18 years helping Canadian businesses
choose better software

What Is Domo?

Domo puts data to work for everyone so they can multiply their impact on the business. Underpinned by a secure data foundation, our cloud-native data experience platform makes data visible and actionable with user-friendly dashboards and apps. Domo helps companies optimize critical business processes at scale and in record time to spark bold curiosity that powers exponential business results.

Who Uses Domo?

Domo caters to enterprise customers in all industries, assisting with business intelligence, data visualization, data analytics and more.

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Reviews of Domo

Average score

Overall
4.3
Ease of Use
4.1
Customer Service
4.0
Features
4.3
Value for Money
4.0

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Nurul Iman
Nurul Iman
Information Technology Assistant in Malaysia
Verified LinkedIn User
Banking, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Data management using Domo

4.0 2 years ago

Comments: It gives a new way technique of data management and analysis. We are very happy with this software.

Pros:

It's easy to customize and drive this program. Our consumers may access data from their mobile gadgets or any location with internet access. Tables and graphs are intuitively laid out for users. The drag-and-drop component makes it simple to assemble visualizations.

Cons:

The execution and customer service have been a disaster. We used two separate advisors for the deployment but never used the solutions they suggested.

Dayna
Sr Director, Implementation Operations in US
Automotive, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

A consistent fan and supporter

5.0 8 months ago

Comments: I'm a fan of DOMO and I like using it. It allows me and many of peers to use the technology and the data easily in the ways we need to use it to make critical business decisions.

Pros:

It's easy to use. Any tool that requires significant training isn't a tool that is going to be easily adopted. Domo is intuitive and efficient.

Cons:

Not sure this is a domo thing or an us thing, the list of reports needed are extensive.

Mariia
Lead software engineer in Canada
Computer Software, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

DOMO covers BI needs of my team, excited to see new updates and product development

3.0 8 months ago

Pros:

As a person who mostly works with ETL and Data visualization I can say that cards and dashboards approach allows developer/analyst to visualize and analyze data, but business users will find it complicated. Working with various data sources, scheduling pipeline updates and reports, setting up alerts, and managing data lineage is easy.

Cons:

Writing and debugging SQL code in ETL pipelines is complicated and long process. Cards are not very responsive to resizing. DOMO has similar to Tableau LOD calculations, but they are not as flexible as DAX.

Adrianna
Operations in US
Food & Beverages, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Domo Product

4.0 3 months ago

Pros:

That it has multiple forms to showcase data and selections to create reports.

Cons:

It was simple in many functions and we only displayed it for day to day sales tracking.

Gunjit
Data Analyst in India
Information Technology & Services, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

DOMO Tool Feedback Review

5.0 8 months ago

Comments: My experience is awesome, I worked in DOMO for almost 5+years and I love this tool

Pros:

Its a combination of everything Data extraction --> building ETL--> Dashboard Creation

Cons:

DOMO is a bit expensive, and the higher management must consider that when compared with other BI tools.

Yuan
Senior Data Scientist in US
Health, Wellness & Fitness, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

Easy-To-Work Business Intelligence Tool

5.0 8 months ago

Pros:

DOMO plays as an integrated platform that combines data from various data sources so that data scientists and data analyst could easily do the further investigations. The graphical programming tool (ETL) is another advantage for code-less development. The visualizations and dashboards are great for our business intelligence activities.

Cons:

It's hard to set up the PDP policies even with the dynamic PDP policy since all the attributes need manual inputs. The help function is not that friendly.

Matthew
Business Intelligence Analyst in US
Staffing & Recruiting, 1,001–5,000 Employees
Used the Software for: 2+ years
Reviewer Source

Strong BI cloud platform

4.0 8 months ago

Pros:

The flexibility to quickly alter datasets via magic ETL, beast modes, views and control the data being exposed to dashboards.

Cons:

Sometimes it can take a bit longer to acheive a task in comparison to competitors like Tableau.

Ram
Chief of Party in US
Construction, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

A Powerful and Brilliant Analytics and Business Intelligence Tool.

5.0 9 months ago

Comments: It is now possible to make data-driven business decisions with Domo.Again,it is possible to uncover actionable data insights with Domo.

Pros:

With Domo,it is simple to create stunning data visualizations in real-time.It is simple to prepare and explore data with Domo.It is possible to analyze complex data with Domo.Again,it is simple to create customizable data reports and dashboards with Domo.

Cons:

Until now I'm yet to encounter any drawbacks with Domo.

Benny
Implementation Manager in US
Automotive, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

Domo works great with Salesforce!

