---
description: Learn more about Meltwater pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Meltwater Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Public Relations Software](/directory/10033/public-relations/software) > [Meltwater](/software/123153/meltwater)

# Meltwater

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> Tools that enable marketing, comms and PR pros to monitor, analyze and influence the world around them.
> 
> Verdict: Rated **4.0/5** by 96 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Meltwater?

SaaS solution that helps communication professionals across all industries create digital marketing strategies to monitor media on social networks and manage influencer marketing.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.0/5** | 96 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support Software | 3.7/5 | Based on overall reviews |
| Value for Money | 3.4/5 | Based on overall reviews |
| Features | 4.0/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Meltwater
- **Location**: San Francisco, Norway
- **Founded**: 2001

## Commercial Context

- **Pricing model**:  (Free Trial)
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Chinese, Dutch, English, French, German, Irish, Italian, Japanese, Norwegian, Portuguese, Spanish, Swedish
- **Available Countries**: China, Finland, France, Germany, Italy, Japan, Norway, Spain, Sweden

## Features

- API
- Activity Dashboard
- Alerts/Notifications
- Campaign Analytics
- Campaign Management Software
- Campaign Tracking
- Channel Management Software
- Collaboration Tools
- Competitive Analysis
- Competitor Monitoring
- Contact Database
- Content Management System (CMS) Software
- Conversion Tracking
- Customer Engagement Software
- Customer Segmentation
- Customizable Reports
- Dashboard Software
- Data Import/Export
- Data Visualization Software
- Email Distribution
- Engagement Tracking
- Hashtag Tracking
- Influencer Discovery
- Influencer Relationship Management
- Influencer Tracking
- KPI Monitoring
- Keyword Filtering
- Keyword Tracking
- Media Monitoring
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Negative Feedback Management
- Performance Metrics
- Press Release Builder
- ROI Tracking
- Real-Time Analytics
- Real-Time Notifications
- Reporting/Analytics
- Reputation Management Software
- Response Management
- Search/Filter
- Sentiment Analysis
- Social Media Monitoring Software
- Third-Party Integrations
- Trend Analysis
- Website Analytics
- Website Monitoring Software

... and 18 more features

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Public Relations Software](https://www.capterra.ca/directory/10033/public-relations/software)

## Related Categories

- [Public Relations Software](https://www.capterra.ca/directory/10033/public-relations/software)
- [Competitive Intelligence Software](https://www.capterra.ca/directory/30539/competitive-intelligence/software)
- [Reputation Management Software](https://www.capterra.ca/directory/30750/reputation-management/software)
- [Social Media Marketing Software](https://www.capterra.ca/directory/30781/social-media-marketing/software)
- [Social Media Management Tools](https://www.capterra.ca/directory/30939/social-media-management/software)

## Alternatives

1. [Brand24](https://www.capterra.ca/software/149054/brand24) — 4.7/5 (254 reviews)
2. [Hootsuite](https://www.capterra.ca/software/121701/hootsuite) — 4.4/5 (3795 reviews)
3. [Agorapulse](https://www.capterra.ca/software/123971/agorapulse) — 4.6/5 (713 reviews)
4. [Adhook](https://www.capterra.ca/software/182826/adhook) — 4.8/5 (29 reviews)
5. [Sprout Social](https://www.capterra.ca/software/121447/sprout-social) — 4.4/5 (606 reviews)

## Reviews

### "One of the top PR database options in the industry" — 4.0/5

> **Dan** | *August 16, 2024* | Marketing & Advertising | Recommendation rating: 7.0/10
> 
> **Pros**: Meltwater is one of the top media databases for PR professionals
> 
> **Cons**: No media database is perfect in terms of either staying current with media members and/or as it relates to media monitoring. Can be expensive in terms of number of seats and/or tools used.
> 
> We use Meltwater primarily for social media monitoring as well as for building media lists for our clients.

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### "Solid product" — 4.0/5

> **Tabytha** | *January 2, 2025* | Higher Education Software | Recommendation rating: 6.0/10
> 
> **Pros**: Ease of use, good customer support, and good features.
> 
> **Cons**: I felt limited for reporting -- it was hard to compare more than two competitors and required me to create charts outside the platform. We no longer use Meltwater.
> 
> Overall, it was positive, good product, but it was more than we wanted to pay. I should clarify that we didn't use the outreach tools or social media listening which would have made it more useful for us\!

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### "Meltwater - a great tool for gathering media sources and mentions about a precise topic" — 5.0/5

> **Antony** | *December 17, 2024* | Nonprofit Organization Management | Recommendation rating: 9.0/10
> 
> **Pros**: Ability to quickly compile lists of relevant media articles and social media mentions based on a versatile list of keywords.
> 
> **Cons**: Sometimes produces a lot of "noise" if the keywords are not fully developed or the tool hasn't been "trained" to our use
> 
> Great way to get an insight into specific topics in news/social media, delivered regularly to our inbox

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### "Previous User" — 4.0/5

> **Karly** | *November 18, 2024* | Automotive | Recommendation rating: 6.0/10
> 
> **Pros**: The social listening / social media analysis tool was helpful (before we switched products)\!
> 
> **Cons**: I didn't love the user experience of Meltwater–it didn't feel overly intuitive.
> 
> Overall, Meltwater is a solid platform and has good offerings.

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### "Meltwater is useful for tracking media and social conversations at scale" — 5.0/5

> **Rishikesh** | *January 9, 2026* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: I have been using Meltwater regularly to track media coverage and social conversations for multiple brands. The media monitoring feature is very useful for tracking online news, articles \&amp; publications in one place. I also like how the dashboards can be customized based on brand or campaign needs. The tagging \&amp; filtering options help in sorting large volumes of data and make reporting easier. It saves a lot of manual effort when tracking brand visibility
> 
> **Cons**: Sometimes setting up complex queries takes time and needs trial and error. The tool can also feel heavy when loading large dashboards or multiple searches at once

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## Links

- [View on Capterra](https://www.capterra.ca/software/123153/meltwater)

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