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Campaign Monitor Reviews

4.5 (485) Write a Review!

About Campaign Monitor

Campaign Monitor is an email marketing tool that enables anyone to send beautiful, targeted, and effective email campaigns.

Learn more about Campaign Monitor

Pros:

It is fairly easy to use and integrates with Salesforce, which is why we chose it over Pardot when making an initial selection.

Cons:

The biggest problem that I've been having lately is trying to send a preview email to myself...it never seems to work on a Friday.

Campaign Monitor ratings

Average score

Ease of Use
4.5
Customer Service
4.5
Features
4.3
Value for Money
4.4

Likelihood to recommend

8.2/10

Campaign Monitor has an overall rating of 4.5 out 5 stars based on 485 user reviews on Capterra.

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Brant
Brant
Web Developer in Australia
Verified LinkedIn User
Leisure, Travel & Tourism, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

I love Campaign Monitor

5.0 4 years ago

Pros:

I am a web developer and their API is fantastic to use. It is easy and straightforward.

Cons:

Some things within their GUI are hard to find and some extra logging features for developers would be handy.

Svend Bertil
Senior News Editor in Austria
Internet, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Great Email Automation Tool: Campaign Monitor

5.0 8 months ago

Comments: Overall, my experience with Campaign Monitor has been very positive. It is an intuitive and user-friendly platform that allows me to easily create and send emails. The analytics and customer support are also helpful.

Pros:

Campaign Monitor is an excellent email automation tool that is user-friendly and easy to use. It has an intuitive interface, great customer support, and comprehensive analytics. I appreciate that I can easily customize my emails and track their performance.

Cons:

The only downside of Campaign Monitor is the cost. It is quite expensive compared to other solutions. Additionally, some features are limited, such as the ability to personalize emails based on customer segments.

Abdul Hakim
Abdul Hakim
Assistant Marketing in Benin
Verified LinkedIn User
Business Supplies & Equipment, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

Campaign Monitor review

4.0 2 months ago New

Pros:

I am extremely thankful for the straightforward yet effective interface supplied by Campaign Monitor, through which we can conveniently set up custom campaigns and record performance metrics. Furthermore, the customer service provision, including the option for customized support plans, is incredibly beneficial and guarantees any difficulties can be fixed quickly.

Cons:

Nothing. Campaign Monitor is an excellent platform for creating and managing effective email campaigns.

Verified Reviewer
Verified LinkedIn User
Computer Software, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

A simple email marketing tool

3.0 4 weeks ago New

Comments: We use it for a specific campaign because it's easy to set up and runs without any issues

Pros:

- Easy UI- The features are easy to adopt

Cons:

- Limited features but not bad overall, wish it had more advanced features

Casey
Product Manager in US
Consumer Services, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Good

4.0 3 months ago

Comments: Here we have a lot of things to consider on both sides. Overall I would call it good as I did in the review title.

Pros:

I like that Campaign Monitor has easy email templates with drag and drop graphics and stock photos, easy automation tools, and a good user experience in general. Analytics are thorough to me and I like paying a low subscription charge.

Cons:

First of all, I didn't like the way they conducted customer support. Can't call or even live chat. To me that says it's not a priority.On top of that they're missing some social media tools plus CRM and integrations. I don't consider it easy to customize. There's a free trial but it's limited.

Robert
Robert
Co-founder in Ecuador
Verified LinkedIn User
Wholesale, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Gets the Job Done

4.0 4 years ago

Comments: Overall I'd recommend Campaign Monitor, especially if you're in a rush.

Pros:

We enjoyed using Campaign Monitor after switching from MailChimp. We were able to get up and running, fast.

Cons:

We disliked that the platform seemed to be split between different names. Sometimes the login would redirect us to another website which was a bit weird.

Verified Reviewer
Verified LinkedIn User
Information Technology & Services, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

A must have in the toolset of any marketeer

5.0 4 weeks ago New

Pros:

It is really easy to utilise, easy to setup your email (choosing from a list of high quality templates) select your recipients and send. It allows for ease of tracking and automation of emails, a must in the toolset of any marketeer.I have used this software for over 10 years and it has kept getting better and improving

Cons:

I have not encountered any issues while using the software, which I have used for over 10 years!