5.0 8 months ago

Pros:

Domo pulls data quickly from Salesforce, which is vital for our company. Salesforce reporting isn't excellent, but Domo gives us everything we need.

Cons:

It is not the easiest to navigate initially, but it is not difficult to figure out.

James
Account Manager in US
Security & Investigations, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

Domo makes it easier

5.0 8 months ago

Comments: Exceptional tool where I could find up to date information

Pros:

Synchronized data makes it easier to analyze between the modules

Cons:

It took a while to master it but when you master it becomes super fun

Frank
IT in US
Nonprofit Organization Management, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Better and Smarter BI Tool

5.0 2 years ago

Comments: easy to use, offers great visualization for data analysis. I really like how easy it is to connect to other systems by offering out of box connectors.

Pros:

DOMO can easily connect with most all other systems and bring their data into DOMO warehouse. It also offers beast mode in data visualization, this feature is a terrific way to create a dynamic field within a dataset that references other columns.

Cons:

Data permissions setup are sometime bid confusion: publication groups vs PDP

William
Workforce Analyst in US
Automotive, 5,001–10,000 Employees
Used the Software for: 1+ year
Reviewer Source

Domo Review

4.0 8 months ago

Pros:

I love the fact I can do a quick glance to get numbers for reporting on the dashboard

Cons:

I have to wait until a team fixes domo data in order for me to review reporting.

Christian
Chemist in US
Food Production, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Domo arigato

5.0 last year

Pros:

It compiles all necessary work and data in one place for management and other colleagues to plan accordingly for the day

Cons:

Length of time between updated data to refresh is pretty long

rochelle
Senior Technical Operations Specialist in US
Import & Export, 10,000+ Employees
Used the Software for: 1-5 months
Reviewer Source

Domo Reporting

5.0 8 months ago

Pros:

Real-time data information assists with meeting SLAs and staying compliant!

Cons:

Having a more thorough explanation of errors would be helpful.

Brian
Project Manager in US
Civil Engineering, 1,001–5,000 Employees
Used the Software for: 6-12 months
Reviewer Source

Great Producet

5.0 8 months ago

Pros:

I love using Domo. It is a great product that gets the job done well.

Cons:

It is a little expensive and can be hard to customize.

Alicia
Business Owner in Canada
Luxury Goods & Jewelry, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Improve Decision Making With Data Analytics

4.0 2 years ago

Comments: This software has helped me to understand analytics I never knew before about my business. I am able to integrate the website analytics, invoicing, order processing, and the CRM database so that I can analyze everything within my business.

Pros:

It has amazing visualization and graphics and is very user friendly! I appreciated how easy it is to import data and build data connectors. Manage all the data in one system!

Cons:

This software is pricey and I do not recommend it for new or small businesses unless you are profitable. This will help you scale your business if you can afford the cost. There is a learning curve but it is manageable.

Akshika
Akshika
iOS Developer in India
Verified LinkedIn User
Computer Software, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

Domo is a truly outstanding, sophisticated, and powerful BI programme

4.0 2 years ago

Comments: It assists us in seeing what is buried beneath the data. You are aware that not every data can be seen in an excel sheet. It eliminates the need to manually pull and enter all of our data, which is time-consuming. It also allows us to visualise and alter our data in ways that were previously impossible. It offers just remarkable analytical capabilities that have helped us to better leverage all of the organization's data to make choices, particularly commercial and financial ones.

Pros:

Every function is quite simple to use, but if you don't know how to utilise it, they provide fantastic knowledge-based publications. Domo enables us to create really well-designed dashboards that present data from numerous sources fast and effortlessly. When it comes to analytical skills, it is also a potent tool with an excellent report generator. Increases visibility into performance. It provides several chart kinds that are categorised based on the requirements. The best thing is that it generates an auto chart utilising multiple dimensions and measurements.

Cons:

When an issue happens on the SQL side, I notice it, but I'd need additional information about it. Sometimes a single statement isn't enough to explain what's wrong with the SQL. The colours are terrible, and the graphs and other elements aren't as easy to use as Power BI or other tools. The only thing that may be enhanced is the graphical tools; otherwise, it is wonderful and works well.

Verified Reviewer
Verified LinkedIn User
Computer Software, 501–1,000 Employees
Used the Software for: 1-5 months
Reviewer Source

Domo integration

4.0 2 years ago

Pros:

best for connection between enterprise system and our application

Cons:

access control and security PART also visulaization

Verified Reviewer
Verified LinkedIn User
Logistics & Supply Chain, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

Makes data analysis simple for all!

