17 years helping Canadian businesses
choose better software

What Is Lucky Orange?

Go beyond web analytics vanity metrics with Lucky Orange to find the WHY behind what visitors did on your site. Learn why people bounced from specific pages, track visitor engagement from campaigns using UTM parameters, discover which fields on your web forms cause the most abandonment, and see which step in the purchase journey has the highest drop off. Go even deeper by asking visitors what they’re struggling with or what’s keeping them from purchasing with surveys and chat.

Who Uses Lucky Orange?

Marketers, UX professionals and business owners at eCommerce and B2B companies and digital agencies rely on Lucky Orange to help find new ways to improve their website conversion rates.

Where can Lucky Orange be deployed?

Cloud-based
On-premise

About the vendor

  • Lucky Orange
  • Founded in 2012

Lucky Orange support

  • Phone Support
  • Chat

Countries available

Afghanistan, Albania, Algeria, American Samoa, Andorra and 223 others

Languages

English, French, German, Italian, Spanish

Lucky Orange pricing

Starting Price:

US$39.00/month
  • Yes, has free trial
  • Yes, has free version

Lucky Orange has a free version and offers a free trial. Lucky Orange paid version starts at US$39.00/month.

Pricing plans get a free trial

About the vendor

  • Lucky Orange
  • Founded in 2012

Lucky Orange support

  • Phone Support
  • Chat

Countries available

Afghanistan, Albania, Algeria, American Samoa, Andorra and 223 others

Languages

English, French, German, Italian, Spanish

Lucky Orange videos and images

Lucky Orange Software - Dynamic Heatmaps - Don’t settle for static heatmaps. Our heatmaps work on dynamic elements including drop-down menus and hover-overs. See where visitors moved their mouse, what they clicked or tapped on and how far down the page they scrolled.
Lucky Orange Software - Session Recordings - See what visitors did while they were on your site. Recordings are a replay of where visitors clicked and scrolled and the pages they visited. Segment recordings by filters such as page visited, UTM parameters and custom events.
Lucky Orange Software - Surveys - Unlimited Surveys and responses are included at no extra cost. Choose from 4 survey types: multiple choice, rating, like/dislike or open-ended. Trigger surveys based on visit number, page visited, UTM parameters or custom segments.
Lucky Orange Software - Chat - Save the sale before it's lost by reaching out to people on your website through live Chat. Set auto-responses and use triggers to invite visitors to chat when they’re most likely to need help. Pair with live view to walk customers through issues.
Lucky Orange Software - Dashboard - Customize your dashboard to surface analytics that matter most to you. See when your website got the most traffic, how many visitors are live on your site now, which sources drove the most visitors to your site and more.
View 6 more
Lucky Orange video
Lucky Orange Software - Dynamic Heatmaps - Don’t settle for static heatmaps. Our heatmaps work on dynamic elements including drop-down menus and hover-overs. See where visitors moved their mouse, what they clicked or tapped on and how far down the page they scrolled.
Lucky Orange Software - Session Recordings - See what visitors did while they were on your site. Recordings are a replay of where visitors clicked and scrolled and the pages they visited. Segment recordings by filters such as page visited, UTM parameters and custom events.
Lucky Orange Software - Surveys - Unlimited Surveys and responses are included at no extra cost. Choose from 4 survey types: multiple choice, rating, like/dislike or open-ended. Trigger surveys based on visit number, page visited, UTM parameters or custom segments.
Lucky Orange Software - Chat - Save the sale before it's lost by reaching out to people on your website through live Chat. Set auto-responses and use triggers to invite visitors to chat when they’re most likely to need help. Pair with live view to walk customers through issues.
Lucky Orange Software - Dashboard - Customize your dashboard to surface analytics that matter most to you. See when your website got the most traffic, how many visitors are live on your site now, which sources drove the most visitors to your site and more.

