--- description: Learn more about Act! pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Act! Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [CRM Software](/directory/2/customer-relationship-management/software) > [Act\!](/software/133171/act) # Act\! Canonical: https://www.capterra.ca/software/133171/act Page: 1 / 39\ Next: [Next page](https://www.capterra.ca/software/133171/act?page=2) > Act\! Advantage is an all-in-one, full front-office CRM solution that unites sales, marketing, and customer management. > > Verdict: Rated **3.9/5** by 931 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Act\!? Act\! Advantage is a front-office CRM solution that unites sales, marketing, and customer management in one affordable platform to help you stay organized, and turn relationships into results. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **3.9/5** | 931 Reviews | | Ease of Use | 3.9/5 | Based on overall reviews | | Customer Support Software | 3.6/5 | Based on overall reviews | | Value for Money | 3.9/5 | Based on overall reviews | | Features | 3.9/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Act\! - **Location**: Scottsdale, US - **Founded**: 1987 ## Commercial Context - **Starting Price**: US$30.00 - **Pricing model**: Per User (Free Trial) - **Pricing Details**: Act\! offers both cloud-based and on-premises CRM, email marketing and marketing automation solutions, designed for individuals and small to medium-sized businesses (SMBs). - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000 - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Dutch, English, French, German - **Available Countries**: Australia, Belgium, France, Germany, Netherlands, New Zealand, South Africa, Switzerland, United Kingdom, United States ## Features - Activity Dashboard - Alerts/Notifications - Appointment Scheduling Software - Batch Processing - CRM Software - Calendar Management - Calendar/Reminder System - Campaign Analytics - Campaign Management Software - Collaboration Tools - Commenting/Notes - Contact Database - Contact Management Software - Customer Database - Customizable Reports - Data Import/Export - Data Security - Document Storage - Drip Campaigns - Email Management Software - Email Marketing Software - For Insurance Industry - Insurance Management - Interaction Tracking - Landing Pages/Web Forms - Lead Management Software - Lead Qualification - Marketing Automation Software - Mobile Access - Multi-Channel Communication - Multi-Channel Marketing - Performance Metrics - Pipeline Management - Quotes/Estimates - ROI Tracking - Reporting & Statistics - Reporting/Analytics - Sales Activity Management - Sales Forecasting Software - Sales Pipeline Management - Search/Filter - Segmentation - Shared Contacts - Social Marketing - Social Media Integration - Task Management Software - Template Management - Third-Party Integrations - Website Visitor Tracking - Workflow Management Software ... and 4 more features ## Integrations (24 total) - BigCommerce - Dropbox - Ecwid - Eventbrite - FreshBooks - Freshdesk - Google Contacts - Google Workspace - Instagram - LinkedIn for Business - Meta for Business - Microsoft 365 - Microsoft Outlook - QuickBooks Online - Shopify ... and 9 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - Chat ## Category - [CRM Software](https://www.capterra.ca/directory/2/customer-relationship-management/software) ## Related Categories - [CRM Software](https://www.capterra.ca/directory/2/customer-relationship-management/software) - [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software) - [Sales Force Automation Software](https://www.capterra.ca/directory/12/sales-force-automation/software) - [Customer Service Software](https://www.capterra.ca/directory/22/customer-service/software) - [Contact Management Software](https://www.capterra.ca/directory/30016/contact-management/software) ## Alternatives 1. [Salesforce Sales Cloud](https://www.capterra.ca/software/61368/salesforce) — 4.4/5 (18808 reviews) 2. [HubSpot CRM](https://www.capterra.ca/software/152373/hubspot-crm) — 4.5/5 (4484 reviews) 3. [Zoho CRM](https://www.capterra.ca/software/155928/zoho-crm) — 4.3/5 (6996 reviews) 4. [Bigin by Zoho CRM](https://www.capterra.ca/software/204998/bigin-by-zoho-crm) — 4.7/5 (744 reviews) 5. [Dynamics 365](https://www.capterra.ca/software/157279/dynamics-365) — 4.4/5 (5851 reviews) ## Reviews ### "Great TECH-Support, and I’m looking for a replacement for ACT\!" — 5.0/5 > **Steve** | *August 30, 2026* | Individual & Family Services | Recommendation rating: 7.0/10 > > **Pros**: Ability to make compelling email templates to send to customers. Also ability to customize screens with custom fields and to have dynamic groups. > > **Cons**: As a 30-year Customer, I was disappointed when new pricing came into effect a couple of years ago and removed the AMA features I was used to (DRIP with conditional sending of subsequent templates) No way to treat a long-term customer\! Annother sticking point is that AMA stopped working because I wasn’t aware I had to do an upgrade. My license was fully paid up and I did not see any communications from the company about the necessary upgrade or else ACT\! AMA wouldn’t work. As a result, it wasn’t until I needed to use it that I found out it wouldn’t work. Bad timing\! I had a deadline to meet and I had no clue why AMA would not work. It wasn’t until I called Technical Support that the issue was resolved. I AM RESEARCHING FOR A SUITABLE REPLACEMENT FOR ACT\! > > Once I got my product upgraded with excellent TECH-Support Rep I was happy to get back to using the product the way I’m used to, with