---
description: Learn more about EZ Texting pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: EZ Texting Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [SMS Marketing Software](/directory/30842/sms-marketing/software) > [EZ Texting](/software/145848/ez-texting)

# EZ Texting

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> EZ Texting is SMS marketing software allowing businesses to send bulk texts, MMS, and manage campaigns to connect with audiences.
> 
> Verdict: Rated **4.4/5** by 245 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses EZ Texting?

Real estate firms, healthcare providers, retailers, nonprofits, schools, churches, eCommerce businesses, political campaigns, and rental services.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 245 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support Software | 4.2/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: CallFire
- **Location**: Santa Monica, US
- **Founded**: 2004

## Commercial Context

- **Starting Price**: US$25.00
- **Pricing model**: Flat Rate (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- 2-Way Messaging
- Activity Dashboard
- Alerts/Notifications
- Automated Responses
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Communication Management
- Contact Management Software
- Customer Segmentation
- Customizable Templates
- Engagement Tracking
- MMS
- Mass Texting
- Message Personalization
- Mobile Coupons
- Multi-Language
- Reporting/Analytics
- SMS Marketing
- Scheduled Messaging
- Survey Builder
- Templates
- Third-Party Integrations
- Two-Way Communication
- Visual Analytics

## Integrations (19 total)

- ActiveCampaign
- Asana
- Constant Contact
- Function Point
- Google Forms
- Hub
- Hund
- Instagram
- Mailchimp
- Mark
- Shopify
- Squarespace
- Swarm
- Track
- Trello

... and 4 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [SMS Marketing Software](https://www.capterra.ca/directory/30842/sms-marketing/software)

## Related Categories

- [SMS Marketing Software](https://www.capterra.ca/directory/30842/sms-marketing/software)
- [Mobile Marketing Software](https://www.capterra.ca/directory/31308/mobile-marketing/software)
- [SMS Survey Software](https://www.capterra.ca/directory/32937/sms-survey/software)
- [Emergency Notification Systems](https://www.capterra.ca/directory/31357/emergency-notification/software)
- [Customer Engagement Software](https://www.capterra.ca/directory/30906/customer-engagement/software)

## Alternatives

1. [Project Broadcast](https://www.capterra.ca/software/1059384/project-broadcast) — 4.9/5 (647 reviews)
2. [SlickText](https://www.capterra.ca/software/155430/slicktext-com) — 4.8/5 (268 reviews)
3. [TextP2P](https://www.capterra.ca/software/183310/text-p2p) — 5.0/5 (125 reviews)
4. [Mobile Text Alerts](https://www.capterra.ca/software/152417/mobile-text-alerts) — 4.5/5 (86 reviews)
5. [Trumpia](https://www.capterra.ca/software/131015/trumpia-2-0) — 4.5/5 (116 reviews)

## Reviews

### "Would recommend for retail sectors interested in SMS Marketing" — 5.0/5

> **Shauna** | *January 9, 2025* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: Great and cost-effective solution for SMS Marketing
> 
> **Cons**: It would be wonderful if there were more tools to help build marketing list.
> 
> Very easy tool to use and has great AI features to aid in writing prompts.

-----

### "EzTEXTING SIMPLIFIED" — 5.0/5

> **Arlene** | *October 27, 2024* | Fund-Raising | Recommendation rating: 10.0/10
> 
> **Pros**: Ez texting in my opinion is user friendly, and works well for people who are not tech savvy .Engagement rate is very high and allows for automation and scheduling of sending SMS
> 
> **Cons**: What I did not like about Ez texting is that you pay according to the volume of the text you are sending .meaning the longer the text the more you pay. There is limited customer support. There was increase risk of spam.
> 
> OVERALL ITS POSITIVE AND STRAIGT FORWARD.IT IS ASO EASY TO SET UP.

-----

### "Easy and simple" — 4.0/5

> **Brandee** | *July 15, 2025* | Cosmetics | Recommendation rating: 8.0/10
> 
> **Pros**: Easy and simple. I tried several other campaign text companies and all seemed much more confusing and not user friendly.
> 
> **Cons**: It is a bit pricey. I am from Canada so when I do the conversion it’s a bit expensive which isn’t ideal.
> 
> Easy and simple to figure out and add numbers. It’s easy to make a text campaign and to add/removey numbers.

-----

### "Great tool for SMS" — 5.0/5

> **Maria** | *January 7, 2025* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: It is very easy to use and intuitive. &#10;Also the reports are fast
> 
> **Cons**: Somehow expensive, if you want to send hundreds of sms you probably need to pay more
> 
> Very good tool. Intuitive and easy. Also the support team is great.

-----

### "Happy Text" — 5.0/5

> **Vance** | *July 14, 2025* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: This is by far the easiest Texting system I have used. Easy to use and a robust platform. Great for keeping in touch with my team and clients.
> 
> **Cons**: It get's a little tricky when I cut and paste. Had to take a minute to learn what works and what does not.
> 
> Works great\! I have been using EZ for the past three years primarily to keep in touch with my Agents and I am now begining to use it in my everyday prospecting\!

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## Links

- [View on Capterra](https://www.capterra.ca/software/145848/ez-texting)

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