Whatagraph

Whatagraph review

Pros:

I've been using Whatagraph for 2 months, it has great dashboards and amazing marketing analysis.

Cons:

Whatagraph customer service is good but they took a while to respond to me.

Whatagraph Review

Comments: I have still not yet mastered it but it seems that whatagraph is a very usefull tool

Pros:

reporting tool and that it is cheaper than socialbakers and you can add multiple sources into one report and make automated reports

Cons:

I don't like that not every option is available like gathering link clicks from Facebook page posts. I have to count it manually

Great idea that is full of bugs and just doesn't deliver real value

Comments: Not done. There's zero chance I would trust this with clients. During the sales process, I was told we could white label the product on our own URL. After seeing there was no obvious way to make that happen in the app, I reached out to support and was told that feature wasn't available. I bristled at that because that was a big part of the deal for us. Eventually, they said they could make it happen. We never set it up though because there were simply too many other red flags. I think the support people were nice and good intentioned. I just think the product is not stable and needs some thought put into it. I have screenshots, videos, and chat transcripts that I'm happy to share with anyone who wants to know more about my experience. I tried to get a refund, but they let me know that they don't that. They did offer me a free month, but what use is a free month of something that doesn't solve your problem. So, they took me for $800. The software costs $3,200/year, at least that was the "deal" I got. I'm hoping anyone considering this product will read this and take my experience into consideration. Again, I think it's a great idea. Execution is very lacking.

Pros:

I liked the idea. Who wouldn't want one tool that combines all your marketing platforms and allows you produce beautiful reporting. That may be the brand promise. Unfortunately, it just doesn't deliver... unless your reporting needs amount to the stock reports you could get from any native platform.

Cons:

Bug, bugs, bugs. On day one, the date selector did not work. I have no idea how many customers they had, but I'm the one who brought it to their attention. They didn't know their date selector didn't work. Support had to provide a "work around" whereby I would need to select not the dates I wanted in order to get the dates I wanted. Then, that took a few days to fix. I shouldn't need to explain that a very basic feature. But, that was just the beginning. Over about a week of trying to use this software, I was hit with what I would describe as more bugs along with many things that were either completely counterintuitive from a UI perspective or just misrepresentations of functionality from the sales process. For instance, they claim to integrate with Google Sheets. They even have documentation on how to do it. All I needed to do was simply display a simple Google Sheet. Not possible. They had to get a developer involved and more or less trick the system into just displaying a simple sheet. No calculations. Nothing fancy. Just values in cells that could not be displayed without a team of people working on it. Hopefully, they're going to either change the product, fix the documentation, or just remove Google Sheets as one of their supported integrations. Often times, while using the product, I would "save" something only to have it not save. I saved a report to test, generated a link, and the link showed an old version of the report prior to the save.

Whatagraph is fantastic.

Pros:

I like that you can include a number of different platforms in the one report. Our clients find this very easy to read. I also like the fact that we can customise it however we want.

Cons:

The modules can be a bit fiddly. It would be good if while you're dragging and dropping, the existing modules can shift around based on where your mouse is. Kind of like when you move apps around on your phone.

Robust Reporting Tool

Comments: The customer support team has been responsive to all of our needs. Our team enjoys the simplicity of setting up the reports and how the data is presented.

Pros:

Really easy to connect data sources within the tool. The library of report templates has been helpful.

Cons:

Occasionally the data sources get disconnected. So you have to reconnect them.

Beautiful but not optimal

Comments: Great help from the team, but I only keep Whatagraph for an accessory use for now (small reports on a given campaign).

Pros:

- Simple reports fast to build - Good looking widgets - great support team (big up to reps)

Cons:

- not enough freedom in the size and design of widget - no choice of landscape format - not enough data available - No enough freedom in the number of rows and columns in one chart. - INCREDIBLY COMPLICATED in term of choosing of dates (multicalendar)

Unique Analytics Reporting Tool With Lots of Integration Features

Comments: Overall all, not bad. If you need easy to read reports for clients that have trouble reading analytics, then this is a good solution. They just need to fix some bugs on the backend.

Pros:

Has a very unique way of displaying data in their reports. Looks more like an infographic rather than an analytics report. many of our clients like this layout as it's easy to read and understand. They seem to add integrations on a regular basis and will fit the need of most markets who need reliable analytics reporting.

Cons:

The backend UI can be clunky to use sometimes when trying to customize reports. Have had issues in the past where data was not being pulled in properly and made the mistake of deleting the integration and trying to add it again. Whatagraph currently makes you wait 7 days to add the same integration again, apparently to stop people from trying to add more integrations than the plan limits allows. So basically, if you have a data reporting issue, do not try and fix it yourself, you have to contact support and wait a few days for them to get back to you. They really need to fix this.

