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Power My Analytics Reviews

About Power My Analytics

Power My Analytics is a reporting automation tool that enables digital marketers to collect data and integrate metrics where needed.

Learn more about Power My Analytics

Pros:

Price point, everything we use is the same as Supermetrics without needing to pay the price tag. Plus customer support is better with calling available.

Cons:

No Linkedin integration in the source platform. For complex multi-channel view - must have.

Power My Analytics ratings

Average score

Ease of Use
4.6
Customer Service
4.6
Features
4.6
Value for Money
4.7

Likelihood to recommend

8.6/ 10

Power My Analytics has an overall rating of 4.7 out 5 stars based on 177 user reviews on Capterra.

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Filter reviews (177)

Basil
Basil
Web Analyst in India
Verified LinkedIn User
Industrial Automation, 51–200 Employees
Used the Software for: Free Trial
Reviewer Source

One of the best analytics tool to automate marketing data

4.0 last year

Pros:

Ease to use. Multiple data source integration. Inbuilt reports.

Cons:

Need more pricing plans to customize based on user needs.

Aiovino
ICT Manager in US
Utilities, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Dependable Approach for Analytics

5.0 11 months ago

Comments: The analytical influence from the software is something ideal and it creates a custom data management.

Pros:

The software has enhanced a reliable analytical extension, which makes every integration suitable.

Cons:

The tool has supported all the analytics, and there are dependable information management.

Power My Analytics Response

11 months ago

Hi Aiovino, Thanks for sharing your experience! We're excited to hear that we've provided you with a reliable approach to analytics. Your feedback is invaluable as we continue to improve. If there's anything else we can do to support you, please don't hesitate to reach out. Thank you for being a part of the PMA community! Jason Head of Technical Support Power My Analytics

Zachary
Director in UK
Marketing & Advertising, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Don't fall for cheap pricing, the Shopify connector doesnt work and neither does support

1.0 last year

Comments: Don't fall for the cheap pricing. The Shopify connector doesn't work, and I'm sure they know this because its taken them 6 weeks since I flagged this and I can't get a response.There's seemingly no way of calculating CoGs at the order level, and reports are often missing data... Try Supermetrics or a free version like Weld AI

Pros:

The price versus other competitorsAvailability of all connectors I needed

Cons:

Don't fall for the cheap pricing. The Shopify connector doesn't work, and I'm sure they know this because its taken them 6 weeks since I flagged this and I can't get a response.There's seemingly no way of calculating CoGs at the order level, and reports are often missing data... Try Supermetrics or a free version like Weld AI

Nguyên
Marketing Manager in Vietnam
Retail, 201–500 Employees
Used the Software for: Free Trial
Reviewer Source

How did I use power analytics?

5.0 11 months ago

Pros:

Power My Analytics is a great tool that helps me synthesize data from advertising sources, thereby devising a more effective investment strategy.

Cons:

I think we should add more data sources such as Tiktok Insight or Google channel tools

Power My Analytics Response

11 months ago

Hi Nguyên! We're thrilled to hear that Power My Analytics has been a great tool to help you synthesize data! Thanks for letting us know which data sources you would like to see us add support for. We're always looking for ways to improve and expand our platform and your feedback helps us do this. Thank you for being a part of the PMA community and for trusting us to support your data analysis needs. Jason Head of Technical Support Power My Analytics

Salman
Digital Media Performance Assistant Manager in Saudi Arabia
Nonprofit Organization Management, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Pros & Cons of Power My Analytics

5.0 last year

Comments: Fantastic service that exceeds our expectations.

Pros:

- Ease of use - Social media connection with Google data studio

Cons:

- The hardship of connecting Amazon ads. - Missing TikTok app installs data with Google Looker studio

Ezequiel
Paid Media Specialist in Argentina
Marketing & Advertising, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

The connector with the best price-performance ratio

5.0 last year

Pros:

It's a reliable connector we hadn't issues with it so far. It has also a competitive price

Cons:

I don't have any cons in regard to Power My Analytics yet

Tahsin
Digital Strategist in Bangladesh
Cosmetics, 1,001–5,000 Employees
Used the Software for: Free Trial
Reviewer Source

Amazing Data Visualization

5.0 last year

Comments: very good

Pros:

Power Analytics should include Meta Messaging data visualization

Cons:

Issues editing designated market area, showing improper data.I wish power analytics had competitive analysis option

Zachariah
Head of Marketing in US
Consumer Electronics, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

Good Data Connector

5.0 last year

Pros:

Power My Analytics is easy to set-up and connects most of your marketing data needs.

