--- description: Learn more about Mailchimp pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Mailchimp Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Mailchimp](/software/110228/mailchimp) # Mailchimp Canonical: https://www.capterra.ca/software/110228/mailchimp Page: 1 / 704\ Next: [Next page](https://www.capterra.ca/software/110228/mailchimp?page=2) > Mailchimp: the \#1 email marketing platform with 11M+ users worldwide, offering AI-powered insights \& content creation tools. > > Verdict: Rated **4.5/5** by 17572 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Mailchimp? Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 17572 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support Software | 4.2/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Intuit - **Founded**: 1983 ## Commercial Context - **Starting Price**: US$13.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Mailchimp offers multiple pricing plans for their Marketing Platform: Mailchimp Marketing Platform: - Free - $0/per month - Standard - $13.5/per month - Premium - $270.05/per month - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Brazilian Portuguese, English, French, German, Italian, Spanish - **Available Countries**: Australia, Brazil, Canada, France, Germany, India, Italy, Portugal, Singapore, Spain, United Kingdom, United States ## Features - AI/Machine Learning - API - Activity Dashboard - Alerts/Notifications - Automated Publishing - Automated Responses - Autoresponders - Behavioral Analytics - Behavioral Targeting - Campaign Analytics - Campaign Management Software - Campaign Planning - Campaign Scheduling - Campaign Tracking - Channel Management Software - Click Tracking - Collaboration Tools - Contact Management Software - Content Management System (CMS) Software - Conversion Tracking - Customer Segmentation - Email Management Software - Email Tracking Software - Event Triggered Actions - For Insurance Industry - Interaction Tracking - Landing Pages/Web Forms - Lead Generation Software - Lead Management Software - Marketing Automation Software - Mass Texting - Mobile Optimization - Multi-Account Management - Multi-Campaign - Multi-Channel Campaigns - Performance Metrics - Pre-built Templates - Real Time Editing - Real-Time Analytics - Real-Time Notifications - Recommendations - Responsive Web Design - Sales Pipeline Management - Scheduled Messaging - Simple Mail Transfer Protocol (SMTP) - Social Media Integration - Subscriber Management - Team Management Software - Website Analytics - Website Personalization ... and 49 more features ## Integrations (210 total) - 123FormBuilder - 40Nuggets - AWeber - Accelo - Accumulus - ActiveCampaign - Acuity Scheduling - AdRoll - Administrate Training Management - Adobe Commerce - Agile CRM - Aircall - Airtable - AlertBot - AllClients ... and 195 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - 24/7 (Live rep) - Chat ## Category - [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software) ## Related Categories - [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software) - [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software) - [CRM Software](https://www.capterra.ca/directory/2/customer-relationship-management/software) - [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software) - [Social Media Marketing Software](https://www.capterra.ca/directory/30781/social-media-marketing/software) ## Alternatives 1. [Constant Contact](https://www.capterra.ca/software/31898/constant-contact) — 4.3/5 (2913 reviews) 2. [HubSpot Marketing Hub](https://www.capterra.ca/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) 3. [Brevo](https://www.capterra.ca/software/132996/brevo) — 4.6/5 (3411 reviews) 4. [ActiveCampaign](https://www.capterra.ca/software/79367/activecampaign) — 4.6/5 (2561 reviews) 5. [MailerLite](https://www.capterra.ca/software/136603/mailerlite) — 4.7/5 (2256 reviews) ## Reviews ### "Chimp Does the Heavy Lifting" — 4.0/5 > **Patrick** | *March 2, 2026* | Consumer Services | Recommendation rating: 9.0/10 > > **Pros**: The dashboard is really easy to use and the templates are pretty good. One of the big plusses is mailchimp canva integration. Pricing is reasonable for what you are getting. The mobile versions of the emails sometimes are different form on-screen. > > **Cons**: There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the background at all times. Sometimes verifying a website can be a process. An easier solution would be nice, ie: verifying website by email address only. > > Very positive overall. reliable, intuitive, and well-suited for what we do. So long as you don't create newsletters (as an example) that are overly long and have too much content, the ROI can be good. Drilling down on users is important to me to see