Automate your reports

Comments: Really happy about it, I just set the report and it is automatically delivered to clients. Easy breezy :D

Pros:

Being social media manager I need to work a lot with creatives. Regarding that I was looking for a reporting platform which would show all of the post pictures and rank it from the best performing to worst. I did not find anywhere else this feature, but Whatagraph has it. Reports visually are very pretty, I think anyone can understand what I want to represent with it as it is so clear from the colors pallet and bars.

Cons:

It took me some time to master this tool. There are a lot of functions and trying them all was a bit overwhelming.

Get an executive overview fast and easy

Comments: It is very easy to use, has a lot of integration, and let get started very fast.

Pros:

The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed

Cons:

None that I can think of. However I suggest they look into some live dashboard features.

Huge time savings with reports for clients

Comments: This software has reduced the time we use to spend in reporting dramatically. It is really easy to use. I would recommend this without hesitation.

Pros:

This software is really easy to use, ver user friendly. I like the interface and has really help the agency to save time in reporting for clients.

Cons:

There are a few glitches that i have found. Also some limits with functions, for example in reporting the call details from Google Ads, there is a limit of 100 calls.

Tracking Marketing Campaigns Has Become Way Simpler

Comments: I use Whatagraph to monitor the performance of my campaigns in real-time. It's very convenient that the tool automatically picks the numbers from all connected social media, SEO, email marketing, and paid advertising sources. You connect all these ones and then just have access to all necessary data in one place, which saves tons of effort and hours of time. The reports are so simple and visual that everyone having zero marketing background can easily read and understand the numbers. I like the possibility to build tailored, branded reports, change colors, add custom logos or domains. This looks very professional. Besides, the flexibility of the tool is awesome. You can create performance reports for channels individually or blend data from different sources (channels or accounts), use handy templates, or build the report from scratch.

Pros:

- The tool automatically collects data from all connected sources, so you don't have to do anything manually. - It offers seamless integrations with all possible resources you can think of including Facebook, Facebook Ads, Twitter, LinkedIn, Google Analytics, and more. - It's really easy to create reports in Whatagraph, with their pre-made templates, crafting a report had never taken me more than 10 minutes. - Turns complex numbers into a visually appealing, easy-to-read performance report (with custom brand colors, logos, etc.) + you can create reports for channels individually or mix data from multiple sources. - You can easily share the reports with colleagues by providing them a link to collaborate and work on one report at the same time.

Cons:

Didn't find any significant drawbacks to mention here.

Top notch customer service and functionality

Comments: - increase transparency with clients (high priority for my business)
- decrease in time spent on reports
- automatic reports emailed to me first
- faster to navigate than some of the native platforms' analytics (i.e. Google Analytics, GMB)

Pros:

I've been using Whatagraph for a about a year, and it's simply the best. It saves me SO much time while simultaneously making beautiful looking reports that always impress my clients. The reason I initially chose it over other programs was due to how many platforms it can connect to to create a single report and the vast metrics you could report and customize to the needs of each client. Reports that used to take hours now take me 20 min or less and look stunning. The reason I've stuck with them for so long though is their customer service is bar none. Occasionally there's a very specific stat I'd like to be able to pull that I have to research manually. Most recently, this meant pulling hashtag information in order to capture information about client events. I looked into so many programs and couldn't find 1 program that did it all, even the top programs available for Instagram stats like Iconosquare and TalkWalker. I contacted Whatagraph support and they sent me a detailed email asking questions about what I'd like to see in the feature. A month or so later, they emailed me back saying they created the feature I requested! I'm totally blown away! The developer even made a little video to show me how it works. You just don't get customer service like this anywhere else.

Cons:

It's a little pricey for small businesses, but considering how much time it's saved me it's been 100% worth it. I would like to upgrade to the white label version soon, but haven't due to the price.

Great reporting software

Comments: Overall is a great reporting system, not many similar alternatives, I can see Data Studio as an alternative but it's far more complex and technical. It's easy when you design a simple report, but when you are looking to create something big, it becomes frustrating!

Pros:

Great list of data sources to pull from, Ability to drill down into the data, segmenting, sorting, etc. Great customer services, always been helpful and were deploying almost every suggestion we have requested.

Cons:

It could take hours to built reports, even if they are templated. We could spend hours on designing reports instead of analysing the data.

Good value for your money.

Pros:

- User-friendly interface. - Easy to add accounts and various channels. - Ability to increase the number of sources for your team without the need to contact support (upgrade your membership). - Automated reports. - Email notifications in case one of the sources get disconnected.

Cons:

- The company is located in Europe and doesn't have 24/7 support. For someone working from Canada's West Coast, it is incredibly hard to get a timely response and support. - Troubles with connecting social media channels due to various APIs. Even if the source is connected, there is no guarantee that it will not be disconnected for no reason.