Cons:

My main issue is perhaps more related to not fully understanding the data structure from one of the sources that I'm drawing data from. PMA has performed according to expectation.

Paul
support in North Macedonia
Arts & Crafts, 2–10 Employees
Used the Software for: Free Trial
Reviewer Source

Great Platform

5.0 last year

Comments: So far so good, we just used the free trial and we have automated creating all reports unlike before when our VA was filling it out every day and losing 30 minutes.

Pros:

The fact that I can link all reports to a single spreadsheet.

Cons:

- creating reports on the spreadsheet (slow) - the fact that you need to have a single google account connected to authenticate it with the platform.

Abhishek
Abhishek
Marketing Manager in India
Verified LinkedIn User
Marketing & Advertising, 1,001–5,000 Employees
Used the Software for: 1-5 months
Reviewer Source

Best and easiest

5.0 2 years ago

Pros:

I have been using this remarkable reporting and ads dashboard tool, and I am absolutely thrilled with its capabilities. It is incredibly user-friendly, making the process of creating reports and dashboards a breeze. The accuracy of the data it presents is truly impressive, giving me complete confidence in the insights it provides. Additionally, one of the standout features of this tool is its remarkable efficiency. It significantly reduces the time and effort required to generate comprehensive reports and engaging dashboards. I highly recommend this tool to anyone looking for a powerful and efficient solution for their reporting and ads needs. It has truly transformed the way I analyze and present data, making my work more productive and enjoyable

Cons:

I didn't think it is having any negative point as of now

Gerardo
Paid Media Specialist in Nicaragua
Health, Wellness & Fitness, 51–200 Employees
Used the Software for: Free Trial
Reviewer Source

Alternatives Considered:

Best Value for Money

4.0 3 years ago

Pros:

Power My Analytics's wide variety of data connectors and multiple data sources allowed us to centralize all the data we needed, thus create very insightful reports that would have taken a lot of time and effort otherwise. Power My Analytics helped us free our time from the more rudimentary aspect of creating reports, and allowed us to spend our time where it matter the most, analyzing our data to make informed decisions.

Cons:

For now, Power My Analytics has exactly all the data connectors and data sources that I need, however, as a growing company, I'm pretty sure we will be expanding or testing new channels eventually... although Power My Analytics has a wide variety of data sources and connectors, I hope they continue including more in the future... a few recommendations, Klaviyo, Reddit...

Jacob
Operations & Systems Analyst in UK
E-Learning, 1,001–5,000 Employees
Used the Software for: Free Trial
Reviewer Source

Alternatives Considered:

Absolutely Incredible - Why would you use anything else?

5.0 4 years ago

Pros:

We're a business that has a lot of different social media accounts to provide tailored content to our various customer segment and only PowerMyAnalytics has enabled us to pull all of the data we need without spending a fortune

Cons:

Doesn't currently have Facebook Groups which is a massive part of our marketing strategy, however PowerMy Analytics seem to be incredibly forthcoming with creating this integration

Harry
Media Performance in Vietnam
Marketing & Advertising, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

Amazing app for Data Studio

5.0 2 years ago

Pros:

Really easy to use and includes many advertising platforms.

Cons:

Sometimes it takes so long to access to the data

Stephen
Communication and audiovisual expert in Switzerland
Higher Education Software, 51–200 Employees
Used the Software for: Free Trial
Reviewer Source

IHEID review

5.0 last year

Pros:

I did not use it extensively yet, but my first impression is that it's reliable, easy to set-up, and the data it collects from the connectors is complete. Used it for looker studio.

Cons:

Nothing for now. Power My Analytics meets my expectations.

