15 years helping Canadian businesses
choose better software
What Is Showpad?
The Showpad Enablement Operating SystemⓇ (eOS) gives marketing, sales and enablement teams the flexible and scalable tools they need to create impactful content, engage buyers with confidence, and drive revenue growth. Showpad eOSⓇ integrates seamlessly with existing tech stacks, workflows and processes, while connecting with a network of innovative service partners to help our 1,200+ customers in over 50 countries to create tailored buying experiences.
Who Uses Showpad?
We help marketing and sales teams to engage buyers with confidence and grow revenue. Customers include Dupont, Atlas Copco, Kimberly Clark, Kaiser Permanente, Mitsubishi, Smuckers and HID Global.
Where can Showpad be deployed?
About the vendor
- Showpad
- Located in Chicago, US
- Founded in 2011
Showpad support
- Phone Support
- Chat
Countries available
Canada, United States
Languages
English
Showpad pricing
Starting Price:
- No free version
Showpad does not have a free version.
Pricing plansAbout the vendor
- Showpad
- Located in Chicago, US
- Founded in 2011
Showpad support
- Phone Support
- Chat
Countries available
Canada, United States
Languages
English
Showpad videos and images





Features of Showpad
Reviews of Showpad

Powerful
Comments: I use it to share information with customer, to present on my iPad. You can see how many times they look at the documents, if they share it. Powerful tools to know when to follow up whit custom
Pros:
Keep track of who opened what when you are sharing documents or Quote, easy to create collections that you can share with customers.
Cons:
If you what to share with 10 persons and know who opened the file, you need to create 10 links and it’s time consuming. Otherwise you won’t keep track of who opened it.
Worth your budget!
Comments: We were using Sharepoint before which is not great for needing to understand which assets from marketing are of value and those of which are most popular with prospects. That insight is really beneficial to the marketing team. From an Enablement and onboarding perspective, this platform is quite comprehensive while being user-friendly for your day-to-day account executive to do their job successfully.
Pros:
The product is simple to get a grip of and whenever I've found something puzzling, the support documentation, video recordings and screenshots have been extensive. Not the mention the direct availability of a customer success/support function has been essential to getting the most out of the platform.
Cons:
A bit more on version controlling would be nice rather than a complete wipe of the existing version with a direct replacement on the asset. The ability to mass assign permissions from the upload window or the ability to adjust the OOTB permissions that default on any newly uploaded assets would be a nice to have.
Alternatives Considered: Highspot and Bigtincan Zunos
Reasons for Choosing Showpad: Was not Admin friendly, left by the wayside with no real owner made the platform to cumbersome to adopt and adapt to changing hands.
Switched From: Highspot
A good UX as a user, but limitations as an admin
Comments: Over all it gets the job done even if on the admin side, we've had to find work around quite a few times. However, the customer service and support have been excellent and they've supported us in establishing/looking for these work around and we felt accompanied all along.
Pros:
It is really easyy to use and navigate as a user as the UI is rather clean and intuitive.
Cons:
From the admin side, there is a lot of features/capabilities missing that to us seem trivial (e.g. it shows when an asset is used in a course, but not if it's used on a page, making it hard to keep the content up to date).
Extremely Important and Effective
Comments: Prior to Showpad, we only had Google Drive, which was hard to manage versions of and see what the team utilized. Now, we are able to provide valuable data to share with the marketing team and ensure content that is most shared/viewed is up-to-date.
Pros:
As an admin, it is easy to upload collateral and ensure each document has the accurate tags, information associated. The integration with Google Drive made it extremely easy to get up and running, and the support we received aided in shortening the time to launch. Now, with the team on board and using the tool multiple times a week, I receive data back on what the team utilizes frequently, I am aware of my power users and those who need additional training or information on how to use the tool. In addition, the Shared Spaces is a huge hit for our team. Originally, it was an aspect we didn't push out as we weren't sure how effective it would be. Now, we have most reps producing at a minimum of 5 shared spaces and many reps believe it has helped them in closing business.
Cons:
Showpad is always sharing product release information and right now there isn't much I dislike regarding Showpad. It has helped our organization a lot.
Alternatives Considered: Highspot
Reasons for Switching to Showpad: Cost and ease of implementation. Showpad was less expensive, but easier to implement with our tech stack.
A Solid Solution for Content Management and Selling Success
Comments: Overall Showpad has been an extreme positive for our company. We have alleviated a significant portion of our content issues across our sales and marketing teams. Folks are now much better equipped to learn about, find new, and share out content in their day-to-day. Marketing receives far less basic inquiries and is now able to better focus on providing more successful content instead of just trying to meet initial needs or do one offs that do not benefit the broader team. We are very happy with the Showpad team and tool so far!
Pros:
Showpad won our selection process primarily for its ease of use. I handle all new users and nearly all admin work. I don't need to do much to onboard folks as they are able to quickly pick up the tool and get to using it. Love shared spaces and how collaborative they can be. We also really love the pages functionality and extending it's use cases to use for events and more. Content organization is also great in the tool and there are plenty of ways to make it work well for the team. Appreciate the degree of automation which allows me to easily get greater visibility into assets that used to be so much harder to find.
Cons:
Reporting needs more work. Need better insights and some easier navigation through the available data, particularly for who is viewing stuff outside of the company.
Alternatives Considered: Highspot and Seismic
Reasons for Choosing Showpad: Did not meet business needs. Was also just as expensive as Showpad but with way less to offer.
Switched From: DocSend
Reasons for Switching to Showpad: Ease and use and price-to-value.