--- description: Learn more about Taboola pricing, benefits, and disadvantages for your business in Canada. Read verified software reviews and find tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Taboola Pricing, Reviews & Features - Capterra Canada 2026 --- Breadcrumb: [Home](/) > [Content Marketing Software](/directory/30796/content-marketing/software) > [Taboola](/software/156009/taboola) # Taboola Canonical: https://www.capterra.ca/software/156009/taboola Page: 1 / 4\ Next: [Next page](https://www.capterra.ca/software/156009/taboola?page=2) > Cloud-based native advertising and discovery solution designed to drive traffic, monetize content, and increase audience engagement. > > Verdict: Rated **4.5/5** by 68 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Taboola? Digital properties, big brands, performance marketers, affiliate marketers, ecommerce marketers. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 68 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support Software | 4.4/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Taboola ## Commercial Context - **Pricing Details**: Contact Taboola for detailed pricing information or a quote. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Brazilian Portuguese, Chinese, English, European Portuguese, French, German, Hebrew, Italian, Japanese, Portuguese, Spanish, Thai, Traditional Chinese - **Available Countries**: American Samoa, Andorra, Argentina, Australia, Austria, Belgium, Bolivia, Bosnia and Herzegovina, Brazil, Bulgaria, Canada, Chile, China, Colombia, Costa Rica, Croatia, Cyprus, Czechia, Denmark, Dominican Republic and 64 more ## Features - A/B Testing - Advertising Management - Audience Targeting - Bid Management - Budget Management - Campaign Analytics - Campaign Management Software - Campaign Planning - Channel Management Software - Conversion Tracking - Customizable Templates - Keyword Research Tools - Keyword Tracking - Lead Generation Software - Multi-Campaign - Multi-Channel Campaigns - Multi-Channel Marketing - Personalization Software - ROI Tracking - Reporting & Statistics ## Integrations (3 total) - HubSpot CRM - Stitch - WordPress ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - Chat ## Category - [Content Marketing Software](https://www.capterra.ca/directory/30796/content-marketing/software) ## Related Categories - [Content Marketing Software](https://www.capterra.ca/directory/30796/content-marketing/software) - [Campaign Management Software](https://www.capterra.ca/directory/30012/campaign-management/software) - [Affiliate Software](https://www.capterra.ca/directory/30836/affiliate/software) - [Ad Server Software](https://www.capterra.ca/directory/31121/ad-server/software) - [Display Advertising Software](https://www.capterra.ca/directory/32335/display-advertising/software) ## Alternatives 1. [Adalysis](https://www.capterra.ca/software/173311/adalysis) — 4.6/5 (117 reviews) 2. [Teamwork.com](https://www.capterra.ca/software/120390/teamwork-projects) — 4.5/5 (933 reviews) 3. [Similarweb](https://www.capterra.ca/software/148472/similarweb-pro) — 4.6/5 (251 reviews) 4. [Wrike](https://www.capterra.ca/software/76113/wrike) — 4.4/5 (2887 reviews) 5. [BannerFlow](https://www.capterra.ca/software/161073/bannerflow) — 4.5/5 (16 reviews) ## Reviews ### "Easy to use and effective" — 5.0/5 > **Rishi** | *June 11, 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The account manager relationship is valuable and we always have someone to address issues. > > **Cons**: Like most content marketing, there’s a learning curve. This is not a comment specific to Taboola. > > It’s been a good experience with measurable insights. ----- ### "All Star Team" — 5.0/5 > **Leela** | *March 11, 2025* | Package/Freight Delivery | Recommendation rating: 10.0/10 > > **Pros**: The team makes optimizing my campaigns very easy and they provide great results. > > **Cons**: Nothing bad to say about the team or products > > Collaborating with the team, learning about new products and working together has been such a pleasure ----- ### "My First Experience With Taboola" — 5.0/5 > **Sheldon** | *June 4, 2024* | Automotive | Recommendation rating: 10.0/10 > > **Pros**: I found the Taboola setup quick and simple, the get to know product guide functions almost like a wizard with next steps delivered to the in-app messaging platform - If you follow the prompts you can't make a mistake, this was especially helpful as a first time user of the platform running special category ads. > > **Cons**: I'd love to see Taboola expand it's placement reach to compete more directly with Google or to gain placement in very niche but busy platforms like Reddit (Yes, I know Reddit has their own ad platform but it was the first one that came to mind) ----- ### "Traffic + Revenue = happy publisher" — 5.0/5 > **Corina** | *March 6, 2026* | Media Production | Recommendation rating: 10.0/10 > > **Pros**: Taboola has become our third-largest traffic source and generates half of news.de's display revenue. What makes the partnership work is their ability to deliver results across multiple products like Feed, Push, and Taboola News without disrupting the reader experience. It's the combination of reach and monetization that matters. > > **Cons**: There is nothing that I could be writing here. We are completely satisfied with the cooperation for years now. ----- ### "Great First Native Experience" — 5.0/5 > **Verified Reviewer** | *March 2, 2026* | Consumer Services | Recommendation rating: 8.0/10 > > **Pros**: Platform UI is very intuitive and easy to use. Targeting offers tons of options for all verticals. Options to either be hyper targeted or reach broad audiences. > > **Cons**: Creative is somewhat limiting for brands with products that are hard to visualize. AI can make the creative look a bit fake but only an issue if you do not have your own creative > > So far great results\! We have been able to expand beyond Prospecting while maintaining great CPA numbers. ----- Page: 1 / 4\ Next: [Next page](https://www.capterra.ca/software/156009/taboola?page=2) ## Links - [View on Capterra](https://www.capterra.ca/software/156009/taboola) ## This page is available in the following languages | Locale | URL | | da | | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fi | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nb | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Structured Data