--- description: Learn more about WhatConverts pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: WhatConverts Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Lead Capture Software](/directory/31017/lead-capture/software) > [WhatConverts](/software/152001/whatconverts) # WhatConverts Canonical: https://www.capterra.ca/software/152001/whatconverts Page: 1 / 3\ Next: [Next page](https://www.capterra.ca/software/152001/whatconverts?page=2) > Cloud-based lead tracking tool that captures calls, forms, chats, and eCommerce leads with full marketing attribution. > > Verdict: Rated **4.9/5** by 50 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses WhatConverts? Marketing agencies, franchise and multi-location businesses, and in-house marketers across legal, home services, healthcare, real estate, automotive, education, and financial services industries. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.9/5** | 50 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support Software | 4.9/5 | Based on overall reviews | | Value for Money | 5.0/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 100% | (10/10 Likelihood to recommend) | ## About the vendor - **Company**: WhatConverts - **Location**: Charlotte, US - **Founded**: 2015 ## Commercial Context - **Starting Price**: US$30.00 - **Pricing model**: Other (Free Trial) - **Pricing Details**: FREE 14-day trial available. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Croatia, Czechia, Denmark, Finland, France, Georgia, Germany, Greece, Hong Kong SAR China, Ireland, Israel, Italy, Japan and 22 more ## Features - A/B Testing - AI/Machine Learning - CRM Software - Call Recording Software - Call Reporting - Call Routing - Caller ID - Campaign Analytics - Campaign Management Software - Campaign Tracking - Channel Management Software - Contact Database - Contact Management Software - Conversion Tracking - Customer Journey Mapping - Customizable Scoring - Dashboard Software - Data Import/Export - Data Visualization Software - Event Triggered Actions - IVR - KPI Monitoring - Keyword Tracking - Lead Capture Software - Lead Distribution - Lead Generation Software - Lead Management Software - Lead Notifications - Lead Qualification - Lead Segmentation - Multi-Campaign - Multi-Channel Attribution - Performance Metrics - ROI Tracking - Reporting/Analytics - Search/Filter - Website Analytics ## Integrations (33 total) - AccuLynx - AgencyAnalytics - Airtable - Amp - Bing Ads - Calendly - Data Studio - Facebook - Facebook Business Suite - GHL - Google Ads - Google Analytics - Google Tag Manager - Grasshopper - HighLevel ... and 18 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - Chat ## Category - [Lead Capture Software](https://www.capterra.ca/directory/31017/lead-capture/software) ## Related Categories - [Call Tracking Software](https://www.capterra.ca/directory/30901/call-tracking/software) - [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software) - [Lead Capture Software](https://www.capterra.ca/directory/31017/lead-capture/software) - [Marketing Analytics Software](https://www.capterra.ca/directory/31018/marketing-analytics/software) - [Predictive Lead Scoring Software](https://www.capterra.ca/directory/32276/predictive-lead-scoring/software) ## Alternatives 1. [monday AI Work Platform](https://www.capterra.ca/software/147657/monday-com) — 4.6/5 (6118 reviews) 2. [Marketo Engage](https://www.capterra.ca/software/75130/marketo-lead-management) — 4.3/5 (716 reviews) 3. [Phonexa](https://www.capterra.ca/software/156125/phonexa) — 5.0/5 (75 reviews) 4. [ActiveDEMAND](https://www.capterra.ca/software/142305/activedemand) — 4.2/5 (79 reviews) 5. [EngageBay CRM](https://www.capterra.ca/software/178819/engagebay-marketing) — 4.6/5 (912 reviews) ## Reviews ### "WhatConverts is the comprehensive lead tracking solution marketers previously only dreamed of." — 5.0/5 > **Michael** | *August 24, 2018* | Internet | Recommendation rating: 10.0/10 > > **Pros**: The ease of use, robust tracking solutions, and unparalleled value WhatConverts provides is second to none. We've utilized other tracking solutions in the past, but none have been as simple to set up or provided as user-friendly of an interface as WhatConverts. With all of that said, the best part of WhatConverts is the customer support provided by his staff. I may have never met them in person, but they truly feel like a friend that is always there to help. Any time we have questions or feedback, they provide lightning fast responses that are clear and concise. > > **Cons**: Only writing this sentence because a response in this field