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Precision Events
What Is Precision Events?
Connect events with your marketing stack: turn conversations into qualified leads and accelerated revenue.
We're at the forefront of event lead capture, replacing outdated, manual methods: business cards, paper forms and rented scanners.
Working at the intersection of events and MarTech, Akkroo is the bridge between the physical and the digital, empowering you, the exhibitor, to take control of the process at every event, big or small.
Who Uses Precision Events?
B2B Marketing & Sales teams who want to capture qualified leads at events, accelerating pipeline and revenue.
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Precision Events
Reviews of Precision Events
Connects Businesses to their clients
Comments: Great for accessing lead data on a product or the company. It also includes an offline capturing lead.
Pros:
It can be installed in any operating system ranging from iOS, windows, and Android. It is efficient and accurate in sending personalized and customized follow-up emails to clients, which save the business the hassles involved in follow-up activities.
Cons:
It does not integrate social media platforms in its operations.
An elegant lead capture solution
Comments: I cannot speak highly enough of the customer service provided by Akkroo. Our dedicated account manager Rebekah has offered support throughout the process, from product training, to helping design our branded event form, to helping set up our back end integration with Salesforce. Transitioning processes like this can sometimes be an uphill battle, but the quick and helpful contact has made my life very easy!
Pros:
I have tried several lead capture solutions at trade events and exhibitions, and Akkroo is hands down the best that I have used. The beauty of Akkroo is it's simplicity at every stage. From the initial set up of event forms, integration with back end CRM systems, and capturing data at events. Some other solutions I have used can result in quite a long, laborious form at the event that dictates the conversation on stand. With Akkroo, you take a picture of the business card and it feeds directly into Salesforce, it covers GDPR requirements and the process of capturing data takes about one minute, leaving more time to have meaningful, strategic conversations. Plus you can see leads in real time, which makes follow up and reporting much easier.
Cons:
I have not experienced any downsides so far.
Review of Akkroo for Experiential Lead Gathering
Pros:
The Akkroo app is very simple to use, as is the background dashboard which is used to set-up events and download and sort data post event. In addition to this, the office support is prompt, knowledgeable and goes over and above to help.
Cons:
There is no limit to the amount of people that can download the app on any account - so we occasionally go over the amount of "users" on accounts.
Akkroo was the perfect fit for us, easy to implement and embed in our field teams.
Comments: Simple file of all captured leads for each event, 100% accurate and therefore so easy to use, follow up and track.
Pros:
The dashboard is intuitive and the export process is easy and painless. Very conveinent for sharing data and tracking my team's progress! We have a great account manager who is responsive and attentive. Whether it is just experiential feedback or finding a solution to make the program run smoother, Clare always is willing to hop on a call!
Cons:
At times the app freezes with high volume use. Can be limited by the number of iPads available if an event is very busy, but its not really an issue.
Akkroo Feedback
Comments: We have a team of 50 on the platform and it makes tracking their performance week to week much easier! We also love that Akkroo is customizable to our clients' requests.
Pros:
The dashboard is intuitive and the export process is easy and painless. Very conveinent for sharing data and tracking my team's progress! We have a great account manager who is responsive and attentive. Whether it is just experiential feedback or finding a solution to make the program run smoother, Clare always is willing to hop on a call!
Cons:
At times the app freezes with high volume use.