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description: Learn more about Traction Complete pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Traction Complete Pricing, Reviews & Features - Capterra Canada 2026
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Breadcrumb: [Home](/) > [Sales Enablement Software](/directory/30798/sales-enablement/software) > [Traction Complete](/software/1023324/traction-complete)

# Traction Complete

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> Traction Complete helps revenue operations teams automatically cleanse, connect, and orchestrate data in Salesforce.
> 
> Verdict: Rated **4.8/5** by 9 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Traction Complete?

Revenue operations teams at enterprise and high-growth companies that use Salesforce as their CRM.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 9 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.7/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Traction Complete Technologies

## Commercial Context

- **Starting Price**: US$15.00
- **Pricing model**: Per User
- **Pricing Details**: Contact Traction Complete for pricing information.
- **Target Audience**: 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- Activity Dashboard
- Address Validation
- Collaboration Tools
- Contact Management Software
- Customer Database
- Customizable Reports
- Customizable Scoring
- Data Cleansing
- Data Enrichment
- Data Import/Export
- Data Management Software
- Data Visualization Software
- Drag & Drop
- Duplicate Detection
- Lead Distribution
- Lead Nurturing Software
- Lead Qualification
- Lead Segmentation
- Match & Merge
- Performance Management
- Pipeline Management
- Prioritization
- Process/Workflow Automation
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Target Account Identification
- Third-Party Integrations

## Integrations (3 total)

- Outreach
- Salesforce Sales Cloud
- Slack

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Sales Enablement Software](https://www.capterra.ca/directory/30798/sales-enablement/software)

## Related Categories

- [Sales Enablement Software](https://www.capterra.ca/directory/30798/sales-enablement/software)
- [Data Management Software](https://www.capterra.ca/directory/31003/data-management/software)
- [Data Quality Software](https://www.capterra.ca/directory/31126/data-quality/software)
- [Account Based Marketing Software](https://www.capterra.ca/directory/31125/account-based-marketing/software)
- [Predictive Lead Scoring Software](https://www.capterra.ca/directory/32276/predictive-lead-scoring/software)

## Alternatives

1. [Ortto](https://www.capterra.ca/software/131879/autopilot) — 4.6/5 (112 reviews)
2. [Cognism](https://www.capterra.ca/software/169083/cognism) — 4.7/5 (255 reviews)
3. [Improvado](https://www.capterra.ca/software/163884/improvado) — 4.5/5 (22 reviews)
4. [Leadspace](https://www.capterra.ca/software/156891/leadspace) — 5.0/5 (2 reviews)
5. [EngageBay CRM](https://www.capterra.ca/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)

## Reviews

### "Traction Complete for Salesforce" — 5.0/5

> **Verified Reviewer** | *October 12, 2018* | Internet | Recommendation rating: 7.0/10
> 
> **Pros**: Great for seeing the roll-up of leads for an Account-Based view.
> 
> **Cons**: There are only so many fields you can see at once and they have to be customized across the board.
> 
> Good and easy to use

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### "Great Lead Routing Tool" — 5.0/5

> **James** | *July 12, 2017* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: Traction Complete solved our complex lead routing issue.  We use an account based selling model so matching leads to existing accounts and assigning leads to owners is a crucial step whenever a lead is created. We found that domain and account name matching wasn't accurate enough by themselves and wrote code to also match on Company DUNS, Domestic DUNS, and Global Ultimate DUNS. Traction Complete updates every lead when it is created and inputs the DUNS numbers, which is often not available from list buys, tradeshows, etc. This process has significantly improved our lead to account matching. Company, Domestic, and Global DUNS matching is now a native feature in Traction Complete. Traction's support has been great. They are quick at responding to any issues we have.
> 
> Their tool cleans and enriches our lead records.  It helps with complex lead routing.  And gives us visibility into Account Hierarchy.

-----

### "Still work that needs to be done" — 3.0/5

> **Verified Reviewer** | *October 12, 2018* | Computer Software | Recommendation rating: 5.0/10
> 
> **Pros**: The ability to have it look to see if the account exists and assign it to the account owner and convert it automatically is really great. &#10;&#10;Support team helps very quickly.
> 
> **Cons**: too many exceptions make it not work all of the time. When configuring it, it would seem that is works but there you realize it didn't because a lead came in with gmail.com email address. Continuously testing Traction Complete to see if it works fully and we are always finding we need to add exceptions.

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### "Responsive Problem Solving\!" — 5.0/5

> **Sharlet** | *July 12, 2017* | Recommendation rating: 9.0/10
> 
> **Pros**: We purchased both Data.com and Traction Complete to increase our industry segmentation for targeted marketing. We track our address data on our contact records, so standard Data.com clean wasn't able to match and augment additional SIC code details at the account level. Adding Traction Complete to the mix, filled the gap and we were able to assign missing industry groupings to a large percentage of our accounts. The customer success manager we worked with was very responsive and creative with finding work arounds to our non-standard implementation issues we encountered\!
> 
> **Cons**: I am excited to see expansion to run Traction Complete against additional records, on demand, in addition to the lead object in Salesforce.com.

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### "Awesome capability, reliability, and customer support from the vendor." — 5.0/5

> **Rick** | *July 12, 2017* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: We purchased both Traction Hierarchies and Traction Complete to enhance our often sketchy lead quality from visitors who provide incomplete information. We now know exactly who people are, including phone numbers and company info. We use Hierarchies for its Data.Com contact database and corporate structuring capability for large enterprises to identify all the business units and their key contacts, and Complete to batch or single update leads with D\&amp;B data.

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## Links

- [View on Capterra](https://www.capterra.ca/software/1023324/traction-complete)

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