---
description: Learn more about Microsoft Clarity pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: Microsoft Clarity Pricing, Reviews & Features - Capterra Canada 2026
---

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# Microsoft Clarity

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> Clarity is a free, easy-to-use tool that help you understand how real people actually use your site.
> 
> Verdict: Rated **4.8/5** by 56 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Microsoft Clarity?

For every website owner

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 56 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support Software | 4.6/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Microsoft
- **Location**: Redmond, US
- **Founded**: 1975

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**:  (Free version available)
- **Pricing Details**: Free tool.&#10;&#10;Enjoy all the features of Clarity at absolutely zero cost. You'll never run into traffic limits or be forced to upgrade to a paid version.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Chinese, Dutch, English, French, Italian, Japanese, Korean, Portuguese, Russian, Traditional Chinese, Turkish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- A/B Testing
- Activity Tracking
- Annotations
- Audience Targeting
- Behavioral Analytics
- Campaign Analytics
- Campaign Management Software
- Campaign Tracking
- Cohort Analysis
- Conversion Tracking
- Customer Experience Management
- Customer Segmentation
- Dashboard Software
- Data Import/Export
- Data Visualization Software
- Engagement Tracking
- Heatmaps
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Scroll Maps
- Search/Filter
- Survey/Poll Management
- Third-Party Integrations
- User Interaction Tracking
- Visitor Tracking
- Visual Analytics
- Web Traffic Reporting
- Website Analytics

## Integrations (14 total)

- Bubble
- ClickFunnels
- Elevar
- Gatsby
- Google Analytics 360
- Joomla
- Shopify
- Shopify Plus
- Squarespace
- Unbounce
- Weebly
- Wix
- WooCommerce
- WordPress

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software

## Category

- [Heatmap Software](https://www.capterra.ca/directory/30977/heatmap/software)

## Related Categories

- [Heatmap Software](https://www.capterra.ca/directory/30977/heatmap/software)
- [User Testing Software](https://www.capterra.ca/directory/32295/user-testing/software)
- [Web Analytics Software](https://www.capterra.ca/directory/30073/web-analytics/software)
- [Product Analytics Tools](https://www.capterra.ca/directory/32915/product-analytics/software)
- [Customer Satisfaction Software](https://www.capterra.ca/directory/30541/customer-satisfaction/software)

## Alternatives

1. [Lucky Orange](https://www.capterra.ca/software/150695/lucky-orange) — 4.7/5 (260 reviews)
2. [Hotjar](https://www.capterra.ca/software/163516/hotjar) — 4.6/5 (539 reviews)
3. [Tableau](https://www.capterra.ca/software/77260/tableau) — 4.6/5 (2348 reviews)
4. [Mouseflow](https://www.capterra.ca/software/163517/mouseflow) — 4.7/5 (122 reviews)
5. [Fullstory](https://www.capterra.ca/software/153721/fullstory) — 4.6/5 (67 reviews)

## Reviews

### "Great live session recording tool" — 5.0/5

> **Safia** | *January 20, 2025* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: I use it both at work and personal (father's ecommerce business site). The best part of the tool is the session recordings to assess what needs to be changed on your website to improve user engagement and conversions.
> 
> **Cons**: I would say that it seems like any "action" or "movement" is being recording on mobile.
> 
> Great free tool for those that want to save money.

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### "Great piece of SaaS to save my aSS." — 5.0/5

> **Simon** | *July 10, 2024* | Food & Beverages | Recommendation rating: 10.0/10
> 
> **Pros**: It's ease of use, i love how i can just get to recordings and know exactly or switfly what is causing bugs in peoples journeys.
> 
> **Cons**: It's hard to get started on it, i find as a non-technical person that it's hard to get used to it, learning curve about what kind of things you can do is not the most seamless.

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### "Microsoft clarity review" — 5.0/5

> **Deepak** | *January 3, 2025* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: The variety of reporting metrics are very good (heatmaps and video records). It gives me a comprehensive view of my website
> 
> **Cons**: User interface could be improved in terms of simplification. Customer support needs to be improved too.
> 
> My overall experience with clarity is good. The variety of reporting metrics give me insights about my website which helps me improve my Product, SEO and overall strategy.

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### "FREE and easy to use\!" — 5.0/5

> **Maddison** | *January 25, 2026* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Clarity is EXTREMELY easy to setup through Google Tag Manager (or just adding a script to your website). It gives so much information around what users are doing on your website and where they are coming from.
> 
> **Cons**: We've had a few instances for whatever reason that the script confirms it's active, but then we find out data is not coming in and we have to close the container and start over.
> 
> We use clarity on our own, plus every client website we work with. Being able to view each websites heat mapping to help from a CRO perspective has brought a ton of new insight to our analytics.

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### "Review on my experience of using Microsoft clarity" — 5.0/5

> **Verified Reviewer** | *January 4, 2025* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: I like the session recording of website and heatmap metrics from the Microsoft clarity which features is nobody giving in the market with that much clarity.
> 
> **Cons**: User interface is quite confusing. Rest all things are good.
> 
> We opted for Microsoft clarity over the Google analytics and it was the worth as clarity is giving us the detailed metrics of website and there is no need to separately go for heatmap as it is inbuilt in Microsoft clarity.  On daily basis based on Microsoft clarity recommendations we make the changes and optimization in the website and increase the page speed performance by 3x.

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## Links

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