15 years helping Canadian businesses
choose better software
About Bigin by Zoho CRM
Bigin helps small businesses move away from spreadsheets and get started with a CRM solution that is truly built for their needs.
The product is very easy to use. Furhthemore a very effective presales assistance is provided.
It broke down several times. However, it finally worked.
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Filter reviews (297)

Very helpful for a small business
Pros:
Easy of set-up. Intuitive usage. Set-up help videos
Cons:
Can apply only one filter at a time. Integrations with Facebook Ads requires third party tools like Zapier, which doubles your cost
Alternatives Considered: Bitrix24
Reasons for Switching to Bigin by Zoho CRM: Ease of deployment and reasonable free trial period
Excellent Small Business CRM. Highly Recommended
Comments: It is working great for my business. Sales funnel automation is going great.
Pros:
Easy to use, easy to implement, great lead & contact management.
Cons:
Would like to see reduced limitations on records. They are charging for each attribute, like, records, workflows, templates etc.
Alternatives Considered: Zoho CRM
Reasons for Choosing Bigin by Zoho CRM: HubSpot free version have lot of limitations.
Switched From: HubSpot CRM
Reasons for Switching to Bigin by Zoho CRM: Inexpensive, easy to use and multiple integrations.
Bad experience with Bigin
Comments: It was good & i was very happy till i found all my accounting data was not integrated and had to add contacts manually
Pros:
Integration with GSuite Tasks / Calendar
Cons:
The worst is it does not integrate with Zoho Books, there is not point. I spent time exporting contacts from books and importing to Bigin and then realised this is foolish to do. They promised to integrate with books but they also suggested to use zoho flow another paid application. This is not fair as why should i keep paying for applications, they should have offered zoho flow for free as it is their fault when CRM is not integrated with books/accounting
Alternatives Considered: HubSpot CRM
Reasons for Choosing Bigin by Zoho CRM: To ensure zoho books integration should work and felt natural extension
Switched From: HubSpot CRM
Reasons for Switching to Bigin by Zoho CRM: To ensure zoho books integration should work and felt natural extension
Zoho Response
3 years ago
Hello Natesh! Thank you for taking your time to share your feedback. We're happy to let you know that Bigin's native integration with Zoho Books is ready and is live as part of our Early access program. We really hope that you find this useful. As always, you can reach out to us anytime if there's anything else that you need to help with. Thank you!
Bigin is the business - brilliant CRM for small businesses
Comments: Bigin by ZOHO CRM is absolutely fantastic! I love everything about it. I've tried lots of other tools and not been sold. This one is the best by miles - and the most affordable!!!
Pros:
Bigin is very easy to use, and others also pick it up quickly. The best part is customising fields for all modules - super quick and easy to do and can be done on the fly. The Gmail add-on is also excellent, and seamless, as is the use of IMAP emails. Brilliant tool.
Cons:
Not any con's I can think of, other than the email templates bit wasn't as intuitive as the rest. I worked it out, but that was the only thing that had me a tad puzzled for a while. Very minor detail.
Alternatives Considered: Airtable and HubSpot CRM
Reasons for Choosing Bigin by Zoho CRM: HubSpot is very complicated when it comes to customising fields and processes. I was really invested in making it work, watched tutorials etc, but I gave up this month and I just wish I had checked out Bigin years ago!!!
Switched From: HubSpot Sales Hub
Reasons for Switching to Bigin by Zoho CRM: Price, and trial - product sold itself.
Streamlined Sales Management - Bigin CRM Review
Pros:
Bigin CRM by Zoho is a game-changer! The user-friendly interface, easy pipeline management, seamless integrations, and time-saving automation have revolutionized our sales processes. Highly recommended!
Cons:
The level of customization options available in Bigin CRM could be improved to better align with their unique business needs.
Alternatives Considered: ActiveCampaign
Reasons for Switching to Bigin by Zoho CRM: Simplicity: For its user-friendly and intuitive interface, making it easy for users to get started and navigate the platform.Sales Focus: Its primary focus is on sales pipeline management, lead tracking, and contact management.
Amazing Experience.
Comments: Very satisfied... jumped from a XLS based pipeline to build a strong CRM tool in just few hours of medium work. Now I can track all of my sales pipeline with a sigle view, and repport it to the company owners easily.
Pros:
Very very very easy to use, easy to first setup, easy to customize to fit on your organizations structue.
Cons:
Lacks native integration to O365/M365, lacks on native integration with other Zoho apps like Zoho Projects. The upgrade to Zoho CRM is costly.
Alternatives Considered: Zoho CRM, Pipedrive and RD Station
Reasons for Switching to Bigin by Zoho CRM: Easy to use, easy to customize, strong mobile app, and pricing.