Verified Reviewer
Verified LinkedIn User
Apparel & Fashion, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Campaign Monitor Review

5.0 4 weeks ago New

Pros:

It’s straightforward to set up with templates and manage email lists. The automation feature is key for us.

Cons:

The product somehow feels less intuitive than others I have used in the past.

Nilesh
Audio Editor in India
E-Learning, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Conquer great connections with Campaign Monitor

5.0 4 weeks ago New

Comments: Campaign Monitor is a great platform for sending out bulk emails to the audience for various purposes. I was able to design great email with this.

Pros:

1. The user interface of it really good and it is an excellent email automation tool.2. It has lots of templates which are attractive and beautiful.3. The automation features are really great and comprehensive.

Cons:

1. The social media integration is not that great.2. There are no social cards available in it which makes the email appear unformatted sometimes.3. I am unable to know the number of users working together in the platform. It also does not auto save some of my designs, which makes problems for us sometimes.

Ansh
Content writer in India
E-Learning, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

Best platform for bulk mailing

5.0 4 weeks ago New

Comments: It is one of the best platfomr out there to send bulk mails to a large number of receipents in a great and attractive manner.

Pros:

1. The suer interface is top notch.2. It has lots of features and functions that are really helpful.3. It has lots of templates that are attractive.

Cons:

1. The pricing was high for me.2. There are occasional bugs in the platform.3. Some of my recipients did not receive the email as sent.

Prudencia
Prudencia
Technician in Energy and Thermal Engineering in France
Verified LinkedIn User
Research, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Campaign Monitor Review

4.0 6 months ago

Comments: My overall experience with Campaign Monitor has been positive. It is a great platform for creating and managing email campaigns. It is easy to use and user-friendly. It also has a lot of features that make it easy to customize and tailor your campaigns. The customer service is also great, with a helpful and knowledgeable team available to answer any questions I have had. and easy to use. The visual editor is simple and powerful, allowing users to quickly create and customize emails. The automation features make it easy to set up complex campaigns and the analytics tools provide useful insights into the performance of campaigns. The customer service team is also very helpful and responsive.

Pros:

I really like the simplicity of Campaign Monitor. It is easy to use and understand. The drag-and-drop editor makes it really easy to create beautiful, responsive emails. I also appreciate the ability to segment and personalize emails to target different user groups. The reporting interface is also very helpful for tracking email performance. The customer service has been excellent. Whenever I have had any questions, the team has been quick to respond and very helpful.

Cons:

Their templates were limited and customization of those templates was limited too. The design elements were not user-friendly and navigating the user interface was a hassle. Additionally, their support options were lacking and customer service was not always very helpful or knowledgeable. Furthermore, Campaign Monitor lacked in reporting and analytics capacities, making it difficult to measure the performance of campaigns and to make informed decisions based on the data.

Sam
Marketing Manager in Australia
Nonprofit Organization Management, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Rock solid email marketing solution

5.0 9 months ago

Comments: Campaign Monitor is the cornerstone of our email marketing and it has never let us down.

Pros:

Campaign Monitor is our go-to for email marketing. List management, unsubscribe settings, segmentation, and some basic automation. It doesn't try to be all things to all users - it does a few things very well and it is consistently good.Customer service is good too, the consultants will do their best to get to the bottom of most issues.

Cons:

The native email builder is lacklustre and several steps behind other solutions. When competing against Mailchimp or any one of a number of online HTML email builders, there is no comparison - Campaign Monitor's builder lacks a significant number of features that we consider a minimum these days (e.g. row/column management, saved/global rows, divider styles, etc).

Sunitha
Sunitha
NATIONAL SCHOOL FEEDING PROGRAM FACILITATOR in France
Verified LinkedIn User
Program Development, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Campaign Monitor

4.0 7 months ago

Comments: They have a wide range of features and the user interface is very intuitive and easy to use. The reporting features are also very useful and the customer service team is always available to offer assistance. I have also found their prices to be competitive and their customer service to be excellent.

Pros:

I'm really impressed with the features and functionality of Campaign Monitor. It's incredibly easy to use and offers a lot of flexibility. The drag-and-drop editor makes it simple to create great-looking emails and its ability to personalize each one with customer data allows me to send targeted messages.

