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Mailchimp
What Is Mailchimp?
Mailchimp is the #1 Email Marketing and Automations brand for growing businesses. We empower businesses around the world to launch, build, and grow their businesses with world-class marketing technology, award-winning customer support, inspiring content & our data-driven recommendations
Over 12 Million businesses including TEDTalks, Shutterstock, Boston Market, Nikon India trust Mailchimp to turn their emails into revenue, grow their audience, & create effective multichannel marketing campaigns
Who Uses Mailchimp?
Mailchimp allows over 12 million businesses of all sizes to get online and start selling, grow their audience, and confidently create effective multichannel marketing campaigns - all from one place.
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Reviews of Mailchimp
Great service of Mailchimp
Comments: Overall I had a good experience using Mailchimp initially as it allowed me to try email marketing easily and at a low cost. But as my contact list grew, I realized I needed more advanced features and capability that only paid plans could offer. Although the product quality and customer service were excellent, the next level of my business required moving to a more robust email marketing solution. Mailchimp was a good introduction but fell short of my medium-term needs
Pros:
I mainly liked Mailchimp's simple and friendly interface. I could very easily access all the tools and features I needed to manage my email list such as email marketing campaigns, edit templates, create audience segments, and send newsletters. Another thing I appreciated was the number of professional and inclusive templates they offered for my designs, which made my work much faster. The online editor was quite intuitive and allowed me to test changes live
Cons:
What I liked least about Mailchimp were some of its limitations for FREE users. You could only have up to 2,000 subscribers and send up to 6,000 emails per month. For my business this fell short after a few months. I also missed some integrations with other tools that were only available in the paid plans. I also found the support a bit limited having only access to online help
Alternatives Considered:
MailChimp Review
Comments: Overall we are very satisfied with Mailchimp's ability to reach our readership, no matter where on the planet they are.
Pros:
Mailchimp's integration with MPDX is what we like most. Updates in one system carry over to the other. We can track changes of address and contact information across desktop and mobile devices.
Cons:
Innovations are constantly being offered. Experimenting with what works and what doesn't is time consuming. We're a small team and falling down the rabbit hole of Mailchimp is demanding work that sometimes fails to produce desired results.
Alternatives Considered:
First and once the best, but there are other options to consider
Comments: Overall MailChimp is a workhorse and reliably sends emails, but the UX is slow and has a larger learning curve.
Pros:
Mailchimp reliably sends emails and allows you to manage campaigns (mail, email, sms). Acts as a CDN for images.
Cons:
- the entire platform seems to run off locally stored cookies- Copying contacts between audiences will not carry all the information/history.- UI is not a real consideration,
All-in-one marketing Software even for independent busineses.
Comments: It's our favorite. I work with it, the team works with it. We design lead forms, and marketing templates with MailChimp -it's an amazing tool to try.
Pros:
MailChimp offers an extensive range of comprehensive marketing features that help our marketing team create social media marketing templates, lead generation forms, and email templates and it's easy to track sales performance and campaigns as well.It is easy to set up and integrate with WordPress and is also simple.Advanced features like automation & segmentation help us to seamlessly manage our contact lists as wellas we get to set automated email sequences based on specific triggers like new quote requests, and new leads obtained through direct signup forms, and newsletters.It's time-saving because we do the hard work once.
Cons:
While Mailchimp performs incredibly well there are a few things I would like to see being adjusted.- The quality of design templates that MailChimp offers is very limited. For instance, advanced customization requires coding skills, and even though I face no problems with these, however, those who are not code-savvy won't find it easy to achieve certain designs.- Advanced segmentation & automation are only available in the expensive plans.- MailChimp doesn't offer new users the ability to test its pro features. With this, it will be difficult for a new user to predict whether or not it's the right tool for their needs.If some of these factors are taken into consideration, I firmly believe that MailChimp will be a better tool.
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MailChimp Review
Comments: Overall my experience has been positive. I continue to not only use it personally but also use it on behalf of clients and recommend it to clients.
Pros:
I love that Mailchimp easily integrates with many of other services. Also initially the fremium pricing was appealing. It is a widely used service that many recipients are accustomed to. It is relatively easy to use the basic aspects of the service.
Cons:
While I understand the importance of security, MailChimp's security and spam protocols can be a little cumbersome at times and can make the service difficult to use.