Terrel
Paid Media Manager in UK
Apparel & Fashion, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

Easy To Use And Powerful Insights

5.0 2 years ago

Comments: Great service, easy to use and the customer service is brilliant

Pros:

The easy setup with looker studio and connecting the ad platforms with analytics data is key

Cons:

nothing major. If anything more connectors thats all.

kitjar
marketting in Thailand
Banking, Self Employed
Used the Software for: Free Trial
Reviewer Source

i'm beginner

5.0 2 years ago

Comments: Power My Analytics is convenient for facebook advertising reporting, but since I'm just starting out, and presented to the employer Which has not yet calculated the total cost from Power My Analytics, including not being able to use all functions, so would like to consider allowing it to continue to be used And when the employer agrees, I will continue to buy at the entry level.

Tejas
Consultant in India
Marketing & Advertising, 2–10 Employees
Used the Software for: Free Trial
Reviewer Source

Quick and easy tool to pull together all marketing data

4.0 2 years ago

Pros:

Large library of connectorsEasy to use interface

Cons:

Would have helped to have tutorial videos.I clicked dashboards, and all my existing sheets got deleted without any warning message. I had to restore from an autosave version.

Fabian
Data Scientist in Colombia
Information Technology & Services, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

Review

5.0 2 years ago

Pros:

Easy to use and have an useful metrics in for differents apps.

Cons:

a little short time of trial period and maybe we need more time to use it for test the product

Manuel
Manuel
Head of projects in Mexico
Verified LinkedIn User
Writing & Editing, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

The best things of Power My Analytics

5.0 2 years ago

Comments: I like Power Analytics because is very easy to use.

Pros:

Power analytics help my business in a way i didnt know we can grow.The data visualization is a real treat for my business

Cons:

The cons are that you have to pay more money to have access to the full data.

Troy
Digital Marketing Manager in US
Consumer Goods, 501–1,000 Employees
Used the Software for: Free Trial
Reviewer Source

Easy to Use!

4.0 2 years ago

Pros:

The functionality and ease of use. I've used a number of different products in the past and it's taken awhile to fully understand how to properly integrate your data. With Power My Analytics, I was able to jump in and start building out my report right away.

Cons:

I haven't noticed anything that I don't like about the product.

Felea
Manager Marketing in Romania
Electrical/Electronic Manufacturing, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

Review Power My Analytics - from 1 to 5

4.0 2 years ago

Pros:

Integration of different platforms and easy to use dashboard

Cons:

It's not easy to setup de connector, but is not a big issue.

Evgeniy
CEO in Kazakhstan
Marketing & Advertising, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

PowerMyAnalytics the best offer

5.0 3 years ago

Comments: Sheets extension - everyday used (fast view)
Data Studio Google - dashboards used (for key perfomance)

Pros:

fast integration. 3-4 click integration with any services, safe data transactions

Cons:

no Linkedin integration in the source platform. For complex multi-channel view - must have

Power My Analytics Response

3 years ago

Thank you for the feedback, and we are happy you are getting great value from our services. Was there something specific missing from our LinkedIn integrations? Or were you unable to locate them? We do have connectors for both LinkedIn Ads and LinkedIn Company Analytics. Please let us know if there is anything we can do to improve in that area. Cheers! Power My Analytics

Werner
Digital Lead in South Africa
Marketing & Advertising, Self Employed
Used the Software for: Free Trial
Reviewer Source

Great product for the price, naming conventions could be better.

4.0 3 years ago

Comments: For the price, I would recommend Power My Analytics data studio connector

Pros:

It's relatively cheap and gets the job done for much less than some competitors.

Cons:

The naming conventions could be much better - I kept finding myself changing the naming conventions

Laura
co-founder in Australia
Marketing & Advertising, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

A welcomed change

5.0 3 years ago

Pros:

Price point in comparison to other tools at this same price point there feature list is extensive and compares to the more expensive API integrators without the hefty price point

Cons:

Only cons of the product is naming conventions aren't exactly the same as other platforms. Therefore installation takes a little longer.

Zara
Zara
CEO in UK
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: Free Trial
Reviewer Source

Great analytics and reporting software.

5.0 3 years ago

Pros:

This software has enabled much better reporting for my client without spending hours of data crunching each month.

Cons:

The report took a little while to update initially from Shopify but I think this is because there is a lot of data.