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What Is ActiveDEMAND?
ActiveDEMAND is a complete all-in-one marketing infrastructure for established agencies looking to profitably scale their operations.
The fully white-labeled marketing automation system includes email marketing, workflow automation, call tracking, forms, landing pages, social posting, data attribution, funnel building with real-time data, revenue tracking and reporting.
Plus agency features like account managmennt, share assets across sub-accounts and more.
Who Uses ActiveDEMAND?
ActiveDEMAND is an integrated marketing platform designed for digital marketing agencies and helps them scale their business by delivering and DEMONSTRATING real value to clients.
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Reviews of ActiveDEMAND
ActiveDEMAND - A hidden gem
Comments: We needed a flexible solution for marketing automation that didn't break the bank. ActiveDEMAND was perfect. It was especially suited to integrate with our sales CRM (Pipedrive).
Pros:
ActiveDEMAND is an incredibly flexible solution that can be used in a variety of applications. Their support is top notch and they will help you with anything.
Cons:
The user interface is a bit clunky and slow. The templates are not designed in very modern fashion and require a lot of editing.
ActiveDEMAND Response
5 years ago
Hi Tim, Thanks for taking the time to review ActiveDEMAND and for the positive comments. We appreciate the constructive criticism as well, regarding our platform and consider all feedback as we work to improve the software and our user's experience with it. Thanks again! The ActiveDEMAND Crew
Active Demand from an Agency Perspective
Comments: Overall I have been very pleased with the platform. The chat function is very helpful and I almost always get an immediate response and help resolving the issues that I have. With any playform there are "gotchas" that come to light after you get in to it more intently, and I have encountered those with Active Demand, like the incredibly slow load times when cloning elements, and certain clunky parts of the interface, but my overall experience with both the software and the customer service has been positive.
Pros:
The capabilities that I appreciate most on Active Demand are the list filterting email developer/editor. I appreciate the amount of criteria that you can filter your lists by, giving the ability to add or remove contacts to your lists seamlessly and easily. The email developer is easy to use, aside from a few small glitches.
Cons:
My least favorite thing about the platform is the amount of time reporting takes to propegate. I can't see real-time performance from email campaigns, at best I can see data after 24 hours or so, but if you like mo monitor your campaigns more closely, this will fall short.
ActiveDEMAND Response
3 years ago
Hi Christina, Thank you for taking a moment to give us a review. We appreciate all feedback as it helps us improve our software. We are sorry to hear you are having some issues - specifically with real-time reporting. We do have real-time dashboard widgets for email campaigns and we encourage chatting with our support team to answer questions about how to set it up - they are super friendly and helpful. Thank you again for your comments!
Too many issues to bother with
Comments: Has been more trouble than it was worth, may as well bite the bullet and pay for a trusted and reliable CRM/Marketing automation tool like Salesforce.
Pros:
I can't say there is anything I would recommend about it.
Cons:
- extremely basic UX - fundamental issues with reporting dashboards - cannot receive email versions of these - inaccurate reporting - contacts dropping out of campaigns or getting stuck in certain stages with no reason why - CRM prospects being pushed in as Admin's on the ActiveDemand account (!?!?) - Cannot setup a lead as such in Pipedrive without creating a deal first - this is absolutely basic functionality - contact lists sometimes blanking out certain details of the contact - for no apparent reason, and cannot be seen when exported either - basic "unsubscribes" in Active Demand do not always come through into Pipedrive so have to manually check this for every single unsubscribe contact - when importing contacts it would duplicate the list upload so you end up with 15 blank lists and have to guess which one held the contacts - customer support never knew what the issues were/why they were happening - system is super buggy in general. - I have so many more issues, but hopefully this gives you a flavour....
ActiveDEMAND Response
2 days ago
Hello, Thank you for your feedback. It is unfortunate you did not find value in our system. We appreciate your insights and will continue to work to improve ActiveDEMAND. The Team at ActiveDEMAND
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Everything I need to run the company and more
Comments: I needed to decomission Pardot, and merge several other application and acquire new functionality to be responsive to our needs. Support was fantastic and got me running very fast.
Pros:
It is feature-packed and covers all my needs from Marketing Automation, Lead conversion, Account-Based Marketing. Power dialer, Social, and much more I have to yet implemented.
Cons:
Workflow designer can be a slow on on very large workflows.
ActiveDEMAND Response
3 years ago
Hi Victor. Thank you for your positive comments. We are very happy to hear that ActiveDEMAND is meeting your needs and expectations. And we are making improvements all the time - the speed of the platform being a particular focus - and we have recently improved the speed of our workflows. We hope you notice the change. Thanks again!
Alternatives Considered:
My Experience with Active Demand
Comments: Overall experience has been positive. I like that it integrates with our CRM for distributing leads and I find the email/campaign builder easy to use.
Pros:
The support has been great, I love the ability to chat with experts whenever i'm having an issue and the response is prompt and the advice usually solves my issue. I like the reporting tools and that new features are constantly being updated/added.
Cons:
I don't like that I can't use the workflow editor on my current subscription and don't really need the upgraded version for how we use the software. Also, it seems to take a long time to load pages.
