---
description: Learn more about DealerMAX pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: DealerMAX Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Auto Dealer Management Software](/directory/20005/auto-dealer/software) > [DealerMAX](/software/1092774/DealerMAX)

# DealerMAX

Canonical: https://www.capterra.ca/software/1092774/DealerMAX

> DealerMAX is dealership management software for vehicle lifecycle, inventory, portals, rentals, leads, and after-sales.
> 
> Verdict: Rated **5.0/5** by 1 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses DealerMAX?

Independent and franchise car dealerships, automotive rental operators, and NLT/leasing companies in Italy and Europe seeking to modernize operations.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 1 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support Software | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: AZURE

## Commercial Context

- **Starting Price**: €199.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: DealerMAX offers a single all-inclusive monthly subscription plan at €199/month with no setup fees, no contracts, and no upfront costs. The plan covers the complete platform: inventory management, multi-portal publishing, AI-generated content, lead centralization (GarageMAX), rental management (NLT), documentation, warranty compliance, and after-sales follow-up.

Optional micro-consumption services are available on demand: license plate lookups, AI image generation, and video creation — billed only when used, with no hidden fees.

A free trial is available: dealers can activate full access, load their vehicles, and experience the platform on their actual inventory before deciding to subscribe. No credit card required to start.

API integration is available on a project basis for organizations needing to connect DealerMAX with external portals or internal systems — pricing is negotiated separately based on scope.

All plans include: Italian-language support, onboarding assistance, platform updates, and access to new features as they are released.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Italian
- **Available Countries**: Italy

## Features

- Customer Database
- Document Management Software
- For Automotive Dealerships
- Inventory Management Software
- Lead Management Software
- Lease Tracking
- Sales Floor Management

## Integrations (7 total)

- Facebook Business Suite
- Gmail
- Google Ads
- Instagram
- Marketplace Connectors
- WhatsApp
- Zapier

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Auto Dealer Management Software](https://www.capterra.ca/directory/20005/auto-dealer/software)

## Alternatives

1. [Carsforsale.com](https://www.capterra.ca/software/178449/carsforsale) — 4.6/5 (2363 reviews)
2. [AutoManager](https://www.capterra.ca/software/2058/deskmanager) — 4.9/5 (238 reviews)
3. [DealerCenter](https://www.capterra.ca/software/71935/dealercenter) — 4.9/5 (1481 reviews)
4. [Frazer](https://www.capterra.ca/software/34553/frazer-auto-dealer-software) — 4.7/5 (150 reviews)
5. [Scan123](https://www.capterra.ca/software/126440/scan123) — 4.5/5 (62 reviews)

## Reviews

### "Chiave di volta per chiunque voglia fare upgrade nel settore motor" — 5.0/5

> **Francesco** | *April 16, 2026* | Insurance Software | Recommendation rating: 10.0/10
> 
> **Pros**: Preciso ed esattamente in grado di soddisfare le mie esigenze. Prodotto che ho consigliato a tutti i miei colleghi del settore, certo di indirizzarli verso un servizio efficace. Ho ricevuto ringraziamenti per averlo suggerito.
> 
> **Cons**: Non saprei indicare qualcosa che non consiglierei. Ho avuto una esperienza complessivamente positiva, sotto ogni aspetto.

## Links

- [View on Capterra](https://www.capterra.ca/software/1092774/DealerMAX)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10039662/DealerMAX/> |
| en-AE | <https://www.capterra.ae/software/1092774/DealerMAX> |
| en-AU | <https://www.capterra.com.au/software/1092774/DealerMAX> |
| en-CA | <https://www.capterra.ca/software/1092774/DealerMAX> |
| en-GB | <https://www.capterra.co.uk/software/1092774/DealerMAX> |
| en-IE | <https://www.capterra.ie/software/1092774/DealerMAX> |
| en-IL | <https://www.capterra.co.il/software/1092774/DealerMAX> |
| en-IN | <https://www.capterra.in/software/1092774/DealerMAX> |
| en-NZ | <https://www.capterra.co.nz/software/1092774/DealerMAX> |
| en-SG | <https://www.capterra.com.sg/software/1092774/DealerMAX> |
| en-ZA | <https://www.capterra.co.za/software/1092774/DealerMAX> |

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