---
description: Learn more about Semrush pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Semrush Pricing, Reviews & Features - Capterra Canada 2026
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# Semrush

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> Semrush (NYSE: SEMR) is the leading brand visibility platform, empowering marketers to command their online presence and create impact.
> 
> Verdict: Rated **4.6/5** by 2329 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Semrush?

From small businesses to global enterprises, Semrush is the go-to platform for managing online visibility and accelerating digital growth.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 2329 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support Software | 4.4/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Adobe
- **Founded**: 1982

## Commercial Context

- **Starting Price**: US$139.95
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Pro: $139.95/month&#10;&#10;Guru: $249.95/month&#10;&#10;Business: $499.95/month&#10;&#10;Semrush One Starter: $199/mo&#10;&#10;Semrush One Pro+: $299/mo&#10;&#10;Semrush One Advanced: $549/mo
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Chinese, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Turkish, Vietnamese
- **Available Countries**: Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Netherlands, Singapore, Spain, United Kingdom, United States

## Features

- AI Visibility Score
- AI/Machine Learning
- Activity Dashboard
- Backlink Management
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Tracking
- Channel Management Software
- Citation Intelligence
- Collaboration Tools
- Content Gap Analysis
- Content Management System (CMS) Software
- Conversion Tracking
- Customizable Reports
- Customizable Templates
- Dashboard Software
- Data Import/Export
- Data Visualization Software
- Engagement Tracking
- GEO Optimization
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Link Analytics
- Marketing Management
- Monitoring
- Multi-Account Management
- Multi-Channel Campaigns
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Language
- Multi-Platform AI Coverage
- Performance Metrics
- Project Management Software
- Prompt Organization
- Real-Time Analytics
- Reporting & Statistics
- Reporting/Analytics
- SEO Audit
- Share of Voice (SoV)
- Social Marketing
- Task Management Software
- Time on Site Tracking
- URL Shortener
- User Interaction Tracking
- Visual Analytics
- Web Traffic Reporting
- Website Analytics
- Website Monitoring Software

... and 28 more features

## Integrations (11 total)

- Databox
- Google Ads
- Google Analytics 360
- Google Docs
- Google Search Console
- HubSpot Marketing Hub
- Majestic
- TapClicks
- Trello
- WordPress
- Yext

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Competitive Intelligence Software](https://www.capterra.ca/directory/30539/competitive-intelligence/software)

## Related Categories

- [AI Search Visibility](https://www.capterra.ca/directory/34597/ai-search-visibility/software)
- [Competitive Intelligence Software](https://www.capterra.ca/directory/30539/competitive-intelligence/software)
- [SEO Software](https://www.capterra.ca/directory/30931/seo/software)
- [AI Marketing Tools](https://www.capterra.ca/directory/34136/ai-marketing-tools/software)
- [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)

## Alternatives

1. [Wix](https://www.capterra.ca/software/169007/wix) — 4.4/5 (10793 reviews)
2. [SEO PowerSuite](https://www.capterra.ca/software/127616/seo-powersuite) — 4.5/5 (382 reviews)
3. [Ahrefs](https://www.capterra.ca/software/176340/ahrefs) — 4.7/5 (585 reviews)
4. [AccuRanker](https://www.capterra.ca/software/149278/accuranker) — 4.9/5 (330 reviews)
5. [SE Ranking](https://www.capterra.ca/software/142169/se-ranking) — 4.7/5 (298 reviews)

## Reviews

### "Misleading 7-Day Refund Policy & Terrible Customer Support. Avoid at All Costs" — 1.0/5

> **abdul** | *August 26, 2026* | Transportation/Trucking/Railroad | Recommendation rating: 0.0/10
> 
> **Pros**: nothing
> 
> **Cons**: customer service, transparenty and hiding thier policies
> 
> Do not be fooled by their advertised "7-day money-back guarantee".  &#10;Semrush&#10;&#10;I signed up to try out the platform, but after testing it for just one day, I found the interface unnecessarily bloated, confusing, and overly complicated to navigate for basic tasks.&#10;&#10;Since I was well within the initial 7-day trial window, I immediately reached out to cancel and request my refund based on the policy promoted at signup. Instead of honoring it, their customer service refused my request on the spot. They pulled out obscure, hidden policy exceptions that were never made transparent upfront and flat-out told me: "No, we cannot refund you."&#10;&#10;When I tried to explain the situation and hold them to their advertised guarantee, support completely rejected and dismissed my concerns. There was zero effort to help, zero accountability, and the customer service representative was completely indifferent.&#10;&#10;They gladly take your money, hide behind fine print when you try to leave, and provide the absolute worst support when you ask for fair treatment. If you are thinking about testing this tool, be warned: once they have your card details, they will do everything in their power to keep your money, guarantee or not. Save your budget and look elsewhere.

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### "Semrush has so many opportunities to improve, but definetly is a good tool" — 5.0/5

> **Roger** | *December 18, 2025* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Data quality is very helpful, the tools are very accurate and I use a lot some of the features that help me to build strategies for my clients. I feel secure on my data and in what I do on the app.
> 
> **Cons**: Pricing and how hard is to pause the service, sometimes I need to pause it and it can be hard to just pause the service.
> 
> Is good, I think having a course specifically made for a Small business who wants to learn specific things and not all the features would be great.

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### "NO TRIALS, NO REFUNDS, NOT WORTH IT" — 1.0/5

> **Verified Reviewer** | *October 8, 2025* | Construction | Recommendation rating: 0.0/10
> 
> **Pros**: I was on trial for multiple things on the platform and have asked for refund multiple times. They rejected my refunds and charged me for the whole year. I tried to ask for a refund they rejected it 3 times. Their tools that cost thousands of dollars are useless and not worth half of the price that they list it at. Will be moving on to AHREF. I'm new to the SEO game, lesson learnt. STAY AWAY.

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### "A great platform to get a handle on you SEO situation" — 4.0/5

> **Feraud** | *July 20, 2025* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: The amount of features it has that can help your business with now only SEO but also research for advertising.
> 
> **Cons**: The cost can be high and a lot of features cost extra monthly with quite high pricing. If they could charge a bit cheaper for extra then maybe more of them would be used by smaller agencies like my own.
> 
> We use quite a bit each week to help with our client's SEO, with a main focus on local SEO for service based businesses.

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### "SEMRUSH Review" — 5.0/5

> **maza** | *April 30, 2025* | Financial Services Software | Recommendation rating: 7.0/10
> 
> **Pros**: i love how Semrush shows me exactly which keywords to target and helps me track how my content is doing. love the keyword tool and competitor analysis
> 
> **Cons**: To be 100% honest its overwhelming , I took a udemy course to help me with Semrush.  you have to keep educating yourself , youtube videos courses . Its a little tricky,
> 
> Its a very powerful tool, just keep learning and take courses .  Its a very important tool for SEO and online marketing.  This tool is very good for business owners that want to grow

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## Links

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