Cons:

One of my least favorite aspects of Campaign Monitor is that it does not offer an integrated analytics platform. This means that users have to use third-party tools such as Google Analytics to track the performance of campaigns.

Shilpa
Shilpa
Marketing Strategist in India
Verified LinkedIn User
Internet, 1,001–5,000 Employees
Used the Software for: 2+ years
Reviewer Source

A product well thought through

5.0 4 years ago

Comments: I have been using CampaignMonitor for almost 4 years now. I love the tool more than MailChimp and Constant Contact. I

Pros:

*Allows to send a test mail and check personalization using real examples from your contact list. *You can also set up email automation with the tool. *The HTML upload and rendering across devices is on point. Very well made product. * Does not force users to use bulky footers that promotes itself unlike Constant Contact

Cons:

I was billed extra and forced to use the plan I upgraded to for an entire month without being prompted that my list size had exceeded a certain number. While I understand it makes sense for your revenue it is not a very good customer experience.

Bill Laurel
Bill Laurel
Programmer in France
Verified LinkedIn User
Computer Software, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

Good product

4.0 6 months ago

Pros:

Campaign monitor is an incredibly useful platform for sending out bulk emails quickly and conveniently. It features a spell checker, the ability to create custom templates, the option to send test emails, and powerful analytics.

Cons:

I have no complaints about the program - it's excellent! However, we had to settle for a different software option due to cost.

Jim
Verified LinkedIn User
Retail
Used the Software for: 1+ year
Reviewer Source
Source: GetApp

Campaign Monitor

5.0 8 years ago

Comments: If you are using emails to communicate with customers you really can do a much better job with a service like Campaign Monitor. You can create and store templates, get instant reports on opens and clicks, and other data. They have very few glitches and when it happens they fix them right away. Customer service is better than excellent.

Pros:

As mentioned, I would give their customer service a +++. I am a very small user. I'm sure they have much more important clients. But that's not how they treat me when I have a need. They are right on top of things and and I believe they treat me the same as a major user. They also send periodic "lessons" on how to improve email content and they are worth reading. Embedding photos/images is a breeze and you get quality true to that of the original image.true

Cons:

If you are a savvy, tech-smart user you can navigate and use the service with few problems. If you are a 3/5 like me, it is sometimes a challenge to get around. After a while you can learn it, but the initial phases can be daunting. They might consider creating a glossary for some of the technical terms. There are a few options I wish they would incorporate in their text capabilities.

Clare
Marketing Executive in UK
Insurance Software, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

Email campaigns made simple

4.0 4 years ago

Comments: Campaign monitor is my favourite email campaign tool and I will continue to use it for its simple, clean designs and service.

Pros:

Campaign Monitor makes it really easy to set up and deliver email campaigns and analyse the results of each campaign. The templates are brilliant for creating quality emails which look professional and clean all you need to do is put your content in. Campaign Monitor basically holds your hand every step of the way and make it easy for you to insert pictures, links, text, call to action buttons and more into your templates.

Cons:

The biggest problem that I've been having lately is trying to send a preview email to myself...it never seems to work on a Friday! It can be really frustrating if I have something that I need to get done that day and I can preview it in my own inbox first. It seems to work every other day of the week though.

Verified Reviewer
Verified LinkedIn User
Hospital & Health Care, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Great mid-level email marketing tool

4.0 4 years ago

Pros:

Very easy to set up triggers and actions. You can get going in Campaign Monitor very quickly. Setting up email sequences based on complex user activities is a breeze. The live reporting feature...with a globe pinpointing exactly where the recipients of your email are opening your email...is super cool and valuable from a geo-marketing point of view. Basic personalization and transactional capabilities are decent as well.

Cons:

The support was not the best. Hit and miss. Sometimes they answered questions/resolved issues in almost real-time...but other times it can take them up to 48 hours to get back to you.

Verified Reviewer
Verified LinkedIn User
Insurance Software, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

campaign monitor for email marketing

4.0 3 years ago

Comments: Managing your email marketing campaigns can be very hard if you don't have the right tools. We have alot of target mails we have to constantly engage meaningful content with, that is why we use campaign monitor to make the work more efficient. It integrates well with most CRM platforms including the one we use.

Pros:

The templates helps with customisation for different kinds of customers. Its easy to use in most cases

Cons:

Campaign monitor is on the expensive side, there are other tools that can offer similar results at less price.

