overall, our experience with Lead Forensics has been very positive. It has become a valuable addition to our lead generation process by providing visibility into website traffic that would otherwise remain anonymous. The platform has helped us identify new business opportunities, improve lead qualification, and better support our sales team. We would recommend Lead Forensics to organizations looking to strengthen their inbound sales efforts. ----- ### "Great Tool\!" — 4.0/5 > **Dawson** | *July 25, 2026* | Machinery | Recommendation rating: 8.0/10 > > **Pros**: Very easy tool to use. Great customer support. Gathers very high quality leads. Can be integrated with our CRM. > > **Cons**: I think the only things that I do not like would be sometimes there’s glitches with the software causing stuff to stay on the screen even when prompted to close. > > Overall great tool with many uses in my everyday work. I can’t talk enough about the quality customer support as well. ----- ### "Excellent analytical tool for Marketing and BD" — 5.0/5 > **Maciek** | *April 8, 2026* | Real Estate | Recommendation rating: 10.0/10 > > **Pros**: What I love most is how it completely unmasks our website traffic. We use it to see exactly which companies are visiting our site and gauge their intent based on the specific pages and links they click. It's an absolute lifesaver for tracking how they found us. Whether it was organic, a referral link, or a PPC campaign, right down to the exact search phrase they typed in. It makes analysing user behaviour clearer and shows us exactly which of our marketing campaigns are actually pulling their weight. > > **Cons**: It's not totally flawless. Sometimes it gets its wires crossed and displays the wrong company name. Also, while knowing the company, you still can't tell exactly who within that organization was browsing, but thanks to intent, our BD gets to the right person quickly > > Lead Forensics is a massive upgrade for our marketing and sales alignment. It turns anonymous web traffic into actionable data, letting us clearly see which marketing channels work best and what our prospects actually care about. Even with the occasional wrong company match or missing contact name, the behavioural insights and PPC tracking alone make it a totally solid tool for our team. ----- ### "Long term customer - awful customer service" — 1.0/5 > **Verified Reviewer** | *May 7, 2025* | Information Technology & Services | Recommendation rating: 0.0/10 > > **Pros**: Ability to see which companies have visited our website. > > **Cons**: No data on the specific individual visiting. > > We've been a long term customer of Lead Forensics, price hikes each year without improving the software has made it difficult to justify this software over alternative channels which have consistently provided better ROI. The reason for the 1 star, is partially the above, but primarily the awful customer service approach when it came to cancelling the contract. We were 1 day past the 30day auto renewal date, and they have forced us to pay in full for a service we won't be using. Very short sighted business approach, when there are so many alternatives out there. I would highly recommend considering alternatives. ----- ### "Easy to use, almost immediate benefits" — 5.0/5 > **Steven** | *May 15, 2026* | Environmental Services | Recommendation rating: 10.0/10 > > **Pros**: We have been using Lead Forensics for 5 months and have been able to discover new information about our customers, this has led to further outreach to attract customers further up the marketing funnel to make decisions quicker. We have already converted customers we previously would have missed. Their monthly meetings with us help to further develop and get the most out of Lead Forensics with our Account Manager \[sensitive content hidden\] understanding our requirements. > > **Cons**: It is not the cheapest but for our company, a few conversions each year will pay the yearly subscription. > > Easy to use and navigate with plenty of data to go through, account managers make it easy to simplify data and plan. ----- Page: 1 / 12\ Next: [Next page](https://www.capterra.ca/software/156889/lead-forensics?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/156889/lead-forensics) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data