--- description: Learn more about ActiveCampaign pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ActiveCampaign Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [ActiveCampaign](/software/79367/activecampaign) # ActiveCampaign Canonical: https://www.capterra.ca/software/79367/activecampaign Page: 1 / 104\ Next: [Next page](https://www.capterra.ca/software/79367/activecampaign?page=2) > Cloud-based marketing and sales automation platform with email, SMS, WhatsApp, CRM, landing pages, and AI-driven automation. > > Verdict: Rated **4.6/5** by 2574 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses ActiveCampaign? Small to midsize businesses through enterprise organizations across ecommerce, retail, education, fitness, SaaS, agencies, franchises, and non-profits. Serves customers in more than 170 countries. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 2574 Reviews | | Ease of Use | 4.2/5 | Based on overall reviews | | Customer Support Software | 4.4/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: ActiveCampaign - **Founded**: 2003 ## Commercial Context - **Starting Price**: $20.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: ActiveCampaign is offered across four pricing plans, outlined below. A 14-day free trial is also available. Starter: $15/month, paid yearly Plus: $49/month, paid yearly Pro: $79/month, paid yearly Enterprise: $145/month, paid yearly Grow with confidence. Guaranteed results in 30 days or your money back. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hungarian, Indonesian, Italian, Polish, Portuguese, Russian, Slovenian, Spanish, Turkish, Vietnamese - **Available Countries**: Australia, Belgium, Brazil, Canada, China, Denmark, France, Germany, India, Ireland, Italy, Japan, Mexico, Netherlands, New Zealand, Portugal, Singapore, Spain, United Kingdom, United States ## Features - 2-Way Messaging - AI/Machine Learning - Alerts/Notifications - Attribution Modeling - Audience Targeting - Automated Responses - Business Process Automation - CAN-SPAM Compliance - Campaign Analytics - Campaign Management Software - Campaign Planning - Campaign Scheduling - Channel Management Software - Collaboration Tools - Commenting/Notes - Communication Management - Contact Database - Contact Management Software - Conversion Tracking - Cross Channel Attribution - Customer Database - Customer Segmentation - Customizable Scoring - Data Enrichment - Data Import/Export - Drag & Drop - Email Tracking Software - Event Triggered Actions - Forms Creation & Design - Interaction Tracking - Landing Pages/Web Forms - Lead Distribution - Lead Generation Software - Marketing Automation Software - Marketing Management - Mass Texting - Message Personalization - Monitoring - Multi-Channel Communication - Multi-Channel Marketing - Multi-Touch Attribution - Personalization Software - Real Time Editing - Responsive Web Design - SEO Management - Sales Reports - Scheduled Messaging - Social Marketing - Task Management Software - Workflow Automation ... and 53 more features ## Integrations (113 total) - 123FormBuilder - Acuity Scheduling - Adobe Acrobat - Adobe Illustrator - Adobe Photoshop - Agentforce - Airtable - Amazon EC2 - Apollo.io - Astra Pro - BigCommerce - Book Like A Boss - Booker - BookingKoala - Braze ... and 98 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - Chat ## Category - [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software) ## Related Categories - [Marketing Automation Software](https://www.capterra.ca/directory/6/marketing-automation/software) - [CRM Software](https://www.capterra.ca/directory/2/customer-relationship-management/software) - [Email Marketing Software](https://www.capterra.ca/directory/30013/email-marketing/software) - [AI Marketing Tools](https://www.capterra.ca/directory/34136/ai-marketing-tools/software) - [Form Builder Software](https://www.capterra.ca/directory/33235/form-builder/software) ## Alternatives 1. [EmailOctopus](https://www.capterra.ca/software/147415/emailoctopus) — 4.8/5 (657 reviews) 2. [Brevo](https://www.capterra.ca/software/132996/brevo) — 4.6/5 (3527 reviews) 3. [MailerLite](https://www.capterra.ca/software/136603/mailerlite) — 4.7/5 (2343 reviews) 4. [Constant Contact](https://www.capterra.ca/software/31898/constant-contact) — 4.3/5 (2956 reviews) 5. [EngageBay CRM](https://www.capterra.ca/software/178819/engagebay-marketing) — 4.6/5 (912 reviews) ## Reviews ### "Great for smaller businesses, not so great for enterprise" — 4.0/5 > **Anonymous User** | *December 6, 2024* | Computer Software | Recommendation rating: 7.0/10 > > **Pros**: Super easy to use. Modern UI and very active support team. Clean documentation. Their development team were also quite supportive