---
description: Learn more about Serpstat pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Serpstat Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [SEO Software](/directory/30931/seo/software) > [Serpstat](/software/156369/sepstat)

# Serpstat

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> Go-to SEO/SEM platform for faster results. Analyze competitors, keywords, backlinks, rankings, create content with AI, and audit sites
> 
> Verdict: Rated **4.7/5** by 170 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Serpstat?

SEO and PPC specialists, in-house SEO and marketing teams, agencies, freelancers, and content marketers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 170 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support Software | 4.6/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Serpstat
- **Location**: Odesa, Ukraine
- **Founded**: 2014

## Commercial Context

- **Starting Price**: US$69.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Serpstat is available across monthly and annual subscriptions, details of which are outlined below-&#10;Individual - $69/month or $50/month (billed annually)&#10;Team- $129/month or $100/month (billed annually)&#10;Agency - $499/month or $410/month (billed annually)&#10;Custom - Details available on chat-request.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, Russian, Spanish, Ukrainian
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- Alerts/Notifications
- Audit Management
- Campaign Management Software
- Competitive Analysis
- Dashboard Software
- Keyword Research Tools
- Keyword Tracking
- Link Management
- Performance Metrics
- ROI Tracking
- Reporting & Statistics
- SEO Management

## Integrations (11 total)

- BigQuery
- ChatGPT
- Datorama
- Google Analytics 360
- Google Data Studio
- Google Search Console
- Google Sheets
- Google Trends
- Looker
- Netpeak Spider
- Reportz

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [SEO Software](https://www.capterra.ca/directory/30931/seo/software)

## Related Categories

- [SEO Software](https://www.capterra.ca/directory/30931/seo/software)
- [PPC Software](https://www.capterra.ca/directory/30967/ppc/software)

## Alternatives

1. [AgencyAnalytics](https://www.capterra.ca/software/158746/agency-analytics) — 4.8/5 (115 reviews)
2. [HubSpot Marketing Hub](https://www.capterra.ca/software/171840/hubspot-marketing) — 4.5/5 (6248 reviews)
3. [Semrush](https://www.capterra.ca/software/151962/semrush) — 4.6/5 (2325 reviews)
4. [Wix](https://www.capterra.ca/software/169007/wix) — 4.4/5 (10750 reviews)
5. [Marketing 360](https://www.capterra.ca/software/148516/marketing-360) — 4.5/5 (1145 reviews)

## Reviews

### "Well rounded and amazing SEO suite of tools to help you rank on Google" — 5.0/5

> **Joseph** | *July 29, 2021* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I loved the dashboard and how easy it is to audit my sites and track the keywords they are ranking for. I also liked the task list and how easy it was to track improvements.
> 
> **Cons**: I didn't like that it used a "credit" system to pull down keywords and then penalize you when you need them most. I would like a "warning" screen that tells you all your credits will be gone in this crawl.
> 
> I am super impressed with the entire team there. They have amazing software and they are dedicated to helping their congrats improve and get what they need. I am super fond of their social experience with Twitter as well. They are super relevant in the market. Great job\!

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### "A solid SEO tool with superb keyword research functionality" — 5.0/5

> **Dan** | *March 31, 2022* | Furniture | Recommendation rating: 10.0/10
> 
> **Pros**: Even now that there is a war in the Ukraine, they keep developing their tool. New, useful features keep popping up. They are very responsive. If you suggest a feature, they will seriously consider it.&#10;The keyword research functionality is superb, this includes clustering, the ability to automate workflows using their API etc. Huge keyword database. You can add keywords that are important to you to their database (a certain number per day), that's a huge bonus for us because we are in a niche.&#10;They offer very good filters for all their reports. (AND/ OR funstionality, you can combine filters, save them if you use them often)&#10;It's a cool tool for an amazing price.
> 
> **Cons**: Traffic estimates are too high. Use GSC for this instead. Their email reports could improve.
> 
> Serpstat is our main tool for all things SEO. We use Majestic as a backlink analysis tool and MOZ Pro occasionally, but all keyword research \&amp; tracking is done with Serpstat, also most technical audit stuff.

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### "Be careful when subscribing because they modify your subscription plan without your consent to make you pay more\!" — 1.0/5

> **Eric** | *January 15, 2024* | Program Development | Recommendation rating: 0.0/10
> 
> **Pros**: The aspect that was nice was that they had a decent price for the service. But with the change of plan to $449 you can go to cheaper competitors for better service
> 
> **Cons**: The big problem is that recently they changed their subscription plan. I paid $149 for the standard plan, they sent an email to tell me they were going to change the plans. They changed my plan without my consent by switching me to the most expensive plan in the app at $479 without me asking for anything\!
> 
> Really not happy with the service and support\!

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### "Good value SEO platform but UX needs work" — 4.0/5

> **Verified Reviewer** | *October 20, 2022* | Marketing & Advertising | Recommendation rating: 7.0/10
> 
> **Pros**: Serpstat has a broad range of SEO tools with some good data which is displayed well in the individual module dashboards.
> 
> **Cons**: Serpstat is strong in some areas such as rank tracking but lacking in others such as keyword research which is more basic when compare to some of the market leaders. The UI and UX is also pretty dated and could do with better integration of the various modules to make SEO workflows easier.

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### "Return on investment guaranteed" — 5.0/5

> **Verified Reviewer** | *October 27, 2021* | Internet | Recommendation rating: 8.0/10
> 
> **Pros**: Serpstat is a tool that provides you with good insights on what is going on with your site on many levels. When you act upon the information that is provided you will increase your rankings and improve your site. When in doubt their support chat works like a charm.
> 
> **Cons**: Switching projects while in a certain section
> 
> It was a relief working with this solution after some bad experiences with other tools: one for rank reporting and another tool for audit and backlinks (slow updates, incorrect data).

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## Links

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