---
description: Learn more about Omnisend pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Omnisend Pricing, Reviews & Features - Capterra Canada 2026
---

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# Omnisend

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> Omnisend is an email and SMS marketing platform for ecommerce brands to grow sales with automation, popups, and segmentation.
> 
> Verdict: Rated **4.7/5** by 837 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Omnisend?

Omnisend is used by ecommerce brands, online retailers, and DTC stores, and by the email marketing, ecommerce, and retention teams and agencies running them.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 837 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.6/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Omnisend
- **Location**: Western Gateway, UK
- **Founded**: 2014

## Commercial Context

- **Starting Price**: US$16.00
- **Pricing model**: Usage Based (Free version available)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Albania, Algeria, Andorra, Angola, Argentina, Australia, Austria, Azerbaijan, Bahamas, Bangladesh, Belarus, Belgium, Bosnia and Herzegovina, Brazil, British Virgin Islands, Bulgaria, Cameroon, Canada, Central African Republic, Chile and 88 more

## Features

- 2-Way Messaging
- API
- Alerts/Notifications
- Automated Responses
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- CAN-SPAM Compliance
- Campaign Planning
- Campaign Scheduling
- Campaign Tracking
- Channel Management Software
- Contact Database
- Contact Management Software
- Content Management System (CMS) Software
- Conversion Tracking
- Customer Profiles
- Customer Segmentation
- Customizable Templates
- Dashboard Software
- Email Templates
- Email Tracking Software
- Engagement Tracking
- Event Triggered Actions
- Forms Creation & Design
- Landing Pages/Web Forms
- Lead Capture Software
- Lead Generation Software
- Lead Management Software
- Marketing Automation Software
- Mass Texting
- Message Personalization
- Mobile Optimization
- Multi-Channel Attribution
- Multi-Channel Campaigns
- Multi-Channel Marketing
- Performance Metrics
- Personalization Software
- Real-Time Analytics
- Real-Time Notifications
- Real-Time Reporting
- Scheduled Messaging
- Search/Filter
- Social Marketing
- Social Media Integration
- Subscriber Management
- Template Management
- WYSIWYG Editor
- Workflow Management Software

... and 21 more features

## Integrations (97 total)

- 29 Next
- 99minds
- Adobe Commerce
- AfterShip
- Alloy
- Appy Pie
- Argoid
- BigCommerce
- CartHook
- ConvertFlow
- Digioh
- EComposer
- Easyship
- Ekoma
- Elink.io

... and 82 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- 24/7 (Live rep)
- Chat

## Category

- [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software)

## Related Categories

- [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software)
- [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)
- [SMS Marketing Software](https://www.capterra.ca/directory/30842/sms-marketing/software)
- [Content Marketing Software](https://www.capterra.ca/directory/30796/content-marketing/software)
- [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software)

## Alternatives

1. [HubSpot Marketing Hub](https://www.capterra.ca/software/171840/hubspot-marketing) — 4.5/5 (6257 reviews)
2. [Brevo](https://www.capterra.ca/software/132996/brevo) — 4.6/5 (3523 reviews)
3. [MailerLite](https://www.capterra.ca/software/136603/mailerlite) — 4.7/5 (2324 reviews)
4. [Constant Contact](https://www.capterra.ca/software/31898/constant-contact) — 4.3/5 (2953 reviews)
5. [ActiveCampaign](https://www.capterra.ca/software/79367/activecampaign) — 4.6/5 (2571 reviews)

## Reviews

### "Powerful Ecommerce Email Marketing Without the Klaviyo Price Tag" — 5.0/5

> **Frank** | *March 21, 2026* | Business Supplies & Equipment | Recommendation rating: 9.0/10
> 
> **Pros**: Omnisend delivers a lot of capability for the price, especially since billing is based on active subscribers only. The email builder is excellent—great templates, plenty of design flexibility, and strong tools for keeping everything on‑brand, including branded link tracking, which is better for both branding and deliverability. We also find its segmentation useful beyond email; syncing those segments into Google and Meta ad audiences helps keep our targeting current without manual exporting or relying on extra tools. Integration with BigCommerce is clean, and the back‑in‑stock automation works reliably at the variant level with clear visibility into requests and recovered sales. Documentation is thorough, support has always been good, and the new AI‑powered help widget is surprisingly effective at answering nuanced questions quickly.
> 
> **Cons**: The push notification feature feels too basic for real use because the permission prompt appears immediately when someone visits the site, which can come across as intrusive and not in line with the brand experience we want to create. Without any way to trigger it later in the customer journey, we avoid enabling it. SMS for back‑in‑stock alerts is also limited; while the email version links directly to the specific product a customer requested, the SMS can only send a generic message with no link, which makes it less practical for that workflow.
> 
> Our overall experience with Omnisend has been consistently positive. It’s a tool that’s easy to pick up when we need to build a campaign, adjust a segment, or check on an automation, and nothing feels convoluted. The platform has remained stable and predictable, and the updates they’ve released over time have directly made the product easier and more effective to use. It’s become a straightforward part of our workflow without adding unnecessary complexity.

-----

### "Our \#1 choice for email marketing for our clients" — 5.0/5

> **Verified Reviewer** | *October 4, 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Working with our CSM and strategizing how we can improve our email marketing for our clients each month. I also love the customer support and how helpful the team is with all of my questions and product feature requests.
> 
> **Cons**: Limited integrations with tools such as Yotpo.
> 
> We’ve been using Omnisend for over 5 years and recommend it as our \#1 email marketing platform due to the personalized support and learning resources. The ease of use is perfect for anyone looking to get started with email marketing in a quick and highly effective way.

-----

### "Omnisend is just as good as Klaviyo and Mailchimp for a fraction of the price." — 5.0/5

> **Dakota** | *May 12, 2025* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: More streamlined and intuitive than Klaviyo, I like that I don't have to pay for 10 other tools that are baked in but I'll never use
> 
> **Cons**: Missing some features and integrations, but this is being worked on and they recently dropped a whole new dashboard and better documentation.
> 
> Omnisend has certainly grown on me, they integrate with Judge.me reviews and allow us deeper customer segmentation than what's normally available through the Shopify admin. Compared to what most of these email / sms services are charging, Omnisend is a life saver.

-----

### "Easy-to-use Email Platform for Ecoms" — 5.0/5

> **Verified Reviewer** | *October 17, 2024* | Cosmetics | Recommendation rating: 10.0/10
> 
> **Pros**: It is very user-friendly and has intuitive and easy-to-use interface. Campaigns and automations are easy to create and launch without much clutter
> 
> **Cons**: It's integration part. It cannot integrate with most of the data analysis tools like TripleWhale or Glew for data analytics purposes which is very crucial
> 
> Overall, it's a great tool with very clean and intuitive UI. Campaign creation, automation creation and data dashboards are pretty neat and easy to use

-----

### "Great email platform that I prefer over MailChimp" — 4.0/5

> **Benjamin** | *March 12, 2025* | Automotive | Recommendation rating: 9.0/10
> 
> **Pros**: Good value and intuitive email builder. Good analytics reporting too.
> 
> **Cons**: Email builder can be buggy at times and misalign.

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## Links

- [View on Capterra](https://www.capterra.ca/software/153508/omnisend)

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