Most Effective CRM
Pros:
Clear UI, easy to use, API integration easy to perform
Cons:
i dont feel there are any cons for zoho crm
One of the best CRM for startups
Comments: Very good and easy choice to recommend to others
Pros:
Easy to use and start using. This should be the first CRM for any company.
Cons:
Some features are missing like whatsapp integration etc.
Alternatives Considered: Salesforce Sales Cloud
Reasons for Switching to Bigin by Zoho CRM: Easier use and simple on pocket.
Our First CRM
Pros:
Bigin by Zoho CRM is a game-changer for our business! With its user-friendly interface and seamless integration with other Zoho apps, managing customer relationships has never been easier. The customization options allow us to tailor the CRM to my specific needs, and the mobile app keeps us connected on the go. The excellent customer support from the Zoho team is an added bonus. Bigin has simplified our sales processes and boosted productivity, making it an invaluable asset for any business looking for an efficient CRM solution. Highly recommended!
Cons:
Every user should take the same plan to collaborate is a drawback

Complex Task made Easy
Comments: I am running a startup, eventually needed a tool to help me be on top of all pipeline tasks i am working on. when i tried Bigin i was overwhilmed with the amount of features availbel within the tip of my fingers and this is when i started to. use the web based through my laptop and started to exploit all its power.
Pros:
CRM and Sales components are present and easy to use. Integrated interface, different templates and use cases, the add on store which provide intgrations with all productivity platforms.
Cons:
barely anything.. but i found the reporting capabilities may be need flexibility to change.
Simple and Efficient CRM system
Comments: Support team are great, you can selected specific time slots to chat with a support representative, They will assist you with Setup, or if you unsure how to setup your system.
Pros:
You have various templates to choose from, you can setup your CRM system within a few minutes.
Cons:
Everything we needed thus far was solved within Zoho Bigin
Alternatives Considered: Zoho CRM
Reasons for Choosing Bigin by Zoho CRM: Did not do what we needed it.
Switched From: monday.com
Reasons for Switching to Bigin by Zoho CRM: Zoho Bigin is inexpensive, we do not need all the features in Zoho CRM.
Nice CRM for Small Companies and StartUps
Pros:
Nice CRM for small companies and startups. One user ist free, premium accounts only costs 7 € per month. Actually I'm just testing around, but it feels nice :-)
Cons:
Connection to MS 365 isn't hazzle-free. It broke down several times. However, it finally worked.
Alternatives Considered: Agile CRM and HubSpot CRM
Switched From: HubSpot CRM
Reasons for Switching to Bigin by Zoho CRM: It was easier to set up and get it run. Also the pricing model seems to be very interesting.
A easy to adopt CRM for small business
Comments: A sound quality cloud-based software with the flexibility and the most attractive is its pricing.
Pros:
It's inexpensive and easy to use and a good buy for first-time users and non-technical companies.
Cons:
The number of pipelines, inbuilt workflows are limited.
Alternatives Considered: Zoho CRM
Reasons for Choosing Bigin by Zoho CRM: Costly for Indian market.
Switched From: HubSpot CRM
Reasons for Switching to Bigin by Zoho CRM: As first time user it is good choice to start.
Bigin CRM
Pros:
The flow of the platform is smooth and intuitive, making it simple to navigate and manage my tasks efficiently. The customization options are also fantastic, allowing me to tailor the CRM to my specific business needs.
Cons:
That I have to pay for every user, so it would be very good especially on early stage if you can at least start with two users. Talking as a small business
Alternatives Considered: HubSpot Marketing Hub
Reasons for Switching to Bigin by Zoho CRM: Because it allows me to try before paying for the product
CRM Experience using Zoho Bigin
Comments: Client activity is consistent and I don't forget deals
Pros:
The Deal stages and Dashboard features are what I use the most. I am able to keep track of my progress and set activities for myself.
Cons:
Probability feature for each deal stage would be helpful to estimate what I could close off with on the month
A great pipeline management tool
Comments: Helped a lot in handhold us in a journey to full fledged CRM.
Pros:
Very easy to maintain the pipelines with basic features like tasks and reminder.
Cons:
CRM is for your growing requirements, so bigin and CRM fits different business requirements. There is a detailed comparison, which can you help in selection. No cons as such.
Alternatives Considered: Dynamics 365
Reasons for Choosing Bigin by Zoho CRM: As per growing business requirements.
Switched From: Zoho CRM
Reasons for Switching to Bigin by Zoho CRM: Pricing and familiarity with zoho ecosystem
Why I moved over to Zoho/Bigin?