reduced functionality. Still wish I didn’t have to pay much more money for functionality I used to have under my previous price plan. Makes me feel like there’s no acknowledgement of being a customer for over 30 years. ----- ### "Great product to ACT\! on getting" — 5.0/5 > **Eric** | *May 20, 2025* | Nonprofit Organization Management | Recommendation rating: 8.0/10 > > **Pros**: The product easily integrates with Outlook and most users find it easy to use. It always to split between groups and companies and leave notes/interactions with each person that has emailed a company. This keeps track of leads and last communications. > > **Cons**: old looking user interface but that has recently changed. Customization takes a bit of time and not as simple but they do provide training. > > Great support and customer satisfaction when it comes to their team and working with you and your environment ----- ### "Act is like a diesel engine, will never let you down." — 5.0/5 > **Gerry** | *November 4, 2024* | Insurance Software | Recommendation rating: 10.0/10 > > **Pros**: Very easy to customize, with lots of add-ons and a decent price. > > **Cons**: they are not too quick to respond to the other companies developments > > I did used it for years and plan to stick with it ----- ### "VP Construction and was a VP in Fire Protection" — 5.0/5 > **Harry** | *April 28, 2026* | Real Estate | Recommendation rating: 10.0/10 > > **Pros**: I have it for many many years\! Its an awesome setup that helps work\! I have done it over 25 years . I need it to work successfully and it is\! The letters written was though ACT. That's a way to keep track of customer's. I have over 4000 costumer's that I always look at\! > > **Cons**: NOTHING\! I like ACT a lot\! ----- ### "30 Years of Excellence: A CRM Relationship That Has Delivered Unmatched Value, Service, and Reliability" — 5.0/5 > **Dan** | *May 1, 2026* | Financial Services Software | Recommendation rating: 10.0/10 > > **Pros**: For nearly 30 years, ACT\! has been one of the most valuable business relationships I’ve had—including compared to my banking partners. Very few companies today deliver this level of long-term value, service, and reliability. What stands out most is their exceptional customer support and continuous software improvement. In an era where many major companies charge significantly more for limited online-only service, ACT\! provides direct, high-level technical support from experienced senior technicians and engineers who genuinely stay with you until problems are fully resolved. Whether it’s recovering critical data or troubleshooting complex system issues, their team consistently delivers. ACT\! has remained an essential part of my business infrastructure because they combine affordability, powerful CRM functionality, and unmatched support better than virtually anyone else in the industry. > > **Cons**: If I had to identify one drawback, it would be that the software can occasionally be a bit finicky—particularly with things like Outlook integration needing to be reset or reconfigured from time to time. That said, this is rarely a serious issue because ACT\!’s support team can typically remote in and resolve it within minutes. My only real criticism would be the occasional communication challenges that can come with offshore support teams. In a global business environment, that’s simply part of modern customer service, and it’s a small tradeoff considering the outstanding level of technical support ACT\! provides at its price point. Ultimately, any minor frustrations are heavily outweighed by the company’s value, responsiveness, and commitment to keeping clients operational. > > My overall experience with ACT\! has been nothing short of exceptional. As of 2026, this represents a 29-year business relationship—one of the longest and most important professional relationships I have, including compared to many major service providers and financial institutions. I began using ACT\! when my business was in its earlier stages, paying roughly $99, and over the decades I’ve watched both my company and ACT\! evolve together. Today, even at a significantly higher investment, it remains worth every penny. Few companies can honestly claim to have delivered this level of consistent value, adaptability, and service over nearly three decades. What has kept me loyal is simple: unmatched customer support, dependable software, and continuous improvement. Their technical teams have repeatedly demonstrated an extraordinary willingness to solve problems completely—whether it involves troubleshooting, Outlook integration issues, or even recovering critical data. Their willingness to stay engaged until the issue is resolved provides a level of confidence that is increasingly rare in today’s software world. Like any long-term software platform, there are occasional technical hiccups, and at times communication with offshore support can require a little additional patience. However, these are minor considerations when weighed against the incredible affordability, depth of functionality, and level of service ACT\! consistently delivers. ACT\! is far more than just a CRM to my business—it has been a foundational operational tool for nearly 30 years. Their combination of value, reliability, and customer commitment is extraordinarily difficult to find, and I fully expect to remain a client for as long as I am in business. ----- Page: 1 / 39\ Next: [Next page](https://www.capterra.ca/software/133171/act?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/133171/act) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data