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eTrigue DemandCenter

eTrigue DemandCenter

What Is eTrigue DemandCenter?

eTrigue DemandCenter helps you launch more marketing campaigns and generate more leads with your existing resources. eTrigue's robust Marketing Automation solution has everything needed to effectively manage your demand generation campaigns, including tools for lead segmentation, lead scoring and nurturing, real-time lead alerts, and anonymous visitor tracking. Achieving a high, measurable marketing ROI and a very real revenue impact has never been easier. Intuitive, user-friendly, no hidden cs.

Who Uses eTrigue DemandCenter?

Organizations from early start-ups to Fortune 500 companies like Cisco quickly develop and conduct demand generation programs using eTrigue's revolutionary marketing automation platform

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Reviews of eTrigue DemandCenter

Average score

Overall
4.4
Ease of Use
4.0
Customer Service
4.6
Features
3.7
Value for Money
4.5

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
50%
4
30%
3
20%
Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source
Source: GetApp

Best Marketing Automation system that doesn't require a dedicated operations team.

5.0 9 years ago

Comments: We support many clients who have limited resources internally. eTrigue Demand Center lets the client create emails, landing pages with a simple to use editor, create lead alerts for their sales teams, and integrate with their webinars.

Pros:

Very easy to use. Reporting is fully customizable with a few clicks. Does not require a CRM system to use, though you can integrate with salesforce.com, MS Dynamics or SugarCRM in about 15 minutes.

Cons:

We have not had any issues. The eTrigue support team is very responsive, free to use, and gets back to us very quickly.

Kristi
Kristi
Marketing and Public Relations in US
Verified LinkedIn User
Hospital & Health Care, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Excellent starter product with some limitations

4.0 4 years ago

Comments: Overall, eTrigue is a solid software that gets the job done with minor limitations that I could see being a bigger hindrance for a larger team or larger operation than my own. It's a great place to start your marketing automation/inbound program if you're looking to do that with minimal experience, budget and/or bandwidth.

Pros:

There will always be a special place in my heart for eTrigue -- this was the software that introduced my team to marketing automation. eTrigue excels in providing the perfect starting place (and price) for small teams to get the hang of more involved inbound marketing. Its tools are generally easy to use/figure out and offer plenty of customization options. The reports were easy to pull and the software is able to get you good information.

Cons:

At times, the UX/UI was a bit complicated and confusing, with minor UX frustrations when it came to renaming or reorganizing things. It also seemed that the workflow and automation capabilities were a bit limited compared to other software on the market, especially since our team has since switched programs.

Silvia
Marketing Coordinator in US
Pharmaceuticals
Used the Software for: 2+ years
Reviewer Source
Source: SoftwareAdvice

eTrigue campaigns

3.0 8 years ago

Pros:

eTrigue has several helpful templates for landing pages and emails. The customer support is very helpful and usually responds within the hour of your request.

Cons:

Is anyone experiencing an extremely low open rate on campaigns? I have sent several campaigns out within the last month or two and the majority of my recipients are claiming they do not have the email in their inbox or spam folder. However, on my message effectiveness report, it shows that they were delivered and usually only have 4 or 5 bounce backs out of 1,000. I am very concerned that my message is not being received and my marketing efforts have failed. After reaching out to eTrigue support I made necessary changes, example: enabling MIME (Multipurpose Internet Mail Extensions) which provides a plain text message in addition to our HTML format, but still my open rates are significantly low. Any tips? Thoughts?

Barry
Product Marketing Manager
Used the Software for: Not provided
Reviewer Source

Easiest, most feature rich marketing automation solution available.

5.0 12 years ago

Comments: High recommend eTrigue Demand Center. We have used other marketing automation solutions that require dedicated programmers to support, and extensive training. eTrigue had us up and running in 5 days, and is extremely user friendly. AND IT IS EASY TO CHANGE CAMPAIGNS MID STREAM. With other systems it was an act of god to change our campaigns. eTrigue lets us pause campaigns, change them, and compare the performance of everything is one view. Their team is very supportive, and will help you do most anything.

Pros:

Marketing automation for the rest of us at its best. Excellent support team, responsive and thorough. Easy to create, pause and change campaigns on the fly No dedicated programmers needed Drag and drop interface is very intuitive Automate flows with as many emails and actions or alerts as you want. Integrated with SFDC, and chat within a week. Lead flow is up over 300% Reporting is very flexible, and instant Able to run over 30 programs simultaneously, allowing only a few hours a week. They dont charge for users or emails or visits Highly recommend eTrigue DemandCenter

Cons:

none that i know of.

Katie
US
Used the Software for: 2+ years
Reviewer Source

eTrigue Marketing Automation Tool

5.0 7 years ago

Comments: I've been using eTrigue for about 5 or 6 years and think it's great. I've also used other email and marketing automation tools and this one is great for the price.

Pros:

Great product for the price. Support is good.

Cons:

Would like better syncing with salesforce and supression lists.