---
description: Learn more about SurveyMonkey pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
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title: SurveyMonkey Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [AI Marketing Tools](/directory/34136/ai-marketing-tools/software) > [SurveyMonkey](/software/32728/surveymonkey)

# SurveyMonkey

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> Survey management solution that helps businesses collect feedback, insights, and data to drive organizational growth.
> 
> Verdict: Rated **4.6/5** by 10477 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses SurveyMonkey?

SurveyMonkey is used by marketers, customer experience professionals, human resources departments, IT teams, event planners, educators, researchers, and healthcare organizations.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 10477 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.3/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Momentive
- **Location**: San Mateo, US
- **Founded**: 2009

## Commercial Context

- **Starting Price**: US$30.00
- **Pricing model**: Per User (Free version available)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Brazilian Portuguese, Chinese, Danish, Dutch, English, Finnish, French, German, Italian, Japanese, Korean, Norwegian, Portuguese, Russian, Spanish, Swedish, Turkish
- **Available Countries**: Australia, Brazil, Canada, China, Denmark, Finland, France, Germany, Hong Kong SAR China, India, Ireland, Italy, Japan, Netherlands, New Zealand, Norway, Portugal, Russia, South Korea, Spain and 4 more

## Features

- AI/Machine Learning
- Activity Dashboard
- Anonymous Feedback
- Benchmarking
- CES Survey Structure
- CSAT Survey Structure
- Complaint Monitoring
- Conditional Logic
- Continuous Feedback
- Customer Experience Management
- Customizable Branding
- Customizable Questions
- Customizable Templates
- Dashboard Software
- Data Visualization Software
- Drag & Drop
- Email Management Software
- Email Marketing Software
- Employee Recognition Software
- Feedback Management
- Forms Creation & Design
- Forms Management
- Live Results Sharing
- Marketing Management
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multiple Question Types
- NPS Survey Structure
- Negative Feedback Management
- Offline Response Collection
- Online Polling
- Peer-to-Peer Recognition
- Performance Management
- Personalization Software
- Pulse Surveys
- Question Branching
- Question Library
- Reporting & Statistics
- Reporting/Analytics
- SMS Messaging
- Segmentation
- Sentiment Analysis
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Template Management
- Text Analysis Software
- Trend Analysis
- Workflow Automation

... and 10 more features

## Integrations (102 total)

- ActiveCampaign
- Administrate Training Management
- Airbyte
- Airtable
- Apptio Platform
- Appy Pie
- Arlo Training Management Software
- BHN Rewards
- BigID.me
- Birdeye
- Chattermill
- Claris Connect
- ClicData
- Conduitly
- Constant Contact

... and 87 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [AI Marketing Tools](https://www.capterra.ca/directory/34136/ai-marketing-tools/software)

## Related Categories

- [AI Marketing Tools](https://www.capterra.ca/directory/34136/ai-marketing-tools/software)
- [Market Research Software](https://www.capterra.ca/directory/10041/market-research/software)
- [Forms Automation Software](https://www.capterra.ca/directory/10023/forms-automation/software)
- [Form Builder Software](https://www.capterra.ca/directory/33235/form-builder/software)
- [Polling Software](https://www.capterra.ca/directory/31220/polling/software)

## Alternatives

1. [UmfrageOnline](https://www.capterra.ca/software/201674/enquetes-maken) — 4.6/5 (1740 reviews)
2. [Google Forms](https://www.capterra.ca/software/176571/google-forms) — 4.7/5 (11492 reviews)
3. [Jotform](https://www.capterra.ca/software/158456/jotform-4-0) — 4.7/5 (2909 reviews)
4. [Typeform](https://www.capterra.ca/software/137289/typeform) — 4.7/5 (972 reviews)
5. [Survicate](https://www.capterra.ca/software/132914/survicate) — 4.6/5 (99 reviews)

## Reviews

### "Solid survey option for fail price" — 4.0/5

> **Parsa** | *June 23, 2026* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: It is very easy to create and send out surveys with a large target audience available for a very cost effective amount. Easy to customize the surveys and just use Surveymonkey as the gate.
> 
> **Cons**: Time to time, it can be seen that the quality of the participants responses drops and it might be hard to extract meaningful/insightful data from the collected information.

-----

### "The Program Has changed" — 4.0/5

> **Mackenzie** | *June 29, 2026* | Construction | Recommendation rating: 5.0/10
> 
> **Pros**: Simple and easy to use and create a survey. But also easy for employees to use as well. A well rounded program.
> 
> **Cons**: The new updates have moved the program away from what I liked about it. It is no long simple or easy to use.

-----

### "Easy to use but some features feel limited" — 5.0/5

> **Harshul** | *March 10, 2026* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: I like that SurveyMonkey is super easy to set up a survey without thinking too much. The templates help a lot and most of the questions are already there, so I just drag things around and it works. Sharing the survey link is simple too, and responses come in fast. The dashboard shows results in a clean way, so I don’t have to export everything every time. It just saves time overall.
> 
> **Cons**: Some features feel locked behind paid plans, and sometimes even basic stuff needs an upgrade which gets annoying. The UI is okay but a bit confusing when you try to find advanced settings. Also the analytics could be better, like more detailed breakdowns without needing to export. And sometimes the survey preview doesn’t match exactly how it looks on mobile.
> 
> Overall my experience has been pretty good. It’s easy enough for quick surveys and works fine for collecting feedback. I use it mostly for simple forms and it does the job without too much trouble. There are a few things that take time to figure out, but once you get used to it, it’s smooth. It’s not perfect but it’s reliable and never really gave me any big issues.

-----

### "Great Tool for Collecting Program Feedback" — 5.0/5

> **Aja Nurse** | *May 15, 2026* | Education Management | Recommendation rating: 9.0/10
> 
> **Pros**: I liked how easy and straightforward SurveyMonkey was to use. The surveys were well‑organized, simple to navigate, and quick to complete. I also appreciated that it worked smoothly on both my phone and laptop, which made it convenient during the NPower Canada program. The clear question formats and clean layout made the feedback process fast and stress‑free.
> 
> **Cons**: The only thing I liked least was that some surveys felt a bit long when there were many questions in one session. Also, a few features—like advanced question logic or deeper analytics—seem to require paid plans, so organizations using the free version have limited customization.
> 
> My overall experience with SurveyMonkey was very positive. I used it in 2024 during my NPower Canada program while completing the Google IT Support Certificate through Coursera. The program ran from May to August, and after it ended, NPower used SurveyMonkey to collect feedback from graduates. The platform was simple to navigate, the questions were clearly structured, and it only took a few minutes to complete each survey. It made the feedback process smooth, organized, and convenient, especially since it worked well on both my phone and laptop.

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### "Fit-for-purpose, simple surveying tool" — 5.0/5

> **Amanda** | *March 2, 2026* | Oil & Energy | Recommendation rating: 9.0/10
> 
> **Pros**: Easy to use and simple interface for both creating and answering surveys. Easy to share results with the appropriate audience.
> 
> **Cons**: Does not help with coming up with questions, suggesting multiple choice answers, or identifying potential bias in questions.

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## Links

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