---
description: Learn more about ActiveCampaign pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: ActiveCampaign Pricing, Reviews & Features - Capterra Canada 2026
---

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# ActiveCampaign

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> ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.
> 
> Verdict: Rated **4.6/5** by 2561 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses ActiveCampaign?

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 2561 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support Software | 4.4/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: ActiveCampaign
- **Founded**: 2003

## Commercial Context

- **Starting Price**: $20.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: ActiveCampaign is offered across four pricing plans, outlined below. A 14-day free trial is available also available.&#10;Starter: $15/month, paid yearly&#10;Plus: $49/month, paid yearly&#10;Pro: $79/month, paid yearly&#10;Enterprise: $145/month, paid yearly
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Chinese, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Portuguese, Spanish, Turkish
- **Available Countries**: Australia, Belgium, Brazil, Canada, China, Denmark, France, Germany, India, Ireland, Italy, Japan, Mexico, Netherlands, New Zealand, Portugal, Singapore, Spain, United Kingdom, United States

## Features

- Activity Dashboard
- Alerts/Notifications
- Appointment Scheduling Software
- Autoresponders
- CAN-SPAM Compliance
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Channel Management Software
- Collaboration Tools
- Commenting/Notes
- Contact Database
- Contact Management Software
- Content Management System (CMS) Software
- Conversion Tracking
- Customer Database
- Customer Segmentation
- Data Import/Export
- Email Tracking Software
- Event Triggered Actions
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture Software
- Lead Distribution
- Lead Generation Software
- Lead Management Software
- Marketing Automation Software
- Mobile Optimization
- Multi-Campaign
- Opportunity Management
- Performance Metrics
- Pipeline Management
- ROI Tracking
- Reporting & Statistics
- Reporting/Analytics
- Sales Activity Management
- Sales Pipeline Management
- Sales Reports
- Segmentation
- Shared Contacts
- Signature Management
- Social Marketing
- Subscriber Management
- Task Management Software
- Template Management
- Third-Party Integrations
- WYSIWYG Editor
- Website Visitor Tracking
- Workflow Management Software

... and 19 more features

## Integrations (205 total)

- 123FormBuilder
- 46elks
- AEvent
- APIANT
- Act\!
- Acuity Scheduling
- AdPage
- AdaptiveU
- AddEvent
- Adobe Commerce
- AgencyAnalytics
- Agile CRM
- Aimtell
- Aircall
- Airtable

... and 190 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software)
- [CRM Software](https://www.capterra.ca/directory/2/customer-relationship-management/software)
- [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software)
- [Lead Generation Software](https://www.capterra.ca/directory/30963/lead-generation/software)
- [Lead Management Software](https://www.capterra.ca/directory/30017/lead-management/software)

## Alternatives

1. [Constant Contact](https://www.capterra.ca/software/31898/constant-contact) — 4.3/5 (2915 reviews)
2. [Brevo](https://www.capterra.ca/software/132996/brevo) — 4.6/5 (3414 reviews)
3. [Mailchimp](https://www.capterra.ca/software/110228/mailchimp) — 4.5/5 (17580 reviews)
4. [MailerLite](https://www.capterra.ca/software/136603/mailerlite) — 4.7/5 (2257 reviews)
5. [EmailOctopus](https://www.capterra.ca/software/147415/emailoctopus) — 4.8/5 (655 reviews)

## Reviews

### "Automation and Segmentation That’s Easy to Use" — 4.0/5

> **Cynthia** | *March 18, 2026* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: I like that ActiveCampaign allows very specific segmentation and a very easy to use automation interface.
> 
> **Cons**: The price of the plan. I wish the monthly plan price could be a bit lower or offer more affordable prices to small businesses.
> 
> My experience with ActiveCampaign so far has been easy and straight forward. I like the automation builder. The visual workflow makes it simple to connect triggers to actions. Even complex flows feel logical and customizable.

-----

### "ActiveCampaign is an Effective Email Marketing Product." — 5.0/5

> **Fabrizio** | *November 4, 2025* | Architecture & Planning | Recommendation rating: 9.0/10
> 
> **Pros**: This platform has the most profitable marketing campaigns management and monitoring capabilities.&#10;To create sales operations data reports and tracking of multiple web visitors through ActiveCampaign is excellent and the data integration tools are very responsive.
> 
> **Cons**: No problems that i can recall experiencing from ActiveCampaign after easy implementation process and easy features configuration.
> 
> Email marketing and access control and also scheduling ActiveCampaign provides the most reliable options and real time data analytics generation ability is helpful.

-----

### "ActiveCampaign helped us reign in marketing with its incredible campaigns management features." — 5.0/5

> **Louise** | *October 25, 2024* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: After the first implemention, our transition to ActiveCampaign was made smooth by the short learning curve. There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups. We are pleased by the quality of the support services we get from ActiveCampaign support team. ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary changes to make the campaigns even more productive.
> 
> **Cons**: Everything about ActiveCampaign has been in check. There is nothing unpleasant about any of its features.
> 
> The experience since the start has been incredible in every possible way. ActiveCampaign has been a very rewarding marketing tool that has helped us run very successful marketing campaigns to promote our business. It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns.

-----

### "Prices just keep going up." — 1.0/5

> **Duncan** | *February 24, 2025* | E-Learning | Recommendation rating: 0.0/10
> 
> **Pros**: Good ecommerce integration and automations
> 
> **Cons**: Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to downgrade or manage this.
> 
> ActiveCampaign have inceased the price on us almost 100% over the past 3 years. I just took the time to have a Zoom call and calmly lay out why this doesn't work for us. Their response - to offer us a lower level of service for almost the same price. So if we downgrade, we get less for the same price. If we switch to monthly (so we can leave if we want to without being tied in for a year - there are no refunds) - you guessed it - we pay even more. I feel like we are being backed into a corner with the choice of pay up or change provider. The choice is not going to be to pay up. I have no confidence that prices won't continue to increase. This feels like classic VC ownership - squeeze more out of the customers and don't worry if they leave. Which is fine if their objective is to have a handful of customers left paying a small fortune. Do you want to be one of those customers? Trust has been damaged and becaues of that we now have to figure out where to move next, rather than focussing on our business. If I could give no stars, I would.

-----

### "Great for smaller businesses, not so great for enterprise" — 4.0/5

> **Anonymous User** | *December 6, 2024* | Computer Software | Recommendation rating: 7.0/10
> 
> **Pros**: Super easy to use. Modern UI and very active support team. Clean documentation. Their development team were also quite supportive in helping us build an integration with them.
> 
> **Cons**: I find their automation and customization functionality is limiting. Because of that, we use another tool like Keap to send most of our emails. I don't think our developers find it as friendly to use as other tools available. Also, although they were supportive in helping us build an integration, once we had a problem - that's where the assistance stopped. If something goes wrong, they don't know or don't have the resources to fix it.
> 
> The app is almost too easy and too simple, which isn't what a more enterprise company would want. It's more of a small to medium business tool. The quality of support also isn't fully there when something goes wrong.

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## Links

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