was required. We've been using WhatConverts for quite a while now and I honestly am sitting here struggling to think of a con. > > WhatConverts has been a godsend as far as providing added transparency for our clients and streamlining what used to be a rather time-consuming process of configuring conversion tracking across countless platforms and ad campaigns. Using the incredibly simple yet comprehensive dashboard, we are able to quickly and easily show our clients true ROI from their marketing efforts, and that has proven to be invaluable. Client retention rates and overall client satisfaction have gone through the roof and only continue to improve as the WhatConverts platform continues to evolve and grow. We are looking forward to many years of hand-in-hand growth with WhatConverts by our side. THANK YOU\! ----- ### "Great product with newly improved documentation" — 5.0/5 > **Patrick** | *May 18, 2020* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: The most important thing for us is being able to track calls, form submissions, facebook leads, Leadpage/unbounce submissions, and chats - WhatConverts allows us to do this all. Additionally, we (and our clients), love being able to see which paid keywords are driving sales. They also have incredibly helpful support staff. > > **Cons**: Prior to 2020, their documentation was old and a bit outdated. The initial set up was more difficult than it probably needed to be, however, they've recently updated their website/documentation and it's much, much better. ----- ### "Doent work properly" — 4.0/5 > **Abhishek** | *January 22, 2021* | Consumer Services | Recommendation rating: 5.0/10 > > **Pros**: What it promises to offer, easy to navigate dashboard > > **Cons**: I have been on call with your sales team a few times and the software still cant track conversions properly and traffic source of leads along with keywords. ----- ### "Excellent product and EVEN BETTER customer service." — 5.0/5 > **Kayla** | *July 13, 2018* | Recommendation rating: 10.0/10 > > **Pros**: We were looking for one tool with online form tracking that pulls channel information for each lead. We also needed something we could loop into our traditional (offline) media efforts and call tracking is a classic option and WhatConverts does it in a way that brings us into the world of digital reporting. I could not be happier with our experience using this tool, setting it up, the cost is so reasonable and the value is exceptional. The tool checks every box we need, including a whitelabel, independent login option for our agency members and every individual client. The best part, though, has been the kindness and expediency of the support team. I have had numerous questions to quickly familiarize myself. Not that anything is particularly difficult to figure out, but I want it to be right and for us to use this tool to its full capacity. And their team gets back to me with a wonderful explanation immediately (even after hours). The integration is simple and the dashboard is beautiful. This is quickly becoming a feature we present our clients that they get excited about and won't know how to live without. Thank you\! > > **Cons**: None. There are few features I've requested (automated quote/sales value based on criteria from form fill outs) - but their response is never "we can't do that", but rather "we'll put it in the queue". > > Lead source tracking - using phone tracking and web form tracking. Lead notification emails. A tool for clients to track quote and sales values that link directly to leads. Whitelabel dashboard for clients to log into for realtime reporting. Simple (one line code) integration on all sites. Great value for the price. Unlimited accounts and agency users. Lead page and landing page information. Independent cookie tracking maintained outside of Google's algorithm. Unique/Repeat user data. The list truly goes on... ----- ### "WhatConverts keeps your numbers in your client's face" — 5.0/5 > **Carlos Fernando** | *July 4, 2023* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: You can integrate it with almost anything, the clients absolutely love it and become even more involved. It makes many client relationship easier > > **Cons**: A bit hard to get the reports at first but you get the hang of it after a few weeks > > We love this, we attribute a great deal of our success to this tool ----- Page: 1 / 3\ Next: [Next page](https://www.capterra.ca/software/152001/whatconverts?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/152001/whatconverts) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data