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What Is HubSpot CRM?

Whether you've got a small team of five or a sophisticated sales force of 500, HubSpot offers pricing and packaging options that grow with you. HubSpot customer relationship management (CRM) software is built for companies that want to spend less time logging data. It keeps all your contacts in one centralized, customizable database. And you can see everything about a lead in one place -- no more digging through inboxes to find information. Start using the free HubSpot CRM today.

Who Uses HubSpot CRM?

The HubSpot CRM is built for growing teams. Today, over 100,000 customers in more than 120 countries use HubSpot's award-winning software to attract, engage and delight their customers.

Where can HubSpot CRM be deployed?

Cloud-based
On-premise

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012

HubSpot CRM support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Belgium, Brazil, Canada, China and 19 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot CRM pricing

Starting Price:

Not provided by vendor
  • Yes, has free trial
  • Yes, has free version

HubSpot CRM has a free version and offers a free trial.

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012

HubSpot CRM support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Belgium, Brazil, Canada, China and 19 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot CRM videos and images

HubSpot CRM Software - HubSpot CRM sales pipeline
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HubSpot CRM video
HubSpot CRM Software - HubSpot CRM sales pipeline
HubSpot CRM Software - 2
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Features of HubSpot CRM

  • Activity Dashboard
  • Alerts/Notifications
  • Appointment Management
  • Appointment Scheduling Software
  • Calendar Management
  • Calendar/Reminder System
  • Campaign Management Software
  • Client Management
  • Client Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management Software
  • Contract/License Management
  • Customer Database
  • Customizable Fields
  • Customizable Reports
  • Data Import/Export
  • Document Management Software
  • Document Storage
  • Email Management Software
  • Email Marketing Software
  • Email Templates
  • For Financial Institutions
  • Forecasting
  • Interaction Tracking
  • Lead Capture Software
  • Lead Distribution
  • Lead Generation Software
  • Lead Management Software
  • Lead Nurturing Software
  • Lead Qualification
  • Lead Segmentation
  • Marketing Automation Software
  • Mobile Access
  • Opportunity Management
  • Performance Metrics
  • Pipeline Management
  • Predictive Analytics Software
  • Project Management Software
  • Quotes/Estimates
  • Real-time Consumer-facing Chat
  • Referral Tracking
  • Reminders
  • Reporting/Analytics
  • Sales Forecasting Software
  • Sales Pipeline Management
  • Sales Reports
  • Scheduling Software
  • Search/Filter
  • Segmentation
  • Social Media Integration
  • Task Management Software
  • Third-Party Integration
  • Third-Party Integrations
  • Workflow Management Software

Alternatives to HubSpot CRM

Sales engagement platform that helps businesses identify prospects, engage them through personalized campaigns & drive sales pipelines.
Over 100,000 customers in more than 120 countries use HubSpot's award-winning software to attract, engage and delight their customers. Learn more about HubSpot Marketing Hub
Build customer relationships for life with data-first digital marketing
An integrated suite of applications include email, calendar and address book that are accessed via the Internet 24/7.
Save time and reduce costs with innovations that reimagine your customer relationships.
Email marketing software for creators that supports conditional content for different types of subscribers.
Bitrix24 is the fastest growing free CRM software used by over 12 million companies worldwide. Email marketing, quotes, invoicing too.
Zoho CRM is an omnichannel, online software for architects & builders in construction to manage business processes, sales & marketing. Learn more about Zoho CRM
monday.com is a cloud Work OS, where teams run their projects and everyday work, whether they are in the office, home or on-the-go. Learn more about monday.com

Reviews of HubSpot CRM

Average score

Overall
4.5
Ease of Use
4.4
Customer Service
4.4
Features
4.3
Value for Money
4.3

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Julijana
Julijana
Head of Central Ops in Portugal
Verified LinkedIn User
Staffing & Recruiting, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Great CRM, but awful reporting

5.0 last month New

Pros:

The system is very easy to set up and use. The card population is easy and intuitive. Super easy data migration from a previous provider.

Cons:

During the sales calls we were shown that we could report on almost anything, however once we subscribed we saw that the customization of the reports is minimal and it is based on already pre-set measurements, hence there is no option to customize them at the end of the day. That is really frustrating as we need to know what our sales funnel is for instance. Instead we get duplicate data because the same deal is counted in the different stage it was located in.

Halle
Product Manager in US
Computer Software, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Hubspot is a tool that I rave to anyone that will listen, it has been a gamechanger to our business!

5.0 4 weeks ago New

Pros:

I really like how easy to use it is, how to pull data and reports and create workflows and automations. Also, there customer support is top notch!

Cons:

I honestly don't have any cons, other than it is pricier than some other CRM tools we looked at but we used it as our one stop shop for Sales, Marketing and Support.

Oscar
Owner in UK
Architecture & Planning, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source
Source: SoftwareAdvice

Stay Away! after 5 years they removed features to force me to pay more!

1.0 2 months ago New

Comments: After using HubSpot for over 5 years today I have learnt they have downgraded my plan and are requesting I pay over £300 to get access to features I previously had as part of my plan.
This toxic practice is called grandfathering purposely letting you get dependant on the features provided then removing them abruptly causing devastating issues for your business.
Avoid this company at every possible turn go to anything other than these guys their support is terrible they don't care about your business and desperately want to trap you. for anyone in the same situation any new crm, provider provides migration away from them

Pros:

Used to be good before they sneakily revoked features

Cons:

Sneaky grandfathering practices removing features to force you to pay more money

Daniel
Co-Owner in US
Arts & Crafts, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

A simple CRM solution that packs a big punch

5.0 3 months ago

Pros:

HubSpot seamlessly integrates with our website platform (Wordpress) to capture leads and automagically create a prospective customer flow. There are times when our Wordpress contact plugins become inoperable and our HubSpot integration acts as a safety net. Our business uses the free tier of service and even that provides us with a lot of power and essential components of our client relationship framework.

Cons:

The trickiest thing about HubSpot is figuring out exactly which options to implement because the feature set is so robust. That said, it's a snap to get things up and running with a basic setup and then scale up from there. For me, that meant utilizing it to capture new inbound leads, seeing what other options the software gave us, and then customizing a pipeline from there.

Lucien
Head of GTM in UK
Information Technology & Services, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Hubspot is a industry leading CRM and a must for fast scaling businesses

5.0 last month New

Comments: Absolutely fantastic and highly recommend. Hubspot has scaled from 4 of us to over 200 and they are constantly innovating.

Pros:

We initially chose Hubspot because of it's user friendly UX/UI. We have now used Hubspot for over 6 years and it has been incredible constantly ensuring they added features that keep up with our growth. The CRM itself is still very intuitive. The reporting and dashboards feature is fantastic. There are so many pro's but it's hard to beat Hubspot for it's intuitive design and use.

Cons:

The challenge we've had with Hubspot it the placement of critical features in different pricing categories. We are constantly finding that critical features are in different pricing tiers.

Alternatives Considered: Salesforce Sales Cloud