Brendan
Email Marketing Specialist in US
Used the Software for: 2+ years
Reviewer Source

Campaign Monitor makes email marketing easy with it's easy to use interface and a ton of features.

4.0 6 years ago

Comments: The biggest benefit was that I was able to get up to speed and learn the software quickly. It wasn't overwhelming and I felt like I could build great looking emails right away.

Pros:

I like that it enables you to create great looking email without any prior experience or knowledge coding or building emails. They have a drag and drop email builder that allows you to quickly create beautiful, responsive, mobile-friendly emails in an easy to use interface. Their marketing automation features are also much easier to learn than some of their competitors.

Cons:

For advanced email marketers with coding and development knowledge, Campaign Monitor is a little too simple. It really is geared to marketers who don't have a lot of development knowledge and lacks some of the features of Salesforce's Marketing Cloud.

Verified Reviewer
Verified LinkedIn User
Hospital & Health Care, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source
Source: GetApp

Easiest Email System I’ve Seen

5.0 5 years ago

Pros:

So easy to use, it’s not even possiable to access the HTML or SQL. Anyone can pick this tool up easy.

Cons:

Usually you compromize ease of use for robust, advanced features. But, there’s not too many issues with this. Sometimes I have to be creative, but I have always made it work. I hope to see more on the automated program features - like being able to exclude if they’re on another list.

Anne
Anne
Front End Developer in US
Verified LinkedIn User
Internet, Self Employed
Used the Software for: 2+ years
Reviewer Source

The Smartest Place for Email Marketers to hang out!

5.0 4 years ago

Comments: I first became aware of Campaign Monitor many years ago when I was getting my start in email marketing. I learned so much from all the important resources on their website, which really helped me to leverage competitive design strategies for my campaigns.

Pros:

Campaign Monitor is a leader in the industry because they provide a great product and fantastic support - their site is a treasure trove of need to know information on email marketing, all at your fingertips whenever you need it. This combination really gives you the edge when it comes to creating, testing, and launching competitive campaigns that drive engagement with your audience and result in increased conversions.

Cons:

What's not to like? Campaign Monitor has so many advantages there's not anything to complain about!

Verified Reviewer
Verified LinkedIn User
Insurance Software, 10,000+ Employees
Used the Software for: 2+ years
Reviewer Source

Creativity through email; a great way to personalize an email

5.0 5 years ago

Pros:

I have been using Campaign Monitor to personalize my emails and it is more for my personal use. It provides me with a chance to create a customized email which showcases my creativity and my personality. The product is easy to set-up as well, it is not necessary to have an in-depth computer literacy to be able to learn and use Campaign Monitor. It is simple with an easy interface that can allow anyone to personally use this.

Cons:

The fees associated are a little high for its features, especially when a huge batch of emails are sent, also, uploaded code does not look as great as you thought it would be before uploading it.

Dipali
Marketing Manager in US
Information Technology & Services, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Best email marketing campaign out there with its incredible features!

5.0 6 years ago

Comments: The main advantage of using Campaign Monitor over other email marketing software is ease of use. It's a very well designed software that helps create, schedule and send emails to customers. I have never faced any glitches or downtime sessions with Campaign Monitor. It is easy to add tracking codes to personalize emails and the tracking reports are quite advanced. If you opt for the Premier option, you get access to all the great features along with a dedicated manager.

Pros:

- Excellent tracking options - Great user interface - one of the main reasons why I'd choose it over its competitors - Multiple themes to choose from - Flexible pricing options - Great features include A/B testing, inbox previews, opportunity to grow your list and personalized emailing option

Artur
Project Manager in Canada
Used the Software for: 2+ years
Reviewer Source

Campaign Monitor is the original mailing list innovator

5.0 6 years ago

Comments: Want reliable and easy to use (but very powerful) email delivery service - then CampaignMonitor is a safe choice.

Pros:

When a company pays attention to design and usability its a clear sign that they care about how well their software works. CampaignMonitor is that kinds of company. I've been using their services for nearly a decade and they never seize to amaze with the quality of their features. CampaignMonitor is very easy to use, both for creation of campaigns and for checking stats.

Cons:

The price tag to check how the email design will look in different email clients. It would be nice to have this as a built in feature.