---
description: Learn more about Thought Industries pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Thought Industries Pricing, Reviews & Features - Capterra Canada 2026
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# Thought Industries

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> The Customer Learning \&amp; Intelligence Platform for Your Entire Ecosystem.
> 
> Verdict: Rated **4.6/5** by 79 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Thought Industries?

The Customer Learning and Intelligence Platform for customer-centric businesses, unifying learning experiences, customer data, and intelligent action to drive loyalty, revenue, adoption and outcomes.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 79 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support Software | 4.4/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Thought Industries
- **Location**: Boston, US
- **Founded**: 2012

## Commercial Context

- **Pricing Details**: Contact Thought Industries for pricing information
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop)
- **Supported Languages**: Chinese, English, Estonian, French, German, Greek, Japanese, Korean, Spanish, Traditional Chinese
- **Available Countries**: Albania, Andorra, Austria, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Canada, Croatia, Cyprus, Czechia, Denmark, Estonia, Faroe Islands, Finland, France, Germany, Gibraltar, Greece, Greenland and 35 more

## Features

- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Assignment Management
- Asynchronous Learning
- Audio/Video Recording
- Blended Learning
- Built-in Course Authoring
- Catalog Management
- Certification & Licensing
- Collaboration Tools
- Content Creation
- Content Library
- Content Management System (CMS) Software
- Contextual Guidance
- Course Authoring Software
- Course Library
- Course Management
- Course Publishing
- Course Tracking
- Customizable Templates
- Dashboard Software
- Data Visualization Software
- Discussions/Forums
- Employee Portal
- Feedback Management
- Full Text Search
- In-App Training
- Interactive Content
- Interactive Learning
- Knowledge Base Management
- Learner Portal
- Learning Management
- Learning Paths/Tracks
- Mobile Learning Software
- Multi-Channel Data Collection
- Negative Feedback Management
- Progress Tracking
- Self Service Portal
- Self-Service Content Curation
- Storyboarding
- Survey/Poll Management
- Surveys & Feedback
- Synchronous Learning
- Task Management Software
- Tests/Assessments
- Text Analysis Software
- Training Administration
- Training Management
- User Onboarding

... and 21 more features

## Integrations (21 total)

- Adobe Connect
- Bongo
- Credly
- GoTo Training
- GoTo Webinar
- Google Ads
- Google Analytics 360
- HubSpot Content Hub
- LinkedIn for Business
- Meta for Business
- Microsoft Teams
- Oracle Eloqua Marketing Automation
- Salesforce Sales Cloud
- Segment
- Stripe

... and 6 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Learning Management System Software](https://www.capterra.ca/directory/30020/learning-management-system/software)

## Related Categories

- [Learning Management System Software](https://www.capterra.ca/directory/30020/learning-management-system/software)
- [Training Software](https://www.capterra.ca/directory/10008/training/software)
- [Course Authoring Software](https://www.capterra.ca/directory/30021/course-authoring/software)
- [Knowledge Management Software](https://www.capterra.ca/directory/30094/knowledge-management/software)
- [Customer Experience Software](https://www.capterra.ca/directory/30671/customer-experience/software)

## Alternatives

1. [LearnUpon](https://www.capterra.ca/software/130044/learnupon) — 4.7/5 (132 reviews)
2. [TalentLMS](https://www.capterra.ca/software/132935/talentlms) — 4.7/5 (596 reviews)
3. [Absorb LMS](https://www.capterra.ca/software/61763/absorb-lms) — 4.5/5 (331 reviews)
4. [Eurekos](https://www.capterra.ca/software/170600/eurekos) — 4.8/5 (44 reviews)
5. [Tovuti](https://www.capterra.ca/software/184999/tovuti) — 4.8/5 (99 reviews)

## Reviews

### "Great professional development product" — 4.0/5

> **Susan** | *March 16, 2021* | Nonprofit Organization Management | Recommendation rating: 8.0/10
> 
> **Pros**: The best part of TI is the variety of page styles. The platform features more than 25 different page types and they are all highly interactive. This creates a very engaged asynchronous environment. Also very pleased with the ADA compliance features and mobile friendly formatting.
> 
> **Cons**: The analytics and direct email functions have room for improvement. Some segmenting and automation is difficult to accomplish.
> 
> We are very happy with the platform and our relationship with the company.

-----

### "A Growing Product With Lots of Potential" — 5.0/5

> **Alexandra** | *March 16, 2021* | Higher Education Software | Recommendation rating: 7.0/10
> 
> **Pros**: I do like that TI is working to improve the platform all the time. They aren't afraid to roll out new features to stay relevant.
> 
> **Cons**: We have had several instances where things stopped working as expected, and users admins were affected. Sometimes things change in TI without warning that affects our users, and it puts us in a difficult spot.
> 
> We have grown with TI. They do a good job of trying to meet us where we are.

-----

### "A lot of potential, but not ready for the big leagues" — 3.0/5

> **Verified Reviewer** | *November 18, 2021* | Machinery | Recommendation rating: 3.0/10
> 
> **Pros**: Focus on customer training, whereas most learning platforms are primarily for HR and internal training.  Thought Industries is built to distribute (and sell) training to customers.  Also great features for Panoramas, or customized environments for specific customers.
> 
> **Cons**: I feel they struggle with usability and flexibility.  It's one of the clumsiest CMS's I've worked in as a developer, and feels like they're figuring out how to build this system as they go. That's a bit frustrating when you're building customer-facing content... UI and UX are critical, and they are lacking here.   Additionally, they have struggled to distribute content on a global level, though that was one of our requirements during our evaluation and sales discussions.  We've faced significant issues with compliance, payment, and legal issues outside of the US.

-----

### "Thought Industries, more partner than vendor" — 4.0/5

> **Nicole** | *March 17, 2021* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: Our team is really using more of the features of Thought Industries now that we have our system up and running. What I like most it how the content is organized in the system, how easy it is to assign all of the settings available, and also how easy it is to assign access and use the panoramas to keep different audiences organized.
> 
> **Cons**: We are struggling with getting a stable certification exam running on the system. Also, I wish the details page could be visible regardless of the subscription model assigned to the user.  Lastly, I wish the "back" arrow within the left hand navigation was truly a back "one page" button.
> 
> Overall, our experience has been wonderful - most importantly the people that work at Thought Industries have been a dream to work with, specifically \[SENSITIVE CONTENT HIDDEN\] from the customer care group who helped us get transitioned from our old LMS, and \[SENSITIVE CONTENT HIDDEN\] from technical support who has helped us work through some technical issues. I do really think of them as partners, more than a vendor.

-----

### "Not your standard LMS" — 4.0/5

> **Erin** | *March 16, 2021* | Nonprofit Organization Management | Recommendation rating: 8.0/10
> 
> **Pros**: We like the ability to subgroup our customers into groups which allows us to assign a "manager" that can assign and manage content to users.  &#10;&#10;We like the mobile responsiveness and the ability to access clear content from anywhere.  &#10;&#10;The course build-out functionality is very easy to use and offers many ways to engage the learners. &#10;&#10;Reporting feature is robust and provides the ability to customize your reports based on your need.
> 
> **Cons**: Native webinar functionality still needs some work- but happy with the road map.
> 
> We feel like we have a partner in our virtual learning experience, and that's important.

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