---
description: Learn more about MarketUP pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: MarketUP Pricing, Reviews & Features - Capterra Canada 2026
---

Breadcrumb: [Home](/) > [Enterprise Resource Planning Software](/directory/9/enterprise-resource-planning/software) > [MarketUP](/software/187456/marketup)

# MarketUP

Canonical: https://www.capterra.ca/software/187456/marketup

> A free management solution for companies. A platform that guarantees faster, simpler operation and without bureaucracy.
> 
> Verdict: Rated **4.6/5** by 5 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses MarketUP?

O sistema de gestão gratuito MarketUP é uma plataforma ideal para micro e pequenas empresas que precisam ter maior controle de sua operação com automação comercial.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 5 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support Software | 4.0/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Nuvemsis Participações
- **Founded**: 2015

## Commercial Context

- **Pricing model**:  (Free version available)
- **Pricing Details**: MarketUP is available for free.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Portuguese
- **Available Countries**: Brazil

## Features

- ACH Payment Processing
- Accounting Integration
- Accounting Software
- Billing & Invoicing
- Discount Management
- Financial Analysis
- Financial Management Software
- Integrated Business Operations
- Inventory Management Software
- Order Management Software
- Point of Sale (POS)
- Purchase Order Management
- Reporting & Statistics
- Reporting/Analytics
- Returns Management
- Supply Chain Management Software
- Third-Party Integrations

## Integrations (2 total)

- Google Analytics 360
- PayU

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support

## Category

- [Enterprise Resource Planning Software](https://www.capterra.ca/directory/9/enterprise-resource-planning/software)

## Related Categories

- [Enterprise Resource Planning Software](https://www.capterra.ca/directory/9/enterprise-resource-planning/software)
- [Point of Sale Software](https://www.capterra.ca/directory/20052/point-of-sale/software)
- [Inventory Management Software](https://www.capterra.ca/directory/30006/inventory-management/software)
- [Salon Software](https://www.capterra.ca/directory/30028/salon/software)
- [Inventory Control Software](https://www.capterra.ca/directory/30106/inventory-control/software)

## Alternatives

1. [Brightpearl](https://www.capterra.ca/software/124180/brightpearl) — 4.4/5 (194 reviews)
2. [Fishbowl](https://www.capterra.ca/software/123794/fishbowl) — 4.2/5 (1106 reviews)
3. [NetSuite](https://www.capterra.ca/software/135757/netsuite) — 4.2/5 (2007 reviews)
4. [Cin7 Core](https://www.capterra.ca/software/133038/cin7-core) — 4.3/5 (732 reviews)
5. [Odoo](https://www.capterra.ca/software/135618/odoo) — 4.2/5 (1299 reviews)

## Reviews

### "Marketup is an ideal tool for your business" — 5.0/5

> **Rafael** | *April 22, 2021* | Commercial Real Estate Software | Recommendation rating: 9.0/10
> 
> **Pros**: Easy item registration, complete inventory reports, the POS is very intuitive.
> 
> **Cons**: the dashboard is very polluted, constant changes that need time to be usable.
> 
> Since its implementation, it was already possible to note the ease of the program that perfectly serves the financial, sales and inventory sectors. The fact that it is free does not detract from this program, quite the contrary, there are paid programs that are much less intuitive and offer fewer options than marketup. The reporting area is a masterpiece.

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### "muito útil" — 5.0/5

> **legiane** | *August 31, 2022* | Human Resources | Recommendation rating: 9.0/10
> 
> **Pros**: Achei o software bem didático, bem fácil de compreender e com muitas funcionalidades liberadas na função gratuita. Bem completo.
> 
> **Cons**: como utilizo a função gratuita, possui muitos anúncios em seu visual, mas isso não chega a ser um ponto negativo, pois é a versão gratuita.
> 
> utilizo para controle de estoque, contas a pagar  e a receber.

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### "Manage your business. Very easy\!" — 5.0/5

> **Daiana** | *April 1, 2021* | Writing & Editing | Recommendation rating: 9.0/10
> 
> **Pros**: Great application to manage business. Complete and easy to use\!
> 
> **Cons**: Do not load the services page, for example automatically, you have to click to load pages. But nothing difficult to solve.
> 
> Use daily and sometimes weekly, easy, practical and wonderful\! I highly recommend it.

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### "Facilidades no manuseio do software" — 5.0/5

> **Elaine Cristina** | *February 5, 2021* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: Facilidades no manuseio do software, ele atender perfeitamente as necessidades de nossas obras
> 
> **Cons**: Relatório, tive certa  dificuldade para inserir as atividades da obra no relatório.&#10;Tive coloca-las uma a uma
> 
> Muito boa, estou gostando bastante

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### "Um sistema Ok." — 3.0/5

> **GigaVoltz** | *March 18, 2024* | Retail | Recommendation rating: 7.0/10
> 
> **Pros**: Sistema fácil de usar, e tem bastante coisa para um software gratuito.
> 
> **Cons**: O sistema conta com alguns bugs chatos e não tem uma funcionalidade simples de busca por mais de um termo separado. Isso irrita muito. As vezes não registra a baixa no estoque quando vendo um item, tanto pelo pdv quanto pelo pedido de venda no erp.
> 
> Vem quebrando o galho, mas já estou pensando em mudar.

## Links

- [View on Capterra](https://www.capterra.ca/software/187456/marketup)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/187456/MarketUP/> |
| en-AE | <https://www.capterra.ae/software/187456/marketup> |
| en-AU | <https://www.capterra.com.au/software/187456/marketup> |
| en-CA | <https://www.capterra.ca/software/187456/marketup> |
| en-GB | <https://www.capterra.co.uk/software/187456/marketup> |
| en-IE | <https://www.capterra.ie/software/187456/marketup> |
| en-IL | <https://www.capterra.co.il/software/187456/marketup> |
| en-IN | <https://www.capterra.in/software/187456/marketup> |
| en-NZ | <https://www.capterra.co.nz/software/187456/marketup> |
| en-SG | <https://www.capterra.com.sg/software/187456/marketup> |
| en-ZA | <https://www.capterra.co.za/software/187456/marketup> |
| fr | <https://www.capterra.fr/software/187456/marketup> |
| fr-BE | <https://fr.capterra.be/software/187456/marketup> |
| fr-CA | <https://fr.capterra.ca/software/187456/marketup> |
| fr-LU | <https://www.capterra.lu/software/187456/marketup> |
| pt | <https://www.capterra.com.br/software/187456/marketup> |
| pt-PT | <https://www.capterra.pt/software/187456/marketup> |

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