Features of Lucky Orange

  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Annotations
  • Audience Targeting
  • Autoresponders
  • Behavior Tracking
  • Behavioral Analytics
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Tracking
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Conversion Tracking
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Forms
  • Customizable Questions
  • Dashboard Software
  • Data Import/Export
  • Data Storage Management
  • Data Visualization Software
  • Drag & Drop
  • Engagement Tracking
  • Event Logs
  • Feedback Management
  • Funnel Analysis
  • Goal Setting/Tracking
  • Heatmaps
  • Hover Maps
  • Knowledge Base Management
  • Live Chat Software
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Language
  • Offline Form
  • Performance Metrics
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-time Consumer-facing Chat
  • Reporting & Statistics
  • Reporting/Analytics
  • Scroll Maps
  • Search/Filter
  • Self Service Data Preparation
  • Statistical Analysis Software
  • Survey/Poll Management
  • Surveys & Feedback
  • Third-Party Integrations
  • Time on Site Tracking
  • Transcripts/Chat History
  • Transfers/Routing
  • Trend Analysis
  • Usability Testing
  • User Interaction Tracking
  • User Journeys
  • User Research Analysis
  • Visitor Tracking
  • Visual Analytics
  • Web Traffic Reporting
  • Website Analytics

Alternatives to Lucky Orange

VWO Data360 is a cloud-based customer data platform that allows companies to personalize purchase journeys, ensure data quality & more.
Hootsuite helps you build your brand, strengthen connections with customers, and drive real business results with social media.
VWO Insights - Web combines session recordings, heatmaps, form analytics & more to diagnose problem areas in your visitors experiences.
User behavior recording platform that helps reveal website visitors' activities through heatmaps, session replays, funnels and more.
Smartlook is a qualitative analytics solution for websites & mobile apps with always-on recordings, heatmaps, events & funnels
LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile
Clarity is a free, easy-to-use tool that help you understand how real people actually use your site.
Conversion optimization platform that provides heatmaps, session replay videos, online polling, and AB testing.

Reviews of Lucky Orange

Average score

Overall
4.7
Ease of Use
4.7
Customer Service
4.7
Features
4.6
Value for Money
4.6

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
75%
4
20%
3
4%
2
1%
George
George
founder in Australia
Verified LinkedIn User
Computer Software, Self Employed
Used the Software for: 6-12 months
Reviewer Source

Look no further

5.0 2 years ago

Comments: Overall the experience has been great

Pros:

I like the interface and the responsiveness of the software, it is very accurate and the filters available give me great insights. The other thing that I love is the user profiles that monitor how many times the user has visited and on what devices etc.

Cons:

For me I cannot fault lucky orange. I would like to be able to see further into the past (they have improved this with the latest update) but it's not a big deal.

Alternatives Considered: Hotjar

Switched From: Crazy Egg

Lucky Orange Response

2 years ago

Wow, these are the words we love to hear! So glad that you've been able to discover valuable insights from our tools to optimize your website. Please don't hesitate to let us know if there's anything else we can do for you. Happy tracking! Cheers - Bradley from Lucky Orange

Ripon
IT Executive in US
Education Management, 501–1,000 Employees
Used the Software for: 1-5 months
Reviewer Source

It helps me to optimize our website smoothly.

5.0 last year

Comments: Lucky Orange also offers user polls, which allow us to get feedback from our visitors. This feedback can be used to make improvements to the website and give our visitors a better experience.

Pros:

Lucky Orange offers heatmaps, which allow you to quickly and easily view how visitors are interacting with a website. This helps to identify problem areas and optimize the user experience.Lucky Orange provides visitor recordings, which allow me to view how individual visitors are interacting with our website. This helps to keep track of their activities and identify any problems or areas for improvement.

Cons:

Lucky Orange is a paid service, so it can be expensive for some businesses.Lucky Orange is only compatible with certain web browsers and operating systems, so it may not work for all users.Lucky Orange is a complex service, so it can be difficult for some users to understand and use.

Alternatives Considered: Hotjar

Reasons for Choosing Lucky Orange: smooth visitor recordings facilities.

Switched From: FigPii

Reasons for Switching to Lucky Orange: Lucky Orange offers analytics, which allow me to track user behavior and identify areas of improvement.

Lucky Orange Response

last year

Appreciative of your detailed review, Ripon! Our user surveys, heatmaps and visitor recordings are all about giving you a clear picture of visitor behavior to improve your website experience. Diving into visitor behavior to identify ways to improve your website is invaluable to growing your business. When you can see what's happening on "the other side of the screen," you get a front seat to your customers' online interactions. Thanks for sharing the Lucky Orange love, and we're always here should you need anything! Cheers - Bradley from Lucky Orange

Stephen
Owner in US
Music, Self Employed
Used the Software for: 1+ year
Reviewer Source

Lucky Orange is a Critical Tool at a Great Price

3.0 2 years ago

Comments: I've only had to contact customer support one time and they were very quick to respond and resolve my issue. They seem like a talented group of people. Very professional and excellent customer service.