who is clicking and reading what. ----- ### "A Must Have Email Marketing Software" — 5.0/5 > **Segun** | *August 31, 2025* | Human Resources | Recommendation rating: 10.0/10 > > **Pros**: I like the fact that Mailchimp has the most robust sales and marketing tools such as email marketing automation and customer data management features. > > **Cons**: For the entire duration that I have been using Mailchimp, I have never failed to accomplish my needs due to defect in features available. > > With Mailchimp, I am able to automatically create, customize and send high volume outbound marketing emails that boost ROI in real-time. ----- ### "Scalable Pricing" — 4.0/5 > **Tyler** | *November 20, 2025* | Retail | Recommendation rating: 8.0/10 > > **Pros**: The scalability of the program. It's great for start-ups right though to enterprise level features. With pay as you go pricing, it's a perfect fit\! > > **Cons**: Some things are clunky to use in the interface. Could have better layout buiding tools and options. Better tools to create embedded forms would also be welcomed. They have started to integrate Shopify better too, but compared to Klaviyo, it could be better. > > Overall very positive. We have a large 30k email list and we are able to effortlessly send to this large audience. ----- ### "A Review of Mailchimp’s Email Marketing Tools" — 5.0/5 > **Radha** | *March 30, 2026* | Legal Services | Recommendation rating: 10.0/10 > > **Pros**: What I liked most about Mailchimp is its user‑friendly interface and ease of use. Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners. I also appreciated Mailchimp’s automation and audience management tools. Features like automated email sequences, audience segmentation, and performance analytics make it easy to target the right audience and track campaign effectiveness without needing advanced technical knowledge. Overall, Mailchimp stands out for combining powerful marketing features with simplicity, making it a strong tool for small businesses and users who want professional‑looking email campaigns without a steep learning curve. > > **Cons**: What I liked least about Mailchimp is its pricing structure as your contact list grows. Costs can increase quickly once you exceed the free or lower‑tier limits, which can feel restrictive for small businesses or users with growing audiences. I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans. Certain advanced features—such as more complex customer journeys, detailed segmentation, or customization—aren’t as accessible on basic plans. Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings. Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced. > > My overall experience with Mailchimp has been largely positive. It’s a reliable and beginner‑friendly email marketing platform that makes it easy to create, manage, and send professional‑looking campaigns. The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience. I found the automation, audience segmentation, and analytics especially valuable. Being able to track open rates, click‑throughs, and engagement helps refine campaigns and understand what works. The onboarding guidance and built‑in tips also make it easier to get started and stay organized. That said, as needs grow, pricing and feature limitations become more noticeable. Costs can rise quickly with larger contact lists, and some advanced automation or customization requires higher‑tier plans. Overall, Mailchimp is a strong, dependable tool for small to mid‑sized businesses and individuals, offering a good balance between ease of use and marketing functionality, particularly for users starting or managing moderate‑scale campaigns. ----- ### "MailChimp - the Pros and Cons - Ease of use and features." — 5.0/5 > **Bill** | *December 11, 2025* | Education Management | Recommendation rating: 6.0/10 > > **Pros**: Easy to Use for Beginners - it has a very user-friendly interface with drag-and-drop editors and prebuilt templates, makes it simple to create email campaigns quickly. > > **Cons**: We found as your audience list grows or you need more advanced automation, Mailchimp’s pricing jumps significantly and becomes very costly. While it offers automation, the more advanced workflows and integrations are higher-tier plans, limiting flexibility for small businesses that just want to try basic automation. > > Overall if you are just looking to email and provide results I would say this may fit your needs. If you are growing and want more advanced services than you may not want to invest time in this service. ----- Page: 1 / 704\ Next: [Next page](https://www.capterra.ca/software/110228/mailchimp?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/110228/mailchimp) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data