Comments: After reviewing the comments by users of Zoho/Bigin I have spent the last 15 odd days setting up, testing and assessing the ease of use of this fully integrated CRM platform. The admin side of my business needs to be intuitive so I can focus on providing my personal counselling and professional coaching services.I am pleased with the integration of key platforms, primary features and functions. I have used various aspects of this platform and the level of support provided by their staff has allowed me to broaden my marketing while providing additional resources for the community I serve. This is a welcoming platform considering the multitude of options out there.
Pros:
The level of support and ease of integration with my social media and applications
Cons:
The integration with my website and Google Workspace was painless. There are some issues like DRAFT mode on smart devices for email sending would be beneficial.
BEST Small Business CRM
Comments: Very easy to use on a daily basis. Love it.
Pros:
The ease of use, scalability for a small business, as well as easy work flow.
Cons:
I'm not expecting a lot of automation with the cost of this CRM. So no disappointments.
Alternatives Considered: Freshsales and Zendesk Suite
Reasons for Choosing Bigin by Zoho CRM: The workflow and seamless design.
Switched From: Nutshell and HubSpot CRM
Reasons for Switching to Bigin by Zoho CRM: Cost and same features for what I needed.
To stay organised and on top of your contacts and leads. That's where Bigin by Zoho CRM comes in
Comments: User-Friendly Interface: my team appreciates the intuitive and user-friendly interface of Bigin. They find it easy to navigate, allowing them to quickly adapt to the CRM system and start managing their contacts and leads effectively.Cost-Effective Solution: our purchasing department mentioned that Bigin offers excellent value for its price. It is an affordable CRM solution for small businesses and entrepreneurs with limited budgets.
Pros:
I liked how Bigin makes it easy to manage and organize leads. The centralized database is a great feature, as Bigin allowed me to keep track of all my leads and their contact information in one place. I also appreciated the ability to capture leads from various sources and track where they came from. Additionally, segmenting leads based on different criteria was very helpful, allowing me to target my marketing efforts more effectively. Overall, Bigin is a valuable tool for lead management, and I would recommend it to others.
Cons:
It needs more customization options and improvements to third-party integration and the mobile app.
Using for Contact Management
Pros:
Inexpensive simple platform that can be deployed in no time
Cons:
The UI is still very old school - can be refreshed for the new design elements.
Easy and efficient
Comments: Great, I'm very impressed with the software; how easy and intuitive it is. I really like the user-face - it makes sense!
Pros:
Bigin has a very intuitive user-face. It is easy to set up and will enable our company to manage our sales, order fulfilment and customer service all from one place. Workflow functionality enables us to automate routine tasks, helping us to work efficiently. Integrations with Campaigns, Analytics and Forms is useful for us.
Cons:
In the premier package I would like more workflows/conditions/actions and notifications as standard. I would also like more email templates and the option of more complex webforms as standard. More of each of these can be purchased, thankfully and Zoho forms can be integrated if necessary.
Bigin by Zoho - a review
Comments: Overall, Bigin CRM by Zoho is a promising solution that does not compromise on features despite its focus on small-scale operations. It's a highly recommended tool for businesses seeking a cost-effective and comprehensive CRM system.
Pros:
The interface is clean, intuitive, and user-friendly, making it easy to navigate. It has a quick learning curve and you can have it up and running efficiently in no time. Zoho's attention to user experience here is commendable.
Cons:
some issues with email syncing and no dedicated lead management page to be able to prioritise
A Basic CRM for mid tier pricing
Comments: An attempt at a CRM system that needs a lot of development. This may be appropriate for some industries e.g. call centres, but not for managing financial services pipelines etc.
Pros:
The pipeline is simple to manage, but it's clear that this is not a CRM system that was designed for financial services.
Cons:
Bigin is very inflexible and amends or additions to your setup come at a cost. The system is also very basic and clunky: for example, dashboard reports cannot be exported as a view of the whole report, instead you only have the option to export an individual graph at a time.
The perfect CRM when you're too big for a spreadsheet and don't need one of the behemoths!
Comments: I loved having the full featured free trial to completely test things out before making a purchase. It made it easy to dive in and get started instead of sitting through sales calls hoping to get the information we needed to make a purchasing decision. Setup was intuitive and the customization was easy to use to make Bigin exactly what we needed. I would recommend Bigin to anyone who needs a starter CRM.
Pros:
Super intuitive to use Excellent pricing Lots of customization options Easy API
Cons:
Needs more integrations with other tools
Alternatives Considered: Zoho CRM, monday.com and HubSpot CRM
BIGIN worth to rely on
Comments: Very good so far, i believe i will not change anymore
Pros:
Ease of Access & editing to your needs this is what i loved
Cons:
it needs a connection with WHATSAPP & MESSENGER many people are following up these days their business on these messaging tools, we need an integration fast so that the deals to have data from these platforms also and have a complete picture