Pros:

What I like most is that I can watch my potential customers sessions exactly from their perspective while they are on my site. Doing so makes obvious the differences between where I thought a customer would go verses where they are actually going. This helps me determine what changes and improvements I need to make. It identifies errors that I didn't know were happening. It shows me areas where customers have trouble finding things or navigating. I also love the live view feature and can watch customer's sessions from their perspective in real time. I've been able to walk users through things.

Cons:

The videos sometimes don't load well for me or I have to keep clicking the play button. That could be because I'm using FireFox on a VPN with very heavy threat protection. Despite that, the playback is adequate and I have not pursued a resolution to that issue. Still totally worth it. Although the video information is critical and extremely helpful, it actually can seem torturous and highly annoying to watch customer sessions because they click all over the place other than what I want them to click on. I can't watch that for very long and sometimes my customers will be on my site for close to an hour before they buy. I only really watch sessions where the user visited more than 3 pages.

Lucky Orange Response

2 years ago

Thank you for leaving us a review! Using live Session Recordings and Chat to direct your website visitors is a great way to understand where they might have trouble navigating your site. Using a VPN is likely why you are running into problems while viewing Sessions. If you send us an email to Support@luckyorange, we can ensure there isn't something else at play. Happy tracking! Cheers - Bradley from Lucky Orange

Sarah
Product Manager in US
Marketing & Advertising, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Straight forward onboarding and easy to learn

4.0 3 months ago

Comments: Overall this has been such a great tool to track user frustrations we aren't able to locate in app. I personally am loving their new discovery tool to be able to do this. We also set up additional event tracking for new features and can now filter view to see users who have utlized these new features and if they are using them to improve their productivity or if they aren't able to complete certain actions.

Pros:

I picked up using Lucky Orange after another team member set it up. In resuming setting this up it was pretty easy after reviewing the interface and a few YouTube videos on how the platform worked to resume some settings and implement a new survey. I do wish knew more about locating the help center and finding those like initial articles. The cards within the overview page show tutorials that are super helpful to guide you as a user and are ultimately what helped me move forward in reviewing user sessions and setting up events.

Cons:

I didn't realize I had an issue with the content security policy section and that this was causing a portion of user data to not be captured. In hopping into an onboarding call with [sensitive content hidden] she quickly noticed the issue and made notes to follow up with sending me the details on how we can correct this. As someone on the product team between the teams who implement and work with this I wouldn't be able to notice this wasn't set up correctly. It would be nice to have like a connection check or checklist in app to ensure we are up to date and connected on certain things.

Lucky Orange Response

3 months ago

We appreciate the time you took to leave us a review! Thrilled that you’ve enjoyed using visitor behavior to spot user frustrations and isolate pain points in your app. Overview and Discovery are two of our favorites too! Regarding your CSP issues, I’m glad we were able to connect and get it resolved. We value your feedback and have already shared it with our product development team. Again, thank you for your review, and we’re here if you need anything. Cheers - Emilia from Lucky Orange

Francois
Head of Technology in South Africa
Writing & Editing, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

It's a great product, would recommend for anyone with a customer centric website.

5.0 last year

Comments: It's been a good way for us to see where customers might be using the site differently to what we intended as well as a way to easily debug issues customers might have with different screen sizes and browser types.

Pros:

The ability to see screen sizes and browser types have been really helpful. Obviously being able to see what the customer's journey looked like is of great value.

Cons:

The ability to track based on IP does not seem to be available anymore? Makes things harder as we're debugging using country tracking and session times.

Alternatives Considered: Hotjar

Reasons for Choosing Lucky Orange: Price

Switched From: Hotjar

Reasons for Switching to Lucky Orange: At the time it was because of price, but we stuck around because it's a good product.

Lucky Orange Response

last year

Hi Francois - Thank you for your review and recommendation of Lucky Orange! We're glad to hear you've used our product to gain insight into the customer journey. Regarding your comment about tracking visitors based on IP, you can do that in Lucky Orange. It's not turned on by default, but the following link to one of our help documents explains how you can enable that setting: https://help-preview.luckyorange.com/article/341-how-to-adjust-visitor-ip-address-display-and-storage-settings. Cheers, Bradley