Excellent platform for multi-level reportings

Comments: Whatagraph makes reporting and monitoring of multi-customer dahsboards easy and fun. We are able to identify critical campaign performance issues which allows the team to improve the campaign goals.

Pros:

The data visualization is excellent. It is very easy to set up reportings and dashboards.

Cons:

Sometimes the data source integration is a bit tricky but the customer support is very quick and extremely helpful and qualified to sort out any issues.

I did a trial on this product and it does seem convenient for reporting more simply.

Comments: Like I mentioned, ease of reporting. This is golden for that.

Pros:

I don't have to go fetch data from lots of sources, and then figure out a way to put it together nicely. This comes with template reports which also help because you don't even have to be thinking about what you need to look for, this is taking it automatically for you. Plus, the design is really sleek and easy to read with graphics and elements that I would have never bothered to add there if I had to do it manually.

Cons:

For the trial, LOTS of branding. I'm sure once you pay a plan this is removed, but I also read that there are plans that still keep the witagraph branding for the cover of the report.

Absolute time saver and clear adviser to crucial decisions that create real results

Comments: Just set and forget and wait on your inbox for the ​magic to happen.

Pros:

Bundling multiple channels,​ who have there own challenges to reveal cluttered metrics, into a clear readable report​.

Cons:

White​ labeling is restricted to just uploading an​ image. Would prefer a header with more options in design, layout, ​and content.

Very ease of use and great support

Comments: I am very satisfied with Whatagraph. It's an easy to use software, has lots of integrations, lots of visualization and if you have a question you get instant great answers.

Pros:

Whatagraph is easy to use and lots of integrations

Cons:

I work for several clients and it's not easy to adjust the templates with the correct branding.

Digital Reporting Made Easy

Comments: Whatagraph has cut my monthly reporting time way down, allowing me to knock out reports in a fraction of the time it took me previously. The customer support is great — they even changed the copy/description on one of the modules based on feedback I had. It's definitely pricey, but I think completely worth the investment.

Pros:

It looks amazing (clients love how easy it is to digest) and is very easy to set up. I love how quickly I can set up a monthly report for a client and then easily pull the same report every month. The reports are very easily customized and tailored to whatever needs you have.

Cons:

Some of the more granular data can be hard to pull sometimes, and constructing your own modules is not the easiest or most intuitive process.

Excellent reporting tool, that literally does the job for you

Comments: Aggregating market campaigning data from different sources

Pros:

Before Whatagraph, we were using different analytic tools for different platforms. With Whatagraph, combining this data, and putting it together became so much easier. It creates visualizations that are so easy to understand and present. The learning curve is minimal.

Cons:

Honestly, I can't find anything that I would say is the least likeable thing for Whatagraph! It really has eased my job.

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Pros:

After we set it up initially, I don't have to think about it again.

Cons:

I have no feedback for this question at this time.

Helpful if you are handling many kinds of reports and pulling data for various clients

Comments: Used the trial version to test if it would make sense to implement it within our workflow, but decided against it after all.

Pros:

So I guess the main point of this software is for it to be used by marketing agencies or marketers that handle a fair amount of clients and find themselves spending a lot of time reporting about their efforts and results. Otherwise, it wouldn't make much sense to pay for this. The pros are the fact that data is gathered automatically once you add the different channels and very intuitive and nicely presented graphics for it to be displayed.

Cons:

Although I didn't have a lot of different data points to show, I did find a couple of discrepancies which raises the question... is one supposed to be checking up on this when used at a larger scale? I guess it could have been a minor bug too, but I did not find much use for it after the trial since I am not actively handling many clients at once.

Reporting made for human eyes

Pros:

The visual representation of numbers and complicated statistics is a treat to the eyes, makes for easy understanding by the average business owner and its a breeze to set up once and forget it. The automated delivery of the reports over email means there is one less tool to go and log in to.

Cons:

Not faced any challenges so far while using the tool.

Data can be beautiful if you visualize it

Comments: I like the platform so far. If you work at a company that deals a lot with analytical tools and data, this software comes in handy.

Pros:

Easy to create really beautiful graphs and reports which can help other team members to understand the most important takeaways. I especially like the automated report function, so I don't have to check on the same thing repeatedly.

Cons:

It is a little bit expensive in my opinion. It would be great to have the option to use it one day at a time for a different price.

Great tool

Comments: My overall experience is really positive!
Whatagraph allowed us to increase the conversion rates of our marketing campaigns.

Pros:

I loved the UX and the simplicity! When I signed up, I could start using the tool in just a few minutes, which is really nice for this kind of tool.

Cons:

I would enjoy even a lower price. Actually, it's valuable cause the tool is very powerful. However, the price might be even lower.