---
description: Learn more about Omnisend pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Omnisend Pricing, Reviews & Features - Capterra Canada 2026
---

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# Omnisend

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> Omnisend is an email marketing tool for eCommerce brands to boost revenue with automation, SMS features, and integrations.
> 
> Verdict: Rated **4.7/5** by 836 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Omnisend?

Omnisend is used by eCommerce brands, online retailers, digital marketers, CRM specialists, email marketing managers, and social media marketers.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 836 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.6/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Omnisend
- **Location**: Western Gateway, UK
- **Founded**: 2014

## Commercial Context

- **Starting Price**: US$16.00
- **Pricing model**: Usage Based (Free version available)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Albania, Algeria, Andorra, Angola, Argentina, Australia, Austria, Azerbaijan, Bahamas, Bangladesh, Belarus, Belgium, Bosnia and Herzegovina, Brazil, British Virgin Islands, Bulgaria, Cameroon, Canada, Central African Republic, Chile and 88 more

## Features

- 2-Way Messaging
- API
- Activity Dashboard
- Automated Responses
- Behavioral Targeting
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Campaign Tracking
- Channel Management Software
- Click Tracking
- Contact Database
- Contact Management Software
- Content Management System (CMS) Software
- Conversion Tracking
- Customer Profiles
- Customer Segmentation
- Customizable Templates
- Dashboard Software
- Email Templates
- Email Tracking Software
- Event Triggered Actions
- Forms Creation & Design
- Landing Pages/Web Forms
- Lead Capture Software
- Lead Generation Software
- Lead Management Software
- Lead Segmentation
- Marketing Automation Software
- Mass Texting
- Message Personalization
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Campaigns
- Performance Metrics
- Personalization Software
- ROI Tracking
- Real-Time Analytics
- Real-Time Notifications
- Real-Time Reporting
- Scheduled Messaging
- Search/Filter
- Social Marketing
- Social Media Integration
- Subscriber Management
- Template Management
- WYSIWYG Editor
- Workflow Management Software

... and 21 more features

## Integrations (102 total)

- 29 Next
- 99minds
- Adobe Commerce
- AfterShip
- Alloy
- Appy Pie
- Argoid
- BigCommerce
- CartHook
- ConvertFlow
- Digioh
- EComposer
- Easyship
- Ekoma
- Elink.io

... and 87 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- 24/7 (Live rep)
- Chat

## Category

- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)

## Related Categories

- [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software)
- [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)
- [SMS Marketing Software](https://www.capterra.ca/directory/30842/sms-marketing/software)
- [Content Marketing Software](https://www.capterra.ca/directory/30796/content-marketing/software)
- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)

## Alternatives

1. [Constant Contact](https://www.capterra.ca/software/31898/constant-contact) — 4.3/5 (2912 reviews)
2. [Brevo](https://www.capterra.ca/software/132996/brevo) — 4.6/5 (3408 reviews)
3. [Mailchimp](https://www.capterra.ca/software/110228/mailchimp) — 4.5/5 (17572 reviews)
4. [MailerLite](https://www.capterra.ca/software/136603/mailerlite) — 4.7/5 (2256 reviews)
5. [ActiveCampaign](https://www.capterra.ca/software/79367/activecampaign) — 4.6/5 (2561 reviews)

## Reviews

### "Powerful Ecommerce Email Marketing Without the Klaviyo Price Tag" — 5.0/5

> **Frank** | *March 21, 2026* | Business Supplies & Equipment | Recommendation rating: 9.0/10
> 
> **Pros**: Omnisend delivers a lot of capability for the price, especially since billing is based on active subscribers only. The email builder is excellent—great templates, plenty of design flexibility, and strong tools for keeping everything on‑brand, including branded link tracking, which is better for both branding and deliverability. We also find its segmentation useful beyond email; syncing those segments into Google and Meta ad audiences helps keep our targeting current without manual exporting or relying on extra tools. Integration with BigCommerce is clean, and the back‑in‑stock automation works reliably at the variant level with clear visibility into requests and recovered sales. Documentation is thorough, support has always been good, and the new AI‑powered help widget is surprisingly effective at answering nuanced questions quickly.
> 
> **Cons**: The push notification feature feels too basic for real use because the permission prompt appears immediately when someone visits the site, which can come across as intrusive and not in line with the brand experience we want to create. Without any way to trigger it later in the customer journey, we avoid enabling it. SMS for back‑in‑stock alerts is also limited; while the email version links directly to the specific product a customer requested, the SMS can only send a generic message with no link, which makes it less practical for that workflow.
> 
> Our overall experience with Omnisend has been consistently positive. It’s a tool that’s easy to pick up when we need to build a campaign, adjust a segment, or check on an automation, and nothing feels convoluted. The platform has remained stable and predictable, and the updates they’ve released over time have directly made the product easier and more effective to use. It’s become a straightforward part of our workflow without adding unnecessary complexity.

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### "Amazing Value" — 5.0/5

> **Dylan** | *October 4, 2024* | Food & Beverages | Recommendation rating: 10.0/10
> 
> **Pros**: The UI is extremely easy to use and navigate.
> 
> **Cons**: Wish there where more premade templates.
> 
> For the price, you can't go wrong. At first I was skeptical that we wouldn't make much money off of this, but I'm shocked how much our ROI is on omnisend, such a small price to pay for an amazing return. Keep it up.

-----

### "Omnisend is just as good as Klaviyo and Mailchimp for a fraction of the price." — 5.0/5

> **Dakota** | *May 12, 2025* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: More streamlined and intuitive than Klaviyo, I like that I don't have to pay for 10 other tools that are baked in but I'll never use
> 
> **Cons**: Missing some features and integrations, but this is being worked on and they recently dropped a whole new dashboard and better documentation.
> 
> Omnisend has certainly grown on me, they integrate with Judge.me reviews and allow us deeper customer segmentation than what's normally available through the Shopify admin. Compared to what most of these email / sms services are charging, Omnisend is a life saver.

-----

### "Our go to for email campaigns, sign-up forms and simple marketing automations" — 5.0/5

> **James** | *October 17, 2024* | Consumer Goods | Recommendation rating: 9.0/10
> 
> **Pros**: The email builder is easy to use and the automations are straight-forward and easy to setup.
> 
> **Cons**: I would like to be able to see orders from all campaigns and automations in one place. I find it is a bit of work to jump between all the active automations and recent campaigns to see which one drove sales. Cost of SMS is higher than other providers, which has prevented us from using the SMS more.
> 
> Overall I am very happy and use it regularly. It has replaced our other tools as the go to for email campaigns, sign-up form builder, welcome automations and cart abandonment automations.

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### "Our \#1 choice for email marketing for our clients" — 5.0/5

> **Verified Reviewer** | *October 4, 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Working with our CSM and strategizing how we can improve our email marketing for our clients each month. I also love the customer support and how helpful the team is with all of my questions and product feature requests.
> 
> **Cons**: Limited integrations with tools such as Yotpo.
> 
> We’ve been using Omnisend for over 5 years and recommend it as our \#1 email marketing platform due to the personalized support and learning resources. The ease of use is perfect for anyone looking to get started with email marketing in a quick and highly effective way.

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## Links

- [View on Capterra](https://www.capterra.ca/software/153508/omnisend)

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