4.0 2 years ago

Pros:

Before being introduced to DOMO, most of our data analysis had to be carried out in Microsoft Excel, which isn't ideal when dealing with large and ever-changing datasets. We were using multiple systems and it was often difficult to get a good overall picture for reports. DOMO allows us to connect to all of our various systems, including our CRM, our email marketing software, website analytics and the various demand gen channels we use for advertising campaigns, allowing us to report and analyse the performance of our marketing activity end-to-end, from the first contact with the customer to the end result of the sales process. We have also been able to utilise DOMO to help us with reporting in other areas, such as customer survey results and monitoring the usage of our CRM, and create useful data visualisations that can be shared with the business users.The software is user-friendly and it's easy to start using straight away, although the more complicated functionality can of course take some getting used to, but overall, it has a nice UI and is pleasant to work with.

Cons:

We do sometimes have difficulty with our CRM datasets due to problems with the data connector, and we recently discovered that our existing datasets will need to be recreated using a different version of the connector now, which isn't ideal. Sometimes the error messages aren't very helpful when a dataset update fails, and you then need to seek help from support to identify what is actually going on, which can cause delays in getting the problem resolved.

André
André
Senior Product Manager in Portugal
Verified LinkedIn User
Automotive, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

Overpromising Undelivering

3.0 2 years ago

Comments: Sweet and sour. It looked great on paper, but it's turning out to be more challenging to work with than expected.

Pros:

Flexibility of ingesting, manipulating and outputting data in one place. The connector system paired with the native data warehouse, ETL and visualisation capabilities allow for a quick data to market on data projects

Cons:

Support is poor across the board. It seems like we can't trust most of Domo's capabilities to support enterprise-grade functionality. There's multiple gaps on connectors, weird inexplicable performance degradation periods and gaps around managing data quality pipelines.

Billy
Billy
Data Analyst in US
Verified LinkedIn User
Security & Investigations, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

Data Visualization and Data Warehouse Match

5.0 3 years ago

Comments: It is a fun software that allows you do experiment and become familiar with the data any way you want to.

Pros:

I like how there is a lot of things you can do with the software. You can create ETLs, use SQL to transform data, create visualizations, and more. It is like a swiss army knife with data, it can do almost anything. I also like how there are multiple ways it lets you do the same thing, which allows you to find whatever you feel most comfortable with and do it that way.

Cons:

Sometimes navigating the software is a little confusing, especially when switching between various datasets.

Verified Reviewer
Verified LinkedIn User
Media Production, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Domo Is expensive but well worth the investment

5.0 5 years ago

Comments: I really like Domo it's hands down my favorite piece of software and also my favorite company to work with. It has solved countless reporting problems an saved thousands of hours spent repetitive reporting tasks for our team.

Pros:

It's incredibly powerful and allows any one (regardless of coding or data science background) the ability to create dynamic reports and complex data automations. The best part of Domo though is the customer support. When you call support you get a human right away and they are always ready to help regardless of how complicated your problem is or how much time it will take to solve. You never feel helpless with Domo, only empowered

Cons:

It costs a fortune and they have no entry level packages. they also have a habit of releasing awesome features that aren't included in the main package and that cost puts the platform well out of reach for most companies.

Amit
Software Engineer in India
Computer Software, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Best tool for data visualization and ETL.

4.0 2 years ago

Pros:

Best thing about Domo is data preperation and data visualization on the single plateform and makes very efficient to work and very easy to connect data to visualization just import data and prepare and go on you don't need to worry about refresh data domo will take care those things we just need to focus on the productivity instead of setting up things.

Cons:

In the data preperation there is a option view this is good option but if we want to edit already created view then it doesn't let you change that easily specially when we use group by in view.

Verified Reviewer
Verified LinkedIn User
Consumer Goods, 501–1,000 Employees
Used the Software for: 2+ years
Reviewer Source

Domo for the win!

4.0 2 years ago

Pros:

The ability to quickly connect various data sources and generate reports with ease.

Cons:

The DDX bricks have an inherent limit to the maximum number of rows it can retrieve, this is not cool. I've had to create ETL's to whittle the results down enough to use the dataset in my DDX brick.

Patrick
Specialist II (Engineer) in US
Automotive, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Great with a dash of salt

5.0 2 years ago

Comments: Overall experience is good. Just need more training options for specific subjects. Update the developer site.

Pros:

Very powerful and very flexible software. Lots of options to get data into Domo and to manipulate it.

Cons:

Training/Learning. I have to search all over the web to learn how to do things. When I work with Domo developers I'm told the training material is out-of-date and I should be doing something another way. (I appreciate the honesty of the developers, just not the out of date training material). Need some kind of tier training system. Not every user needs all the nitty-gritty details, but others like myself who have to work daily in domo need better understanding of the details.