WebEngage

Must use this tool for better customer engagement & retention

Pros:

WebEngage has been an invaluable tool for our business. We've been able to design logical workflows that help us engage with customers through push, SMS, and WhatsApp notifications. The platform is intuitive and easy to use, and the customer service team is always available to answer any questions and help you to solve your business problem to drive more conversions.

Cons:

The integration process can be a bit tricky some times require additional help from customer support, but the customer support team is always there to help me out. Overall, I'm very happy with WebEngage!

webengage for all you marketing automation and customer data platform needs

Comments: It has been great integration webengage with our website of customer journey analytics and i learnt a lot in this process , We moved to webengage from gamooga ab its very smooth transition easy to use for marketing team and fulfils marketing requirement

Pros:

1.their customer data platform 2.its ease of integration with other tools like bigquery looker studio 2. Customisable dashboards

Cons:

Service - there support team is very difficult to handle they do not understand requirement

Review - Amit Desai - MyGlamm

Pros:

Panel is very user friendly and highly customized.

Cons:

Segment level reporting and funnels are not possible, majority of Analytics are based on Event and not on users

Engage your user with all channels with WebEngage

Comments: My experience with WebEngane is excellent. After analyzing WebEngage, we decided to go ahead with this tool. We don't require any additional tool any channel. WebEngage provide us all at one place. Now our customer journey is more powerful and our reach has increased dramatically.

Pros:

With WebEngage we get all channels like Email, Push notification, SMS, WhatsApp and many more at one place. We can use all this cannels to engage our audience. WebEngage comes with excellent Analytics feature. We data to check deep insights and can analyze for creating marketing Strategy.

Cons:

Found difficulty to create dynamic email templates. Very few pre-built email templates available in Library.

Kind of must have tools for marketing automations

Comments: Overall it's brilliant, I will recommend WebEngage if you want to automate customer journeys and send hyper-personalised cross-channel communications to customers. We use to target our customers in all three channels depending on user behaviour.

Pros:

UX is just fantastic; it makes it easy for anyone to get started. It's more inclined towards marketing and automation. The user journeys combined with cross-platform marketing are killer. We had literally improved some of our key product metrics like onboarding, churn etc just by sending personalised notifications/banners/offers using it's journeys.

Cons:

Product analytics can be improved a bit so that I don't have to pay a hefty price for multiple tools across this segment.