in helping us build an integration with them. > > **Cons**: I find their automation and customization functionality is limiting. Because of that, we use another tool like Keap to send most of our emails. I don't think our developers find it as friendly to use as other tools available. Also, although they were supportive in helping us build an integration, once we had a problem - that's where the assistance stopped. If something goes wrong, they don't know or don't have the resources to fix it. > > The app is almost too easy and too simple, which isn't what a more enterprise company would want. It's more of a small to medium business tool. The quality of support also isn't fully there when something goes wrong. ----- ### "ActiveCampaign helped us reign in marketing with its incredible campaigns management features." — 5.0/5 > **Louise** | *October 25, 2024* | Hospitality | Recommendation rating: 10.0/10 > > **Pros**: After the first implemention, our transition to ActiveCampaign was made smooth by the short learning curve. There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups. We are pleased by the quality of the support services we get from ActiveCampaign support team. ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary changes to make the campaigns even more productive. > > **Cons**: Everything about ActiveCampaign has been in check. There is nothing unpleasant about any of its features. > > The experience since the start has been incredible in every possible way. ActiveCampaign has been a very rewarding marketing tool that has helped us run very successful marketing campaigns to promote our business. It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns. ----- ### "ActiveCampaign is an Effective Email Marketing Product." — 5.0/5 > **Fabrizio** | *November 4, 2025* | Architecture & Planning | Recommendation rating: 9.0/10 > > **Pros**: This platform has the most profitable marketing campaigns management and monitoring capabilities. To create sales operations data reports and tracking of multiple web visitors through ActiveCampaign is excellent and the data integration tools are very responsive. > > **Cons**: No problems that i can recall experiencing from ActiveCampaign after easy implementation process and easy features configuration. > > Email marketing and access control and also scheduling ActiveCampaign provides the most reliable options and real time data analytics generation ability is helpful. ----- ### "Automation and Segmentation That’s Easy to Use" — 4.0/5 > **Cynthia** | *March 18, 2026* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: I like that ActiveCampaign allows very specific segmentation and a very easy to use automation interface. > > **Cons**: The price of the plan. I wish the monthly plan price could be a bit lower or offer more affordable prices to small businesses. > > My experience with ActiveCampaign so far has been easy and straight forward. I like the automation builder. The visual workflow makes it simple to connect triggers to actions. Even complex flows feel logical and customizable. ----- ### "Prices just keep going up." — 1.0/5 > **Duncan** | *February 24, 2025* | E-Learning | Recommendation rating: 0.0/10 > > **Pros**: Good ecommerce integration and automations > > **Cons**: Now we have to spend time and money moving because we don't want to be held hostage with continual price increases and no viable options to downgrade or manage this. > > ActiveCampaign have inceased the price on us almost 100% over the past 3 years. I just took the time to have a Zoom call and calmly lay out why this doesn't work for us. Their response - to offer us a lower level of service for almost the same price. So if we downgrade, we get less for the same price. If we switch to monthly (so we can leave if we want to without being tied in for a year - there are no refunds) - you guessed it - we pay even more. I feel like we are being backed into a corner with the choice of pay up or change provider. The choice is not going to be to pay up. I have no confidence that prices won't continue to increase. This feels like classic VC ownership - squeeze more out of the customers and don't worry if they leave. Which is fine if their objective is to have a handful of customers left paying a small fortune. Do you want to be one of those customers? Trust has been damaged and becaues of that we now have to figure out where to move next, rather than focussing on our business. If I could give no stars, I would. ----- Page: 1 / 104\ Next: [Next page](https://www.capterra.ca/software/79367/activecampaign?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/79367/activecampaign) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data